Yu Huang
Retail Marketing Manager at Li-Ning (China) Sports Goods Co. Ltd- Claim this Profile
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Chinese Native or bilingual proficiency
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English Professional working proficiency
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Spanish Elementary proficiency
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French Elementary proficiency
Topline Score
Bio
Credentials
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中医药与中华传统文化 Traditional Chinese Medicine and Chinese Culture
CourseraMar, 2014- Nov, 2024
Experience
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Li-Ning (China) Sports Goods Co. Ltd
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China
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Sporting Goods Manufacturing
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200 - 300 Employee
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Retail Marketing Manager
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Mar 2019 - Present
Planning and managing national product sales marketing plan for nationwide stores Planning and managing national product sales marketing plan for nationwide stores
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National Basketball Association (NBA)
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United States
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Spectator Sports
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700 & Above Employee
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Coordinator, Data Strategy & Fan Loyalty
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Feb 2018 - Feb 2019
● Supporting and managing NBA fan membership program; 1 Coordinating NBA Fan Loyalty System(QMQ) website revamping 2 Managing loyalty system execution, points allocation and rewards 3 Promoting the program by seasonal member acquisition and big day joint campaigns ● Serving NBA Fan Loyalty Members 1 Activating current VIP members by exclusive events and special award 2 Recruiting new members at all channels 3 Dealing with customer service problem ● Data Analysis and Monetization 1 Collecting data and formulating campaign report 2 Optimizing contents by analyzing user profile, daily behavior and purchasing power 3 Developing new business model, such as SMS campaign and EC precise delivery Show less
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YOOZOO GAMES
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China
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Computer Games
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100 - 200 Employee
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Sport Event Management Manager
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Jun 2016 - Jan 2018
● Developing business opportunity at local and global basis in sports industry as GSG(巨石达阵) cooperation with YooZoo Sports soccer park ● Identifying and Creating sources on soccer area and international cooperation ● Creating mechanism and core value of Youzoo Sports ● Developing business opportunity at local and global basis in sports industry as GSG(巨石达阵) cooperation with YooZoo Sports soccer park ● Identifying and Creating sources on soccer area and international cooperation ● Creating mechanism and core value of Youzoo Sports
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虎扑（上海）文化传播有限公司
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China
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1 - 100 Employee
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Global Business Manager
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May 2014 - Apr 2016
● Developing and implementing strategic international marketing plans ● Coordinating with global managers and preparing strategies to achieve growth in markets ● Researching sports industry trends, and developing business opportunities for clubs in China ● Managing and promoting social media sector with international partners,like NFLChina and NCAA Pac-12 league, with their projects in China ● Developing and implementing strategic international marketing plans ● Coordinating with global managers and preparing strategies to achieve growth in markets ● Researching sports industry trends, and developing business opportunities for clubs in China ● Managing and promoting social media sector with international partners,like NFLChina and NCAA Pac-12 league, with their projects in China
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Mayor's Office of Indianapolis
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Indianapolis, Indiana Area
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Indianapolis Hangzhou Sister City Program Intern
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Nov 2013 - May 2014
● Coordinated the International Programs ● Edited newsletter and album ● Organized Indianapolis Hangzhou Sister Cities Committee meeting and events ● Coordinated the International Programs ● Edited newsletter and album ● Organized Indianapolis Hangzhou Sister Cities Committee meeting and events
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Indianapolis Colts
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United States
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Spectator Sports
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300 - 400 Employee
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Guest Relations Staff
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Aug 2013 - Feb 2014
Coordinated customer relations at Colts home games Coordinated customer relations at Colts home games
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Residence Hall Manager
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Jan 2013 - May 2013
Promoted RS programs and services, shared information, and built participation amongst on-campus peers through personal selling, literature distribution and promotional implementation to IU residence hall students. Promoted RS programs and services, shared information, and built participation amongst on-campus peers through personal selling, literature distribution and promotional implementation to IU residence hall students.
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NCAA DI Championship
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IUPUI
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Deck Volunteer for Swimming and Diving Championship
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Mar 2013 - Mar 2013
Assisted the arrangement in hospitality room and athlete lounge Guided student athletes to do drug test after award Assisted the arrangement in hospitality room and athlete lounge Guided student athletes to do drug test after award
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Volleyball Referee
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Sep 2012 - Oct 2012
Refereed intramural tournament (volleyball) for Indiana University-Bloomington Refereed intramural tournament (volleyball) for Indiana University-Bloomington
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E-Marketing Staff
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Feb 2012 - Jun 2012
I'm responsible for updating information on the official website, and create content for social media pages. I'm responsible for updating information on the official website, and create content for social media pages.
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Chinese Commission for UNESCO
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Beijing City, China
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Assistant Intern
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Jul 2009 - Aug 2009
I summarized the book, Accreditation and the Global Higher Education Market I was responsible for translating the important speech in Second Meeting of Ministers of Culture of Asia and Europe I archived files of education department of UNESCO to increase office organization I summarized the book, Accreditation and the Global Higher Education Market I was responsible for translating the important speech in Second Meeting of Ministers of Culture of Asia and Europe I archived files of education department of UNESCO to increase office organization
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Education
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2011 - 2013
Indiana University Bloomington
Master of Science (MS), Sport Management -
2007 - 2011
Beijing Sport University
BS, English
Community
