Alicia (Prentice) Curtis

Art Director at WW (formerly Weight Watchers)
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Contact Information
us****@****om
(386) 825-5501
Location
Asheville, North Carolina, United States, US

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Experience

    • United States
    • Wellness and Fitness Services
    • 500 - 600 Employee
    • Art Director
      • Sep 2019 - Present

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Freelance Senior Designer
      • Oct 2017 - Sep 2019

      • Collaborate and coordinate with VP, Creative Director, Art Directors, Copywriters and Print Buyers to develop print/digital advertisements, branded campaigns, presentation decks, packaging, and series key art for a variety of internal and external business partners • Execute projects from initial concept through release for print/digital production and archiving• Code company emails through the use of light HTML• Consistently juggle a large workload of 10+ projects at an aggressive pace

    • United States
    • Graphic Design
    • 1 - 100 Employee
    • Graphic Designer + Account Manager
      • Feb 2017 - Sep 2017

      • Worked with Design Director, Production Manager and in-house Letterpress Artist to create a variety of bespoke stationery including but not limited to invitations and day-of event suites for private and corporate clients• Actively participated in face-to-face meetings with clients to establish creative direction• Communicated with and managed client and event planner relationships, to ensure expectations were met throughout the design and production process• Coordinated with calligraphers and print vendors to guarantee on-time delivery of materials

    • United States
    • Musicians
    • 700 & Above Employee
    • Graphic Designer
      • Jul 2015 - Feb 2017

      • Created a variety of visually effective marketing assets to support numerous internal clients• Developed the brand, website and marketing assets for a multi-city record store crawl which has grown into an annual, global event • Provided packaging and playlist cover designs for multi-artist, multi-label and catalog releases• Designed and installed art for office and event spaces• Collaborated with Creative Director, Associate Producer and photographers in the development and execution of D2C lifestyle photo shoots for artists and labels in an effort to increase merchandise sales• Managed projects for Junior Designers, Freelancers and Interns • Navigated projects through approvals, production, distribution and archiving• Prepared files for output to commercial printers and vendors

    • Junior Designer
      • May 2013 - Jul 2015

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Junior Designer
      • Jun 2012 - May 2013

      • Strategized and developed designs for print, social media, and web assets for clients such as Kiss My Face, Scholastic and Wild Turkey• Led a team of designers in the branding development of an education organization • Strategized and developed designs for print, social media, and web assets for clients such as Kiss My Face, Scholastic and Wild Turkey• Led a team of designers in the branding development of an education organization

    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Design Intern
      • Aug 2011 - Jan 2012

      • Created supporting graphics for online articles and monthly music + entertainment digital magazine • Created supporting graphics for online articles and monthly music + entertainment digital magazine

    • United States
    • Music
    • 1 - 100 Employee
    • Design Intern
      • May 2008 - Aug 2008

      • Organized and developed multiple posters, online promotions and print collateral• Helped manage and organize a group of 300+ volunteers for music festivals around the country • Organized and developed multiple posters, online promotions and print collateral• Helped manage and organize a group of 300+ volunteers for music festivals around the country

Education

  • Miami Ad School Atlanta @ Portfolio Center
    Graduate Studies, Graphic Design
    2010 - 2012
  • University of West Georgia
    B.F.A., Graphic Design
    2004 - 2009

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