Yirla Rubí González Nolan

Chief Development Officer at Boys & Girls Club of McAllen
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Contact Information
us****@****om
(386) 825-5501
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency

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Bio

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Sophia Villagran

Very professional and helped me achieve my professional goals in a strategic manner! I highly recommend her services.

Yvette Sanchez Hinojosa

Yirla is one of the most genuine honest and professional services I have used and a true joy to work with. She is dedicated to your ultimate success and willing to help any way she can. She is extremely involved in her community and a boss lady with skills to admire! Thank you for your help and kindness! Look forward to working with you more!

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Credentials

  • Learning LinkedIn
    LinkedIn
    Oct, 2020
    - Oct, 2024
  • Strategic Thinking
    LinkedIn
    Feb, 2020
    - Oct, 2024
  • Advanced Leadership Institute
    Indiana University Lilly Family School of Philanthropy
    Sep, 2019
    - Oct, 2024

Experience

    • Philanthropy
    • 1 - 100 Employee
    • Chief Development Officer
      • Oct 2016 - Present

      As a Chief Development Officer, I have worked closely with the CEO, governing board, and community stakeholders to plan and execute the resource development strategies and monitor the development and growth of the organization. I direct the Marketing/Public Relations department and all aspects of public outreach campaigns to increase media exposure and support strategic marketing initiatives. • Responsible for the planning and implementation of all fundraising programs in a $3.4 million organization. • Designed and established the BGCM Monthly Giving program with a retention rate of 80%. • Effectively developed multiple cultural and sporting events that attract tourism to McAllen and boosted economic growth by upwards of $200,000 per project. • Achieved consistently high results through grant writing and have secured over $9 million dollars in funding. • Spokesperson and point of contact for all media, local, and state officials. • Successfully advocated and secured over $4.5 million for after-school programming in the State of Texas. • Build and develop strong relationships with BGCM’s volunteer leaders, members, and other external stakeholders including business members of the community. • Oversee the daily operations of the organization in collaboration with the CEO, CFO, and COO. • Provide leadership development and opportunities to over 60 professionals employed by BGCM. • Have a deep understanding of media relations; accomplished track record of securing live television and on-site press coverage with local and national English and Spanish stations. • Organize and direct a management system with over 100 volunteers, 400 donors, and 2,000 club members. • Cultivate and foster international relationships with stakeholders in our sports projects.

    • Founding Partner-Treasurer
      • Jun 2014 - Present

      South Texas Investment Club is a group of active partners who keep a diversified portfolio. Every member is responsible to study different investments and as a group, decide to buy or sell based on a majority vote of the partners. Club meetings may be educational and each member may actively participate in investment decisions. South Texas Investment Club is a group of active partners who keep a diversified portfolio. Every member is responsible to study different investments and as a group, decide to buy or sell based on a majority vote of the partners. Club meetings may be educational and each member may actively participate in investment decisions.

    • United States
    • Professional Training and Coaching
    • President
      • Jan 2016 - Jan 2023

      Proudly located in the Rio Grande Valley, serving the entire USA, Faro Professional Services is your premier client service team; dedicated to serving professionals with their resume, biography, LinkedIn, professional portfolio, job search, workshops and much more! Faro Professional Services is dedicated to showcasing our clients' talents and skills. We are one of the first professional services to headquarter out of the Rio Grande Valley. We know every client is unique which is precisely why you need us to create a tailored, custom professional portfolio for you. We proudly provide solutions to clients near you and surrounding areas.

    • Executive Director
      • Sep 2015 - Oct 2016

      As the Women’s Business Center President, I was responsible for providing strategic direction, vision, and management for the programs and personnel of the WBC and its affiliates. The WBC provides free, to low-cost counseling and training and focus on women who want to start, grow, and expand their small business. I demonstrated expertise in strategic planning, member sales and services, program management, economic development, public policy, nonprofit governance and operations, finance and accounting, public speaking, and fundraising. I had full responsibility for profit and loss, fiscal stability, and compliance. • Served as the Principal and Chief communicator for business advocacy with various governmental and non-governmental agencies. • Represented the local small business community at local, regional, state, and national meetings and conventions to foster the betterment of the RGV business community and WBC’s mission. • Managed and oversaw a $200k Small Business Administration grant. • Managed the submission of reports, budgets, evaluations, and other documents necessary to satisfy the administrative requirements of the Small Business Administration. • Assisted over 150 women entrepreneurs in the launch of new businesses and compete in the marketplace. • Dynamic leader with the ability to manage current programs while developing new initiatives and partnerships with other business and community organizations to achieve regional goals and objectives. • Organized and facilitated over 40 business-centric workshops, counseling, and technical assistance programs and services designed to address the specific business needs of women business owners who utilize the WBC.

