ANJALI AGARWAL

Digital Marketing Executive at Digiwhiz - Digital Agency - Registered Umbraco Partner, Adwords Certified
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Contact Information
us****@****om
(386) 825-5501
Location
Thane, Maharashtra, India, IN

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Experience

    • Digital Marketing Executive
      • May 2022 - Present

      • Managed and optimized paid search campaigns for Australian clients, ensuring maximum ROI and adherence to best practice guidelines. • Conducted keyword research aligned with business objectives to enhance existing campaigns' performance. • Analyzed and audited clients' websites, providing valuable insights to improve website structure and content based on competitor analysis. • Collaborated with the content team to optimize landing pages for maximum conversion… Show more • Managed and optimized paid search campaigns for Australian clients, ensuring maximum ROI and adherence to best practice guidelines. • Conducted keyword research aligned with business objectives to enhance existing campaigns' performance. • Analyzed and audited clients' websites, providing valuable insights to improve website structure and content based on competitor analysis. • Collaborated with the content team to optimize landing pages for maximum conversion potential. • Implemented CRM integration with Google Ads and Facebook accounts to track conversions and relevancy effectively. • Set up and monitored conversion goals through Google Tag Manager and manual website implementation. • Generated comprehensive monthly reports, tracking major metrics, revenue, and goal achievements for paid search initiatives. • Engaged in regular communication with clients to understand the impact of campaigns on their businesses and gather feedback for future improvements. • Stayed up-to-date with the latest trends and search engine algorithm updates to optimize campaign performance continually. • Provided training and support to new team members, offering insights into clients' businesses and overall processes. • Achieved Google Ads Performance Badged. Show less

    • India
    • Advertising Services
    • 1 - 100 Employee
    • PPC Intern
      • Sep 2021 - Dec 2021

      Mumbai, Maharashtra, India • Executed end-to-end SEM campaigns, from planning to reporting. • Proficiently managed Paid Campaigns, Performance Marketing, Social Media Campaigns, and Strategy Building for clients. • Conducted thorough keyword research based on client requirements and website analysis. • Prepared daily reports for clients, delivering them promptly via email.

    • India
    • Environmental Services
    • Social Media Executive
      • Aug 2020 - Aug 2021

      Mumbai, Maharashtra, India • Created engaging reels featuring various products and edited them with compelling content. • Managed multiple portals and uploaded a diverse range of products, adhering to guidelines. • Assisted the team in capturing product photos and edited them using Canva. • Identified potential clients through Google and maintained follow-ups for service opportunities. • Promoted the page on Facebook and Instagram, while also utilizing different Facebook marketplace platforms for increased… Show more • Created engaging reels featuring various products and edited them with compelling content. • Managed multiple portals and uploaded a diverse range of products, adhering to guidelines. • Assisted the team in capturing product photos and edited them using Canva. • Identified potential clients through Google and maintained follow-ups for service opportunities. • Promoted the page on Facebook and Instagram, while also utilizing different Facebook marketplace platforms for increased visibility Show less

Education

  • Welingkar Institute of Management
    Post Graduate Diploma in Management, Marketing
    2020 -
  • Ghanshyamdas Saraf College
    Bachelor's in Management Studies (BMS), Finance
    2012 - 2014
  • Mumbai University Mumbai
    Master of Commerce, Marketing/Marketing Management, General
    2017 - 2019
  • Optron Academy
    Digital Marketing Course, Paid Media Marketing
    2020 - 2020

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