Experience

Véritable®

• France
• Appliances, Electrical, and Electronics Manufacturing
• 1 - 100 Employee

• Executive Managing Director

  • Feb 2016 - 7 years 11 months

  Lyon Area, France Véritable is a French startup providing new solutions for growing fresh food at home effortlessly, all year round. www.veritable-potager.com Managing a team of 15 people in Marketing & Design. PRODUCT DESIGN : - Project specifications with the team - Product design and packaging design (ergonomics, aesthetics, functionality) - supervising functional prototyping with subcontractors PROJECT MANAGEMENT : - Studying feasibility with R&D and following… Show more Véritable is a French startup providing new solutions for growing fresh food at home effortlessly, all year round. www.veritable-potager.com Managing a team of 15 people in Marketing & Design. PRODUCT DESIGN : - Project specifications with the team - Product design and packaging design (ergonomics, aesthetics, functionality) - supervising functional prototyping with subcontractors PROJECT MANAGEMENT : - Studying feasibility with R&D and following industrialization and assembly - Product testing and improving. - Building industrial processes with manufacturers - Making the product cost-effective and environmentally friendly. MARKETING : - Competitive intelligence and market trends analysis (benchmarking). - Branding, Visual Identity and Graphic design for web and prints. Show less



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