Ryan McBride

Strategy & Business Development at illuma
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Contact Information
us****@****om
(386) 825-5501
Location
United States, US

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Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Strategy & Business Development
      • Nov 2023 - Present

      United States Executive oversight across Strategy & Business Development Product & Commercial Strategy Strategic Partnerships

    • Consumer Services
    • 1 - 100 Employee
    • Advisor + Investor
      • Apr 2021 - Present

      Providing strategic guidance and in-market support for Identity lockr -Identity lockr helps publishers collect privacy-compliant, authenticated and consented consumer data

    • United States
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Limited Partner + Investor
      • Sep 2018 - Present

    • Software Development
    • 1 - 100 Employee
    • Global Head of Business Development
      • Apr 2023 - Oct 2023

      United States Leading Scope3's Global Business Development Efforts -Product & Commercial Strategy + Strategic Partnerships + Revenue Facilitation

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • VP, Product Strategy
      • Mar 2022 - Feb 2023

      United States Oversee Strategy for Oracle Advertising's Global Product Suite Primary Responsibilities: - Market Assessment, Opportunity Analysis & Strategic Planning - Commercial and Product Strategy across Oracle Advertising Product Suite - Business Development and Partner/Distribution Strategy + Architect Product Partnerships - Outbound market positioning, competitive differentiation and strategic in-market support - Corp Dev Initiatives

    • Senior Director, Global Head of Product Strategy - Oracle Advertising
      • Aug 2019 - Feb 2022

      San Francisco Bay Area Post-Grapeshot integration, took on expanded remit leading Commercial and Product Strategy across Oracle Advertising's Global Product Suite. Primary responsibilities: - In-market presence identifying customer and market challenges - Synthesizing persistent industry problems into clear market opportunity - Partnering with Product Management to inform roadmap prioritization - Distribution Strategy and Product Partnerships - Product SME GTM Support

    • Director, Context Strategy - Oracle Data Cloud
      • Aug 2018 - Jul 2019

      New York City Metropolitan Area Led successful product, commercial and organizational integration of Grapeshot into Oracle Data Cloud. Primary responsibilities: - Successful integration of Grapeshot business into Oracle Data Cloud - Led Business Development initiatives across ODC's Contextual Intelligence and Verification Product Suite - Informed Commercial and Product Strategy to create market-leading solutions across Contextual Intelligence and Verification

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • VP, Business Development & Partnerships (Acquired by Oracle)
      • Oct 2016 - Aug 2018

      Greater New York City Area Oversee Grapeshot's Global Business Development Initiatives Identify and Execute Strategic Partnerships Manage Global Channel Partnerships & SaaS Business Line Specialize in Commercial Strategy and Revenue Facilitation

    • Director, Business Development (Acquired by Oracle)
      • Dec 2015 - Oct 2016

      Greater New York City Area SaaS and Strategic Partnerships Execute and cultivate revenue-generating relationships

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Manager, Business Development
      • Mar 2015 - Dec 2015

      Greater New York City Area IgnitionOne- Strategic Partnerships

    • Business Development Manager
      • Jun 2014 - Mar 2015

      Greater New York City Area Netmining- Data Partnerships

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Media Strategist
      • May 2012 - Jun 2014

      Greater New York City Area Account responsibility: PepsiCo- NACP Starbucks RTD (Single-Serve Iced Coffee, Multi-Serve Iced Coffee, Discoveries, Frappuccino, Doubleshot & Refreshers), Sierra Mist, SoBe, Lipton Brisk, Lipton Pure Leaf and Aquafina TM (Base, FlavorSplash and Qua) Time Warner Cable Business Class

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Media Specialist
      • Jul 2011 - May 2012

      Irvington, NY Manage planning, track delivery and analyze performance and attribution for TV and Digital DR campaigns.

    • United States
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Sales & Marketing Intern
      • Jan 2011 - May 2011

      Greater New York City Area

Education

  • Manhattan College
    Bachelor’s Degree, Corporate Communications

Community

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