Emily Friedman

Head of Marketing Strategy and Innovation at Verily
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • Spanish Full professional proficiency

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Bio

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5.0

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Jenn Davis

I’ve had the privilege of working with Emily on several high-profile accounts at WCG—her passion, creativity and work ethic are unparalleled and truly inspiring. She’s a trusted advisor to both clients and colleagues and is just a joy to be around. Emily is wise beyond her years with an amazing career ahead of her—any team would be lucky to have her.

Hijinio Reynoso

Emily is one of the most amazing people I've ever worked with. As part of WCG, she supported our social media efforts (in addition to other responsibilities) and made sure that we had a consistent stream of high-quality and engaging content for our social media audiences. She wrote copy, managed social media campaigns, and live tweeted for us. In a nutshell, Emily is extremely bright, responsible, personable, professional, creative, etc. The list goes on and on. She is a true gem in her line of work!

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Credentials

  • TLC Leaders Program Certificate of Completion
    The Leadership Consortium (TLC)
    Sep, 2021
    - Nov, 2024

Experience

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Head of Marketing Strategy and Innovation
      • Aug 2022 - Present

    • Head of Corporate and Growth Marketing
      • Apr 2021 - Sep 2022

      Reporting to the CMO, responsible for portfolio-level marketing strategy, corporate brand and early - mid stage product marketing.

    • Product Marketing Manager
      • Jan 2017 - Apr 2021

      Driving marketing and communications strategy and execution for key Verily initiatives including the corporate brand, Project Baseline, machine learning collaboration with Google, Onduo, Study Watch and more.

    • United States
    • Computer Software
    • 1 - 100 Employee
    • Marketing Communications Manager
      • Mar 2015 - Dec 2016

      Led marketing communications, including messaging and positioning, customer and partner co-marketing, content strategy and development, social media, analyst relations, media relations, executive communications and event marketing. Led marketing communications, including messaging and positioning, customer and partner co-marketing, content strategy and development, social media, analyst relations, media relations, executive communications and event marketing.

    • United States
    • Public Relations and Communications
    • 1 - 100 Employee
    • Account Manager, Technology Practice
      • May 2013 - Mar 2015

      Day to day client contact, managing account and creative projects for mid-size enterprise technology & digital health clients. Specializes in earned/shared media strategy & engagement, content creation and branding campaigns.

    • Account Associate, Technology Practice
      • Sep 2012 - May 2013

      Managing several large to mid-size technology accounts, focusing on enterprise software and big data. Account responsibilities include strategic planning for social media, branding campaigns, positioning and messaging work and media relations.

    • Advertising Services
    • 300 - 400 Employee
    • Winter Intern
      • Jan 2012 - Feb 2012

      Interned in planning department; developed brand insight deck for luxury hotel companies to support advertising campaigns. Interned in planning department; developed brand insight deck for luxury hotel companies to support advertising campaigns.

    • United States
    • Software Development
    • Marketing Assistant
      • Jun 2011 - Aug 2011

      Worked on a two-woman marketing team to update brand messaging and positioning. Secured paid media opportunities at targeted trade shows. Planned and hosted a successful mixer for database companies in the Bay Area. Created new content (white papers, case studies) for the website. Worked on a two-woman marketing team to update brand messaging and positioning. Secured paid media opportunities at targeted trade shows. Planned and hosted a successful mixer for database companies in the Bay Area. Created new content (white papers, case studies) for the website.

    • Paid Summer Intern
      • Jun 2010 - Aug 2010

      Prepared and launched green building materials website, Igreenbuild.com; created Twitter campaign to publicize the launch Managed and contributed content for publications; on-site reporting and research at Intersolar North America 2010 in San Francisco, CA Pitched fantasy sports expert radio appearances Compiled media briefs and competitive research Prepared and launched green building materials website, Igreenbuild.com; created Twitter campaign to publicize the launch Managed and contributed content for publications; on-site reporting and research at Intersolar North America 2010 in San Francisco, CA Pitched fantasy sports expert radio appearances Compiled media briefs and competitive research

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Intern
      • Jan 2010 - Feb 2010

      Worked as a production assistant on the red carpet for the Golden Globes Assisted on set for daily produced show “Hollywood 411” Researched and logged film clips and interviews from previous shows Worked as a production assistant on the red carpet for the Golden Globes Assisted on set for daily produced show “Hollywood 411” Researched and logged film clips and interviews from previous shows

    • United States
    • Research Services
    • 1 - 100 Employee
    • Marketing Assistant
      • Jun 2009 - Aug 2009

      Performed competitive market research and organized a spreadsheet to showcase the research Researched potential grants for the company Edited and compiled print promotional materials Updated and maintained the client database Reviewed the bi-monthly company newsletter Performed competitive market research and organized a spreadsheet to showcase the research Researched potential grants for the company Edited and compiled print promotional materials Updated and maintained the client database Reviewed the bi-monthly company newsletter

Education

  • Tufts University
    B.A., Spanish, Communications and Media Studies
  • IES Abroad
  • Sequoia High School
    International Baccalaureate Diploma

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