Julia Kley
Associate Copywriter at Pixel- Claim this Profile
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Bio
Experience
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Pixel
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United States
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Advertising Services
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1 - 100 Employee
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Associate Copywriter
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Sep 2023 - Present
New York, New York, United States - Write compelling and engaging copy that effectively communicates the client's message and resonates with the target audience for social ads, landing pages, and video deliverables. - Contribute to conceptualizing and developing creative ideas for advertising campaigns across various mediums, including digital, social media, video, and experiential marketing. - Collaborate closely with art directors, designers, and other team members to develop integrated and cohesive creative… Show more - Write compelling and engaging copy that effectively communicates the client's message and resonates with the target audience for social ads, landing pages, and video deliverables. - Contribute to conceptualizing and developing creative ideas for advertising campaigns across various mediums, including digital, social media, video, and experiential marketing. - Collaborate closely with art directors, designers, and other team members to develop integrated and cohesive creative solutions. - Write scripts and continue to hone narratives and storytelling capabilities with Senior Creative team members. - Conduct research and compile into creative presentations to telegraph the brand’s industry, target markets, and competitor landscapes, ensuring copy aligns with brand and brief objectives. - Work closely with Senior Creative Director and account managers to understand client briefs, requirements, and objectives, translating them into impactful creative concepts that achieve KPIs. - Present and articulate creative ideas and copy to internal team members, providing clear rationale and justifications for creative decisions. - Stay up-to-date with industry trends, emerging technologies, and best practices to continually enhance creative output. - Take ownership of multiple projects simultaneously, managing time effectively to meet deadlines and deliver high-quality work. - Enhance attention to detail and polish of complete thoughts. - Research and write strategic insights for creative presentations to help sell in concepts.
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Marketing Assistant
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Sep 2022 - Present
Brooklyn, New York, United States
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Depop
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United Kingdom
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Technology, Information and Internet
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500 - 600 Employee
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Depop Top Seller
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Apr 2019 - Present
Greater New York City Area •Founded an online clothing store in April 2019 with a focus on vintage clothing and sustainable fashion. • Responsible for acquisition,marketing, social media and trend monitoring, styling and photography, inventory management, and connecting with buyers. •Sold over 1000 items while maintaining 5-star reviews and generating more than $20K in revenue at an 80% estimated profit margin • Built the "Free Beer" brand via online marketing and pop-up retail markets, focusing on prime… Show more •Founded an online clothing store in April 2019 with a focus on vintage clothing and sustainable fashion. • Responsible for acquisition,marketing, social media and trend monitoring, styling and photography, inventory management, and connecting with buyers. •Sold over 1000 items while maintaining 5-star reviews and generating more than $20K in revenue at an 80% estimated profit margin • Built the "Free Beer" brand via online marketing and pop-up retail markets, focusing on prime prospects in target markets and festivals. • Expanded consumer awareness through social media platforms including Instagram and TikTok. • Selected as a Top Seller by Depop for revenue and shop best practices. Also selected for advanced marketing and retail training courses by Depop management. Show less
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Club President
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Feb 2021 - Sep 2022
New York, United States The oldest NYU student-run magazine that features art, poetry, and prose from NYU students and beyond.
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Co-Founder, General Manager
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Aug 2021 - May 2022
New York, New York, United States Co-founded the Ludlow Flea Market, a weekend vintage market in the Lower East Side of Manhattan. • Responsible for revenue, income/profit, and securing new partners and vendor retention. • Day-to-day responsibilities include rent collection, marketing, vendor application and approval, vendor communication, social media, and photography. • Exceeded all financial targets and operation targets for new vendors and customer traffic. • Vendor Retention of 75% during the first quarter… Show more Co-founded the Ludlow Flea Market, a weekend vintage market in the Lower East Side of Manhattan. • Responsible for revenue, income/profit, and securing new partners and vendor retention. • Day-to-day responsibilities include rent collection, marketing, vendor application and approval, vendor communication, social media, and photography. • Exceeded all financial targets and operation targets for new vendors and customer traffic. • Vendor Retention of 75% during the first quarter of operation while doubling the number of reselling vendors in the first 90 days. • Recognized by Owners for exceeding goals, vendor retention, and strong relationships with cach business owner. Show less
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Lividini & Co.
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Brand Strategy Intern
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Aug 2020 - Dec 2020
New York, New York, United States ▪ Responsible for preparing detailed summaries of prospective business clients, influencers, and partners. ▪ Lead targeted PR press lists and assisted in drafting pitches for clients. ▪ Attended regular client-facing calls and special online events. ▪ Monitored social media brand collaborations and coverage by clipping client placements in print and online outlets. ▪ Forecasted and reported industry events by trend monitoring for upcoming client initiatives and seasonal pitching.
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Savi
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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New York Fashion Week Intern
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Aug 2019 - Sep 2019
New York, New York, United States ▪ Responsible for sample trafficking and inventory management. ▪ Maintained event-related spreadsheets using Google Sheets and organized press releases after events. ▪ Assisted with show and event production in a high-stakes environment. ▪ Updated email invitation lists to reflect event attendance.
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Education
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NYU Stern School of Business
Bachelor of Business Administration - BBA, Marketing