Lisa Mahan

Vice President, Content Development & Managing Editor, Orthopedics at SmartTRAK / BioMedGPS, LLC
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Contact Information
us****@****om
(386) 825-5501
Location
Warsaw, Indiana, United States, US

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5.0

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Nathan Greenlee

Lisa fits my definition of a leader: She puts others before herself. As I get older there are fewer and fewer leaders that I would follow. Lisa is one.

Dave Bierut

Lisa was always someone I could depend upon, when we worked together at DePuy. She was and is very detail oriented. She ensured she gathered feedback from key stakeholders and incorporated them into all the projects she was responsible for. She took charge of one of the websites, www.allaboutarthritis.com and developed an ongoing content strategy to keep the site fresh. Lisa is someone who showed up to work each day with a great attitude and smile on her face. I would recommend Lisa's work and would love to have her on my team again.

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Experience

    • United States
    • Business Intelligence Platforms
    • 1 - 100 Employee
    • Vice President, Content Development & Managing Editor, Orthopedics
      • Aug 2012 - Present

      I develop meaningful business intelligence information and online tools for the orthopedic industry managing a team of analysts located in multiple locations across the US. Also, develop marketing strategies and supervise implementation teams.

    • Sr. Analyst, SmartTRAK Total Joint & Extremities
      • Apr 2011 - Aug 2012

      I developed meaningful market research and industry intelligence for Life Sciences executives. Followed and reported on trends in the orthopedic market through a digital format. Consulted and advised industry professionals regarding market changes, opportunities and issues.

    • Anaylst
      • 2010 - Apr 2011

    • President/Owner
      • Apr 2010 - Present

      Assist businesses in meeting their communication needs including marketing, employee engagement, training, social media and communication strategy. Assist businesses in meeting their communication needs including marketing, employee engagement, training, social media and communication strategy.

    • eMarketing Manager
      • Feb 2008 - Apr 2010

      * Established strategy for corporate and patient-focused web initiatives based on primary and secondary research to meet marketing objectives* Managed agency partners to develop and implement strategic electronic marketing media including web content, eCRM programs, search engine advertising and banner advertising* Utilized web metrics to analyze effectiveness of electronic marketing campaigns realigning strategies to optimize assets* Collaborated with cross-franchise team to develop new DePuy corporate web

    • Associate eMarketing Manager
      • Jun 2000 - Feb 2008

Education

  • Purdue University Fort Wayne
    BS, Education
    -

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