Ieva Vaičiūtė
Brand Manager at BIOVELA Group- Claim this Profile
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English -
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Lithuanian -
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Bio
Credentials
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Fundamentals of digital marketing
Google Digital GarageOct, 2020- Nov, 2024
Experience
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BIOVELA Group
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Lithuania
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Food and Beverage Manufacturing
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1 - 100 Employee
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Brand Manager
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Jan 2021 - Present
- Analyzing customer insights, consumer trends, market analysis and marketing best practices to build successful strategies; - Marketing campaigns planning and executing (ATL & BTL strategy); - Planning and managing marketing budget; - Building brand image via integrated marketing campaigns; - Managing agencies and partners to create, develop, and execute all creative that is relevant to the brand’s positioning and target audiences; - Measuring and reporting performance of marketing campaigns.
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IBG Nordic
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Sweden
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Brand Manager
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Sep 2018 - May 2019
- Building and Managing Brand Strategy (“Emily Westwood”, “Victoria Walls”, “Frederic Graff”, “Paul McNeal”); - Analyzing market trends; - Brand portfolio management and new product development; - Maintaining and developing relationships with partners and suppliers. - Building and Managing Brand Strategy (“Emily Westwood”, “Victoria Walls”, “Frederic Graff”, “Paul McNeal”); - Analyzing market trends; - Brand portfolio management and new product development; - Maintaining and developing relationships with partners and suppliers.
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Lietpak
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Lithuania
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Packaging & Containers
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1 - 100 Employee
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Planning Manager (internship)
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Jun 2017 - Jul 2017
Participation in continuous improvement activities. Participation in continuous improvement activities.
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Education
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Vilnius Gediminas Technical University
Master's degree, Industry Engineering And Innovation Management -
Vilnius Gediminas Technical University
Bachelor's degree, Manufacturing Engineering And Management