Carl Ireland
CMO at Vloggi- Claim this Profile
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Bio
John Kofiotis
If you are looking for the social media edge to get your business to the next level, then you need Carl. His blend of extensive marketing experience, great communications skill and depth of understanding in social media makes him ideal professional to have on any team looking to get an edge.
Michael J Roach
It gives me great pleasure to recommend Carl. I have worked with Carl through our mutual involvement an the franchise. He is a true Professional and I have found Carl to be inspirational, motivating, generous, very creative and a true expert in his field. It has been a privilege to have had the opportunity to develop a professional relationship with Carl this year.
John Kofiotis
If you are looking for the social media edge to get your business to the next level, then you need Carl. His blend of extensive marketing experience, great communications skill and depth of understanding in social media makes him ideal professional to have on any team looking to get an edge.
Michael J Roach
It gives me great pleasure to recommend Carl. I have worked with Carl through our mutual involvement an the franchise. He is a true Professional and I have found Carl to be inspirational, motivating, generous, very creative and a true expert in his field. It has been a privilege to have had the opportunity to develop a professional relationship with Carl this year.
John Kofiotis
If you are looking for the social media edge to get your business to the next level, then you need Carl. His blend of extensive marketing experience, great communications skill and depth of understanding in social media makes him ideal professional to have on any team looking to get an edge.
Michael J Roach
It gives me great pleasure to recommend Carl. I have worked with Carl through our mutual involvement an the franchise. He is a true Professional and I have found Carl to be inspirational, motivating, generous, very creative and a true expert in his field. It has been a privilege to have had the opportunity to develop a professional relationship with Carl this year.
John Kofiotis
If you are looking for the social media edge to get your business to the next level, then you need Carl. His blend of extensive marketing experience, great communications skill and depth of understanding in social media makes him ideal professional to have on any team looking to get an edge.
Michael J Roach
It gives me great pleasure to recommend Carl. I have worked with Carl through our mutual involvement an the franchise. He is a true Professional and I have found Carl to be inspirational, motivating, generous, very creative and a true expert in his field. It has been a privilege to have had the opportunity to develop a professional relationship with Carl this year.
Credentials
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Mastering Digital Marketing
London Business SchoolJan, 2022- Nov, 2024 -
Certificate in Direct Marketing
ADMA
Experience
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Vloggi
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Australia
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Software Development
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1 - 100 Employee
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CMO
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Sep 2022 - Present
Vloggi is the ultimate video collection tool. Easily collect videos from users with consent to re-use and grow your user-generated video library in just a few clicks. Vloggi is the ultimate video collection tool. Easily collect videos from users with consent to re-use and grow your user-generated video library in just a few clicks.
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RBG Taxation and Business Advice
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Australia
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Accounting
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1 - 100 Employee
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CEO
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2020 - 2022
My role at RBG was to lead a multi-disciplinary firm offering taxation and business advice to corporate, business and individual clients. We have a team of qualified accountants and advisers who provide advice to Australian and international clients based in Asia Pacific, Europe and the Americas. My role at RBG was to lead a multi-disciplinary firm offering taxation and business advice to corporate, business and individual clients. We have a team of qualified accountants and advisers who provide advice to Australian and international clients based in Asia Pacific, Europe and the Americas.
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YELLOSOCIAL
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Australia
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Advertising Services
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Founder + CEO
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2013 - 2019
YELLOSOCIAL was focused on helping businesses grow by creating more meaningful interactions with their customers and clients that delivered measurable results. A focus on Social & Digital Strategy | Content Creation | Social Media Management | Advertising | SEO | Paid Marketing | Email Marketing. YELLOSOCIAL was focused on helping businesses grow by creating more meaningful interactions with their customers and clients that delivered measurable results. A focus on Social & Digital Strategy | Content Creation | Social Media Management | Advertising | SEO | Paid Marketing | Email Marketing.
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JDRF Australia
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Australia
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Research
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1 - 100 Employee
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Head of Marketing
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2010 - 2012
JDRF is a global independent medical research foundation with a mission to find a cure for type 1 diabetes and its complications through the support of research. I was responsible for marketing and community programs with a focus on creating a greater connection between the community and the foundation to drive fundraising and greater support for research and support. JDRF is a global independent medical research foundation with a mission to find a cure for type 1 diabetes and its complications through the support of research. I was responsible for marketing and community programs with a focus on creating a greater connection between the community and the foundation to drive fundraising and greater support for research and support.
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Dixon Advisory
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Australia
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Financial Services
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1 - 100 Employee
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Director of Marketing
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2008 - 2010
A financial planning, superannuation and investment advisory company with 250 employees and a focus on independent advice, service and administration. I was responsible for the marketing function, with a focus on driving client growth. A financial planning, superannuation and investment advisory company with 250 employees and a focus on independent advice, service and administration. I was responsible for the marketing function, with a focus on driving client growth.
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Bank of Scotland
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United Kingdom
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Banking
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700 & Above Employee
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Head of Marketing Capital Finance
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1999 - 2007
My role was to lead the marketing function at Capital Finance. To provide strategic marketing planning to help achieve organisational goals. Then to lead a team that implemented tactical plans to achieve these goals. Capital Finance was owned by Bank of Scotland My role was to lead the marketing function at Capital Finance. To provide strategic marketing planning to help achieve organisational goals. Then to lead a team that implemented tactical plans to achieve these goals. Capital Finance was owned by Bank of Scotland
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Amway Australia and New Zealand
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Australia
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Manufacturing
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1 - 100 Employee
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Product Marketer
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1997 - 1999
Such an exciting place to start my Marketing career. Such a close and real relationship with our customers and audience and the ability to create, shape and deliver products to them. Full marketing responsibility for Home Care and Health range. Including NPD, life cycle management and promotion. Such an exciting place to start my Marketing career. Such a close and real relationship with our customers and audience and the ability to create, shape and deliver products to them. Full marketing responsibility for Home Care and Health range. Including NPD, life cycle management and promotion.
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Education
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2006 - 2007
Macquarie Graduate School of Management
Post Graduate Diploma, Marketing -
1994 - 1996
Charles Sturt University
Bachlor of Business, Marketing
Community
