Kushal Biswas

Digital Marketing Manager at Techievolve Global IT Solutions Pvt. Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Kolkata, West Bengal, India, IN
Languages
  • English Full professional proficiency
  • Bengali Native or bilingual proficiency
  • Hindi Professional working proficiency

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Thokchom Dhanabir Singh

Mr Kushal Biswas is an expert in Digital Marketing -SEO and Pay Per Click.

Malcolm Minor

Kushal keep abreast of all of the latest Algorithm changes made by search engines. Having up-to-date knowledge provides his clients an advantage when it comes to ranking on all of the major Search Engines. Very thorough in his approach to SEO campaigns and he ensures that a clear strategy is mapped out before presenting to a client,

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Credentials

  • BrightEdge Certificate
    BrightEdge
    Jan, 2017
    - Nov, 2024
  • Google Adwords Certification
    Google
    Jan, 2017
    - Nov, 2024

Experience

  • TechiEvolve Global IT Solutions
    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Jan 2018 - Present

      • Own ROI focused digital marketing strategy and campaign management for the enterprise clients of the agency.• Responsible for overall client relationship, account management and account growth of the existing clients.• Lead, manage and mentor the team of client servicing managers, PPC experts, SEO experts, Designers, SMO executives and content marketers.• Ensure quality resource allocation and hiring across cross functional teams.• Contribute to Organizational Growth through creation of various processes and development of employee programs

  • Red Apple Technologies Pvt. Ltd.
    • India
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Sr. Digital Marketing & ASO
      • Aug 2017 - Dec 2017

      • Understand and develop strategies and activities to grow website traffic, Mobile App user acquisition and engagement in a profitable manner (Digital Marketing)• Develop key business requirements for feature development on the sites and work closely with designers and developers to implement.• Develop key business requirements for feature development on the sites and work closely with designers and developers to implement.• Running successful SEO, ASO & branding campaigns.• Develop key business requirements for feature development on the sites and work closely with designers and developers to implement.• Develop key business requirements for feature development on the sites and work closely with designers and developers to implement.

  • Infosys
    • India
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Sr. SEO Specialist
      • Jun 2016 - Aug 2017

      • Planning and developing SEO on-page optimization strategies for clients.• Communicating with global stakeholders.• Keyword research and competitor analysis• Deep Dive and SEO analysis• Market intelligence analysis, lead generation and conversion analysis• Technical SEO optimization like crawl error fixing, page loading time optimization, recommending schema tags• Communicating with clients / stakeholders and providing trainings• E-trade – Product sells report, Behavioral reports etc.• Making Dashboards, reports, providing innovative ideas (Kaizen) and automation.• Handling several tools like BrightEdge, Deepcrawl, AEM manager, Adobe Tools

  • WebGuru Infosystems Pvt. Ltd.
    • India
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Digital Marketing Team Leader
      • May 2011 - Jun 2016

      • Manage & lead a team of 12, comprising of content developers, designers, PPC and SEO executives. This includes developing and maintaining schedules, providing the final approval for various content, articles, social media content and creative's, campaign management, training and developing them on new technology, and developing their skills and accuracy on existing technology.• Acquired executive level client-side digital marketing and communications strategy for corporate customers• Maintaining a strong bond with clients to assess and respond effectively to consumer needs and architect high impact targeted solutions.• Leading a full range of e-commerce, mobile, and integrated web/social planning.• Managed and monitored SEO, PPC, SMO and online reputation management campaigns from root to top-view level.• Managing reverse SEO campaign for various clients and restoring their good names in search engines.• Landing Page optimization to get maximum leverage from the website visitors.• Finding new business opportunities and leads generation ideas.• Helping management to create new quotes for clients.• Providing advanced link building services with most updated strategies. Modifying off page strategies depending on various Google algorithmic updates.• Managing Google tag manager, Google search console, Google analytics, Google AdSense and various other marketing tools and platforms

Education

  • West Bengal University of Technology
    BE, Information Technology
    2006 - 2010
  • Dum Dum K.K Hindu Academy
    HS, Science
    1999 - 2006

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