Amanda Blackburn

Marketing Manager at Flint & Genesee Group
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Contact Information
us****@****om
(386) 825-5501
Location
Linden, Michigan, United States, US

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Bio

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5.0

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Rebecca Kotz

Amanda has great creativity and an eye for design. It has been a pleasure collaborating and working with her on the YouthQuest website. She has wonderful ideas, insight and a fabulous personality!

Mary Trombley

Amanda is very creative and has the knack for designing what is necessary for the message that is being sent. She was sensitive to the timeliness needed to get the production complete. Amanda always went well beyond what should have been expected of her and the work and ideas she offered were beyond expectations.

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Credentials

  • CTA
    Certified Tourism Ambassador™ (CTA) Program

Experience

    • United States
    • Executive Offices
    • 1 - 100 Employee
    • Marketing Manager
      • Nov 2020 - Present

    • United States
    • Executive Offices
    • 1 - 100 Employee
    • Interim Marketing Manager/Graphic Designer
      • May 2020 - Nov 2020

    • Graphic Designer
      • Mar 2008 - May 2020

      I joined the Flint & Genesee Chamber of Commerce (formerly the Genesee Regional Chamber of Commerce) marketing department in 2008 as the Graphics/Web Designer. My responsibilities include creating print and digital pieces, including invitations, promotional posters, brochures, large-scale banners, a monthly destination e-newsletter and various email event invitations. My scope of work at the Chamber includes not just the overall brand of the organization, but also the marketing of our youth education and training programs, as well as the Flint & Genesee Convention and Visitors Bureau. Additionally, I am responsible for the design and marketing of The Flint Promise and Flint & Genesee Opportunity Youth. My role at the Chamber also includes maintaining our organization’s WordPress-based web site, flintandgenesee.org.As part of the marketing department, I had a key part in our award-winning organization and community rebranding efforts that launched in March 2014. These efforts included multiple national and international ad campaigns, billboards and overall rebranding design of internal print and digital materials. I continue to work to evolve and strengthen this brand, with fresh campaigns and messages. Our latest destination campaign, "Our Flint is...," won a gold Addy in 2018 for its design and messaging.Working for an organization as diverse as the Flint & Genesee Chamber has taught me how to juggle many projects and messages while maintaining focus on the overall brand and vision of the company.• Design print and electronic collateral for all departments, as well as general business pieces• Update and create pages and content for chamber web site• Produce e-marketing materials and maintain contact database• Photograph events; edit and retouch images for print, web and social media• Responsible for bidding out externally printed collateral and promotional pieces• Part of team maintaining social media marketing efforts

    • Newspaper Publishing
    • 1 - 100 Employee
    • Senior Graphic Artist
      • May 2000 - Feb 2008

      My previous job experience includes seven years of designing page layouts for The Flint Journal, an 80,000+ circulation newspaper. My layouts ranged from clean, photo-oriented compositions to complex, graphic-based packages and illustrations. Working at a newspaper taught me the technical side of print production, while making me a flexible, creative problem solver in a deadline-driven business.• Design several news pages on daily deadline• Conceptualized, drafted and designed daily feature layouts, illustrations and graphics using multiple software programs• Facilitated communication and coordination of page and graphic production with various departments• Assisted with the development, management and content creation for Edge, a weekly entertainment section aimed at 18- to 34-year-olds• Successfully completed two major web site design projects directed at the local community

    • Managing Editor/Paginator
      • Aug 1998 - Dec 2000

      - Maintained and developed overall design of student-run newspaper, published three times per week- Designed front and inside pages- Managed two paginators and coordinated communication between photography, news and design departments - Maintained and developed overall design of student-run newspaper, published three times per week- Designed front and inside pages- Managed two paginators and coordinated communication between photography, news and design departments

Education

  • Central Michigan University
    BAA, Art
    1998 - 2001

Community

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