Experience

Grupo Munreco

• Spain
• Retail Luxury Goods and Jewelry
• 1 - 100 Employee

• Product Project Manager (Viceroy, Sandoz, Mark Maddox)

  • Jun 2018 - Present

  Coordinate and oversee the product development projects for three brands (watches and jewelry), executing the strategy set by the Product Manager. Responsible of managing the factories and the different company departments to keep up the timing and deadlines of the product development process. Coordinate and oversee the product development projects for three brands (watches and jewelry), executing the strategy set by the Product Manager. Responsible of managing the factories and the different company departments to keep up the timing and deadlines of the product development process.



Engel & Völkers Barcelona

• Spain
• Leasing Real Estate
• 1 - 100 Employee

• Sales Consultant

  • Dec 2016 - Dec 2017

  Responsible for marketing activities and building and managing a property portfolio within a specific area of Barcelona. Assistance to international customers in the city and closing the transactions. Free-lance: Market research and luxury trends investigation. Responsible for marketing activities and building and managing a property portfolio within a specific area of Barcelona. Assistance to international customers in the city and closing the transactions. Free-lance: Market research and luxury trends investigation.



Win Systems

• Spain
• IT Services and IT Consulting
• 200 - 300 Employee

• Marketing Responsible and Buying

  • Apr 2014 - Nov 2016

  Marketing plan definition and implementation of the marketing activities aimed at developing the company worldwide. Responsible of the global communication and social media strategy. Responsible for worldwide buying, covering the whole process starting from the supplier search. Marketing plan definition and implementation of the marketing activities aimed at developing the company worldwide. Responsible of the global communication and social media strategy. Responsible for worldwide buying, covering the whole process starting from the supplier search.



IAE Business School

• Argentina
• Higher Education
• 200 - 300 Employee

• Project Manager - Fashion and Lifestyle Research Centre

  • Mar 2012 - Feb 2014

  Start-up of the research centre. Development of the network with businessmen of the fashion and lifestyle industries and sponsoring strategies. Responsible for the product definition, promotion and organization: seminars, workshops and events. Training and strategic assessment to independent designers. Research coordinator and case study co-author: Los desafíos de la expansión de Prüne en Latinoamérica (The challenges that Prüne faced in its expansion to Latin America). The research conducted and the resolution of the case study are focused on international strategic decisions in marketing and positioning mainly. Show less



Almado

• Buenos Aires, Argentina

• Strategy Consultant for Fashion & Luxury industries

  • Jan 2011 - Feb 2012

  Full - time dedication project for one of the most important fashion companies of Latin America. Strategic proposals to improve the value system of the company: collection planning and product development (processes, organization and timing), creation of new strategic job positions in the company. Planning and implementation of retail marketing activities to improve the retail performance: seasonal and stores’ profitability analysis, mystery shopping, visual merchandising and sales force training. Show less



FERRAGAMO

• Italy
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Marketing and Project Management at the Presidency Office

  • Jan 2009 - Dec 2010

  Development of marketing corporate projects: - Responsible of the implementation of the Ferragamo Museum website and e-commerce - Positioning and branding strategies - Worldwide consumer analysis Development of marketing corporate projects: - Responsible of the implementation of the Ferragamo Museum website and e-commerce - Positioning and branding strategies - Worldwide consumer analysis



Alexander McQueen

• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• PR and communication

  • Jan 2008 - Dec 2008

  Relationship with the editors and media coverage tracking. Press day organization and worldwide sample management. Participation in the PR activities for the fashion shows in Paris and Milan. Relationship with the editors and media coverage tracking. Press day organization and worldwide sample management. Participation in the PR activities for the fashion shows in Paris and Milan.



Zegna

• Italy
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Market research and competitive intelligence (Consulting Group Project for the MAFED)

  • 2007 - 2007

  Competitive analysis of the underwear industry in the Chinese market with the aim to focus on the product offer, identify distribution channels, consumer behaviour and recommend an entry strategy. The results and recommendations were presented to the top management of the company. The project was elected by the Business School and Zegna as the best case of the year. Competitive analysis of the underwear industry in the Chinese market with the aim to focus on the product offer, identify distribution channels, consumer behaviour and recommend an entry strategy. The results and recommendations were presented to the top management of the company. The project was elected by the Business School and Zegna as the best case of the year.



Stora Enso

• Finland
• Paper and Forest Product Manufacturing
• 700 & Above Employee

• Account Executive

  • Apr 2004 - 2006

  Client management in Argentina, Uruguay and Paraguay. Coordination of customer's orders and deliveries with the mills in Finland, Sweden, Germany, Belgium and the U.S. General coordination of the office. Client management in Argentina, Uruguay and Paraguay. Coordination of customer's orders and deliveries with the mills in Finland, Sweden, Germany, Belgium and the U.S. General coordination of the office.