    • Public Relations Specialist
      • Jan 2014 - Jan 2016

      As a Public Relations Specialist I am responsible for the public relations initiatives within our clients. Create, manage, and implement PR campaigns with the goal of enriching a company’s position within the public eye. One of the most important aspects as a Public Relations Specialist is to maintain strong relationships with media reps. • Plan and direct public relations programs designed to create and maintain a favorable public image for the employer or client. • Create company literature and other forms of communication. • Create marketing and promotional materials, both print and electronic. • Work with advertisers for timely and useable ad submissions. • Copyedit, proofread, and revise communications. • Design and launch email marketing campaigns. • Recommend, implement and maintain site design and operation. • Plan and deliver education courses and materials. • Work with manager and business units to determine event budget and manage expenses to that budget. • Promote products and services through public relations initiatives. • Develop marketing communications campaigns. • Create thought leadership materials. • Create and deliver press releases, media relations content, case studies, white papers, executive bios, corporate newsletter content, social media content, and speaking proposals. • Identify, develop and execute communications strategy for key media contacts and customer references. • Research media coverage and industry trends. • Develop fresh story ideas. • Conduct extensive media outreach. • Prepare briefing materials. • Coordinate scheduling and logistics. • Coordinate conference, trade shows, and press interviews. • Manage information. • Prepare agendas and conduct research. • Help to clarify the organization’s point of view to their main

    • Non-profit Organizations
    • 700 & Above Employee
    • Executive Director
      • Jun 2014 - Nov 2015

      As the Executive Director of the March of Dimes, I had the overall accountability for the management of division staff, public relations, fundraising results, and coordination with volunteers in the implementation of Foundation policies and programs. • Recruit influential volunteers for division board and key event chairs. • Effectively controlled costs through economical utilization of personnel, materials, and equipment with a $500k organizational budget. • Maintain close and frequent working relationships with state, regional, and national staff, and division volunteers regarding the direction and coordination of division operations, implementation of fundraising and program activities, and division administration. • Excelled in planning, forecasting, setting objectives, and determining courses of action for the fundraising program. • Demonstrated consistent distinguished performance earning multiple awards.

    • Editor
      • Nov 2010 - Dec 2014

      THE LIFE Magazine is published in Rio Grande City, TX. THE LIFE Magazine distributes over 6,000 issues monthly in over 500 distribution points. A magazine editor works closely with writers, photographers and advertisers to ensure that readers are given the most up-to-date information regarding fashion trends. These professionals must adhere to strict deadlines and work diligently to maintain the publication's style, editorial guidelines and publishing requirements. A magazine editor must possess the ability to oversee the allocation of print space for story text, photos, illustrations and captions. These decisions are based on space parameters and copy significance. Other duties include maintaining the integrity of the publication by ensuring the quality of artwork and meeting budgeting requirements.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Research Assistant
      • Oct 2010 - Dec 2014
    • President
      • Nov 2011 - Jun 2014

      Helping Hands of South Texas creates opportunities for our community to volunteer, learn and lead. We are a community that believes in the power of volunteering to enrich our lives and the world around us. We recruit volunteers and make it easier for good people and good causes to connect. We strive to provide volunteers with a high-quality experience that fuels further action, and we envision a day when everyone is inspired and equipped to be the change they wish to see in the world. Helping Hands of South Texas creates opportunities for our community to volunteer, learn and lead. We are a community that believes in the power of volunteering to enrich our lives and the world around us. We recruit volunteers and make it easier for good people and good causes to connect. We strive to provide volunteers with a high-quality experience that fuels further action, and we envision a day when everyone is inspired and equipped to be the change they wish to see in the world.

    • United States
    • Telecommunications
    • 700 & Above Employee
    • Customer Care Specialist
      • Feb 2008 - Jan 2011

      • Maintained records of Key Performance Indicators • Actively participated in P-senior program supervising over 20 representatives at a time • Facilitated employee trainings in classroom environments • Maintained records of Key Performance Indicators • Actively participated in P-senior program supervising over 20 representatives at a time • Facilitated employee trainings in classroom environments

    • Spain
    • Banking
    • 1 - 100 Employee
    • Teller Supervisor
      • Jun 2006 - Dec 2007

      • Supervised a teller team of 11 in both lobby and motor bank operations • Oversaw the implementation of the institution’s policy and procedures • Designed and implemented a new accounts program • Supervised a teller team of 11 in both lobby and motor bank operations • Oversaw the implementation of the institution’s policy and procedures • Designed and implemented a new accounts program

    • United States
    • Banking
    • 700 & Above Employee
    • Teller Supervisor
      • May 2004 - Apr 2006

      • Supervised a teller team of 12 persons in both lobby and motor bank operations • Performed and supervised branch audits • Reported weekly, monthly, and yearly progress reports • Supervised a teller team of 12 persons in both lobby and motor bank operations • Performed and supervised branch audits • Reported weekly, monthly, and yearly progress reports

Education

  • Texas A&M University-Kingsville
    Bachelor of Arts (B.A.), Psychology
    2011 - 2013

Community

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