Experience

Alpha Industries, Inc.

• United States
• Apparel & Fashion
• 1 - 100 Employee

• Art Director

  • Aug 2023 - Present



Freelance

• Graphic Design - Branding and Apparel

  • Oct 2019 - Present

  Designing engaging graphics, illustrations, logotypes, digital campaigns and product renderings for use in marketing across both the apparel and hospitality industries. Clients include Forever21, Saturdays NYC, Gramicci, Lullaby, The M Jewelers, Bar Valentina and Cotton Inc.

• Creative Marketing - Photo / Video Art Direction and Campaign Design

  • Oct 2019 - Present

  Conceptualizing innovative visual campaigns for editorial, social and storefront use, and partnering with established creatives from within my circle to bring them to life. Clients include A-COLD-WALL*, A.P.C., Le Labo, Off-White c/o Virgil Abloh, Levi's and Rowing Blazers.



Aéropostale

• United States
• Retail
• 700 & Above Employee

• Art Director, Photo and Graphic

  • Jan 2022 - Nov 2023

  Leading the retailer’s global creative-rebrand with an updated visual identity, including logotypes, color palettes and web design. Developing a team of photographers, illustrators and freelance creatives. Establishing new photo direction for brand lookbooks, social media and e-commerce. Conceptualizing seasonal lookbook and campaign concepts. Regulating the consistency and quality of printed material for in-store marketing. Leading the retailer’s global creative-rebrand with an updated visual identity, including logotypes, color palettes and web design. Developing a team of photographers, illustrators and freelance creatives. Establishing new photo direction for brand lookbooks, social media and e-commerce. Conceptualizing seasonal lookbook and campaign concepts. Regulating the consistency and quality of printed material for in-store marketing.



Fool's Gold Records

• United States
• Musicians
• 1 - 100 Employee

• Digital Designer

  • Dec 2017 - Oct 2019

  Created marketing assets for new album releases and merchandise. Collaborated with established creatives to drive the label’s visual identity through video, photo and apparel design. Refreshed brand’s multi-platform social media presence and grew audience by 180%. Created marketing assets for new album releases and merchandise. Collaborated with established creatives to drive the label’s visual identity through video, photo and apparel design. Refreshed brand’s multi-platform social media presence and grew audience by 180%.



MR PORTER

• United Kingdom
• Retail
• 100 - 200 Employee

• Marketing Associate

  • Jul 2016 - Sep 2017

  Designed e-mail marketing and editorial content for ‘The Journal’. Produced collaborative digital campaigns for brand partnerships and retail activations. Elevated the company’s existing brand-voice for a newly developed American customer. Designed e-mail marketing and editorial content for ‘The Journal’. Produced collaborative digital campaigns for brand partnerships and retail activations. Elevated the company’s existing brand-voice for a newly developed American customer.