Experience

Velotech, Inc.

• United States
• Retail
• 1 - 100 Employee

• Digital Content Specialist

  • Sep 2022 - Present

  •Strategized and led marketing campaign production & implementation across email and social channels •Increased organic Instagram reach to over 37.4k accounts, and improved post engagement by 172.4%, with a focus on community outreach and promoting inclusion in cycling •Collaborated on the launch of a new affiliate marketing program & onboarded the company’s first 4 participants •Managed the club discount program, which has generated over $141k in revenue since 2020 •Strategized and led marketing campaign production & implementation across email and social channels •Increased organic Instagram reach to over 37.4k accounts, and improved post engagement by 172.4%, with a focus on community outreach and promoting inclusion in cycling •Collaborated on the launch of a new affiliate marketing program & onboarded the company’s first 4 participants •Managed the club discount program, which has generated over $141k in revenue since 2020