Experience

Davis Women in Business

• United States
• Professional Training and Coaching
• 1 - 100 Employee

• OWN IT External Affairs Director

  • May 2023 - Present

  - Responsible for all external communication and outreach with clients, speakers, sponsors and venue booking, as well as public relations activities management.- Guide and direct a team of driven individuals to execute the annual OWN IT conference to a caliber building upon the previous years.

• OWN IT Conference Board Associate

  • Oct 2022 - May 2023

  - Created social media posts for marketing purposes and to raise awareness for the annual OWN IT summit.- Successfully hosted Instagram giveaways with over 215% of followers reached and participated.- Conduct market research to identify interest and receive feedback, and actively identify promotional opportunities.- Met with the Marketing Team and OWN IT Board on a weekly basis to discuss progress and delegate responsibilities.



ASUCD Creative Media

• United States
• Advertising Services
• 1 - 100 Employee

• Social Media Manager

  • Jul 2022 - Present

  - Managed all of ASUCD's social media platforms, analyzed engagement analytics, as well as marketed digital content for ASUCD to help inform students and spread awareness of announcements and events. - Increased Instagram outreach by 31.8K (+775%), and engagement by 5951 (+1398%) in the span of one year. - Utilized design programs such as Canva for content creation. - Managed all of ASUCD's social media platforms, analyzed engagement analytics, as well as marketed digital content for ASUCD to help inform students and spread awareness of announcements and events. - Increased Instagram outreach by 31.8K (+775%), and engagement by 5951 (+1398%) in the span of one year. - Utilized design programs such as Canva for content creation.



Aggie Studios

• United States
• Media Production
• 1 - 100 Employee

• Reporter

  • Oct 2022 - Present

  - Write, develop, and deliver interview-styled questions for studio production and coverage of Davis-wide events. - Represent Aggie Studios in a professional, entertaining, and welcoming manner. - Collaborate with the Studio Production team to pitch and brainstorm projects. - Write, develop, and deliver interview-styled questions for studio production and coverage of Davis-wide events. - Represent Aggie Studios in a professional, entertaining, and welcoming manner. - Collaborate with the Studio Production team to pitch and brainstorm projects.



UC Davis Student Housing and Dining Services

• United States
• Higher Education
• 100 - 200 Employee

• Orientation Team Lead

  • Dec 2022 - Present

  - Guide, train, and supervise a team of 10 Orientation Leaders by utilizing interpersonal communication skills, such as group facilitation, active listening, coaching, and feedback.- Serve as a resource to professional and student staff, incoming students and family members and campus personnel to meet the goals and learning outcomes of the Aggie Orientation Program.- Act as a liaison between the Orientation Leaders and Orientation Student Managers.

• Orientation Leader

  • Apr 2022 - Dec 2022

  - Provided mentorship and transitional support service for a group of 15 incoming students at UC Davis.- Facilitated activities, discussions, and group understanding of campus resources.- Assisted with implementation of daily program operations and services of Aggie Orientation, and created an inclusive and welcoming community for new students and families.



Aggie Studios

• United States
• Media Production
• 1 - 100 Employee

• Marketing Assistant

  • Oct 2021 - Jun 2022

  - Managing the UC Davis Aggie Studios Youtube channel and posting videos created by the Studio Production and Client Media team - Promoting Aggie Studios content on social media platforms such as Instagram and Facebook - Filming interviews on Instagram Live to help broadcast events to encourage audience interaction - Attends a general meeting every Wednesday for upcoming projects and tasks - Designed merchandise for the studios, which was approved and is currently in the works - Under the marketing director's guidance, am currently helping to manage the Aggie Studios TikTok account to share content with the UC Davis community and beyond Show less



Lifelong Labs

• Hong Kong
• Higher Education
• 1 - 100 Employee

• Communications Intern

  • Jul 2019 - Aug 2019

  Lifelong Labs is a startup educational institution in Hong Kong founded by alumni of Harvard Graduate School of Education and MIT Media Lab that provides project-based learning for all age. During the summer of 2019, I had the opportunity to work as an intern there and: - Operated camera equipment to assist with filming marketing videos for advertisement purposes. - Edited and captioned various videos for Lifelong Labs’ Youtube channel. - Integrated Mandarin Chinese into weekly social media posts on Instagram and Facebook to attract bilingual customers to increase revenue. - Acquired proficient skills in social media marketing, FinalCutProX, and iMovie. Show less



Self-employed

• Hong Kong SAR

• Private Tutor

  • Aug 2018 - May 2019

  - Tutored elementary school students with english composition and reading comprehension. - Met with students on a weekly basis to assist them with homework, reading practices, and phonics. - Tutored elementary school students with english composition and reading comprehension. - Met with students on a weekly basis to assist them with homework, reading practices, and phonics.