Dr. Raj kumar

Assistant Professor at NATIONAL INSTITUTE OF FASHION TECHNOLOGY, GANDHINAGAR
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Contact Information
us****@****om
(386) 825-5501
Location
Gandhinagar, Gujarat, India, IN
Languages
  • English -
  • Hindi -
  • Regional -

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Credentials

  • Research Paper Presentation at 2nd International conference on social work & law, Building social entrepreneurial ecosystem for a more sustainable and resilient society
    GNLU Centre for Law and Society
    Jul, 2022
    - Oct, 2024
  • Digital Marketing Fundamentals
    IIDE - Indian Institute of Digital Education
    Feb, 2022
    - Oct, 2024
  • IP Awareness/Training
    Ministry of Commerce and Industry, Government of India
    Feb, 2022
    - Oct, 2024
  • Fundamentals of digital marketing
    Google
    Jan, 2020
    - Oct, 2024
  • Research Paper Presentation- International conference on 'Creativity and innovation for a self-reliant and sustainable economy'.
    ICFAI Business School
    Dec, 2016
    - Oct, 2024
  • Research Paper Presentation- National Biogas Convention
    Indian Institute of Technology, Delhi
    Sep, 2015
    - Oct, 2024
  • UGC NET JRF
    University Grants Commission (UGC)
    Jun, 2012
    - Oct, 2024

Experience

    • India
    • Higher Education
    • 1 - 100 Employee
    • Assistant Professor
      • Nov 2021 - Present

      Assistant Professor at Department of Fashion management studies, NIFT Gandhinagar. Specialisation in Marketing, Branding and Retail. Assistant Professor at Department of Fashion management studies, NIFT Gandhinagar. Specialisation in Marketing, Branding and Retail.

    • India
    • Education Administration Programs
    • 200 - 300 Employee
    • Assistant Professor
      • Nov 2020 - Oct 2021

      Teaching courses in Marketing management & Digital marketing to graduate students. Course coordinator for MBA (2020-22). Incubation cell committee member. Designing, proposing & commencement of short term courses. E content, Course file making, FRP, Prepare syllabi, curricula, reading materials, tests, and quizzes. Create curricula in accordance with departmental standards. Regularly meet with students during office hours to address concerns and offer feedback. Participate in campus events. Grade exams and papers, giving detailed feedback. Keep thorough records of student scores and attendance. Provide extra assistance to students as needed. Activity and event planning and execution. Research, Book writing, Book chapters. Incubation cell management with a team of 13 members, Motivational sessions, Start-ups records and incubation management, Documentations for setting up ATAL Incubation centre. Show less

    • India
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Assistant Professor
      • Mar 2018 - May 2018

    • India
    • Higher Education
    • 1 - 100 Employee
    • Senior Research Fellow
      • Dec 2012 - Dec 2017

      Research and academics Research and academics

    • United Kingdom
    • Telecommunications
    • 700 & Above Employee
    • Marketing Executive
      • Jul 2012 - Aug 2012

      To maximize the Visibility index. Plan against Quarterly Marketing budget, Development & implementation of Brand promotion Plan. Indore and outdoor branding. Managing Vodafone stores Marketing n Branding. Partnering with agencies, objective setting. BTL Activities. Monitoring & Control:- Vendor Management, Price Negotiations, New Initiatives. Reporting to- Zonal Business Manager To maximize the Visibility index. Plan against Quarterly Marketing budget, Development & implementation of Brand promotion Plan. Indore and outdoor branding. Managing Vodafone stores Marketing n Branding. Partnering with agencies, objective setting. BTL Activities. Monitoring & Control:- Vendor Management, Price Negotiations, New Initiatives. Reporting to- Zonal Business Manager

    • Consumer Goods
    • 700 & Above Employee
    • TSS(Marketing)
      • Jun 2009 - Jul 2012

      Strategic:- Development & implementation of Brand promotion Plan. Achieving Volume, Value & Market share targets. Brand Communication - Partnering with agencies, objective setting. BTL Activities. Training (selling aides), Lead Generation for Color Stylers Stores, Lead conversion of Color Stylers stores, Exploring Economical Source of Leads for Color Stylers stores. Managing the complete manpower operations. Day to day:- Daily Sales report from Color Stylers stores , Color Stylers activities, Driving Business Monitoring & Control:- Vendor Management, Price Negotiations, New Initiatives. Reporting Head- Product Manager(HO) Team strength Reporting me- 4 Show less

    • India
    • Financial Services
    • 700 & Above Employee
    • Promoter
      • Mar 2004 - Jul 2005

      Sales and marketing of Financial products. Sales and marketing of Financial products.

Education

  • University of Calcutta
    Doctor of Philosophy - PhD, Marketing/Marketing Management, General
    2015 - 2019
  • Savitribai Phule Pune University
    Master, Business, Management, Marketing, and Related Support Services
    2007 - 2009
  • L.N. Mishra College of Business Management, Muzaffarpur
    Bachelor of Business Administration - BBA, Business Administration and Management, General
    2003 - 2006
  • University of Calcutta
    Doctor of Philosophy - PhD, Marketing/Marketing Management, General

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