Experience

Newlight Partners

• United States
• Financial Services
• 1 - 100 Employee

• Business Coordinator

  • Sep 2020 - Present



Hudson's Bay Company

• United States
• Retail
• 700 & Above Employee

• Public Relations Specialist, Saks Fifth Avenue & Saks OFF 5TH

  • Apr 2019 - Sep 2020

  -Pitched and secured coverage on initiatives, partnerships, campaigns, product launches and events for Saks Fifth Avenue, Saks OFF 5TH and L'Avenue at Saks, Saks Fifth Avenue's in-store restaurant.-Prepared press releases and media alerts, PR strategies, executed executive and spokesperson interviews, marketing and executive press recaps and influencer/celebrity/media gifting and invite lists.-Led measurement efforts for the PR team. Presented quantitative results in a digestive format to executives and internal stakeholders, showcasing communications efforts. Show less

• Public Relations Specialist, Lord + Taylor

  • Nov 2018 - Apr 2019

  -Pitched and secured coverage for initiatives, product placements, campaigns and events. Secured press in key regional markets. -Coordinated coverage and executive interviews for events. -Prepared press reports for marketing recaps and executive presentations.



Graff

• United Kingdom
• Retail Luxury Goods and Jewelry
• 300 - 400 Employee

• Marketing and Communications Coordinator

  • Jul 2018 - Nov 2018

  -PR strategy and press outreach for product placements and initiatives. -Media planning and asset management for digital marketing and advertising. -Event planning and on-site coordinator. -Editor and client database management. -PR strategy and press outreach for product placements and initiatives. -Media planning and asset management for digital marketing and advertising. -Event planning and on-site coordinator. -Editor and client database management.



David Yurman

• United States
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Global Communications Assistant

  • Jun 2016 - Jul 2018

  -Product pitching and sample trafficking for editorial and VIP dressing. -Prepared coverage reports for internal recaps. Press clipping and editor database management. -Worked with events, digital marketing, social media and creative teams to leverage press for external-facing content. -Product pitching and sample trafficking for editorial and VIP dressing. -Prepared coverage reports for internal recaps. Press clipping and editor database management. -Worked with events, digital marketing, social media and creative teams to leverage press for external-facing content.



Cynthia Rose New York

• United States
• Retail Apparel and Fashion

• Marketing, Social Media & Public Relations Coordinator

  • May 2016 - Jun 2016

  -Developed a content calendar and created content for the Instagram, Facebook, Twitter and Pinterest accounts -Pitched and secured coverage on collection launches. -Editor and client database management. -Digital marketing and ecommerce asset organization. -Developed a content calendar and created content for the Instagram, Facebook, Twitter and Pinterest accounts -Pitched and secured coverage on collection launches. -Editor and client database management. -Digital marketing and ecommerce asset organization.



Louis Vuitton

• France
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Public Relations Intern

  • Jan 2016 - May 2016

  -Assisted the editorial, celebrity and corporate public relations teams. -Sample trafficking and shipping logistics using Fashion GPS software. -Press clipping for internal press reports. -Various special public relations projects. -Showroom and inventory management. -Assisted the editorial, celebrity and corporate public relations teams. -Sample trafficking and shipping logistics using Fashion GPS software. -Press clipping for internal press reports. -Various special public relations projects. -Showroom and inventory management.



Kean University

• United States
• Higher Education
• 700 & Above Employee

• Internship Director Assistant

  • Sep 2014 - May 2016

  -Mentored Global Business and Communications students on securing internships through resume, cover letter and interview coaching. -Conducted peer seminars and created promotional materials for business clubs and leadership/networking events. -Coordinated the Fall 2015 Business Internship Fair. -Mentored Global Business and Communications students on securing internships through resume, cover letter and interview coaching. -Conducted peer seminars and created promotional materials for business clubs and leadership/networking events. -Coordinated the Fall 2015 Business Internship Fair.



Cynthia Rose New York

• United States
• Retail Apparel and Fashion

• Marketing And Social Media Assistant

  • Oct 2015 - Jan 2016

  -Assisted in producing social media content and calendar. -Digital marketing asset management, ecommerce asset management. -Showroom & inventory management. -Assisted in producing social media content and calendar. -Digital marketing asset management, ecommerce asset management. -Showroom & inventory management.



Hearst Magazines

• United States
• Media Production
• 700 & Above Employee

• Fashion Market Intern - Marie Claire Magazine

  • Sep 2015 - Dec 2015

  -Sample trafficking and domestic and worldwide shipping logistics. -Fashion week scheduling. -Run-through merchandising and lookboard creation. -Sample inventory management. -Various research/admin projects. -Sample trafficking and domestic and worldwide shipping logistics. -Fashion week scheduling. -Run-through merchandising and lookboard creation. -Sample inventory management. -Various research/admin projects.



Stella McCartney

• United Kingdom
• Retail Apparel and Fashion
• 400 - 500 Employee

• Public Relations Intern

  • Jun 2015 - Aug 2015

  -Sample trafficking for editorial shoots & VIPs through Fashion GPS software. -Merchandising and inventory management of the showroom. -Fashion assistant for Spring 2016 shoots and Spring 2016 presentation. -Sample trafficking for editorial shoots & VIPs through Fashion GPS software. -Merchandising and inventory management of the showroom. -Fashion assistant for Spring 2016 shoots and Spring 2016 presentation.



Cynthia Rose

• United States
• Architecture and Planning

• Marketing And Public Relations Assistant

  • Jan 2015 - Aug 2015

  -Sample trafficking, product pitching and editor database management.-Assisted in producing social media content and calendar.-Digital marketing asset management, ecommerce asset management. -Showroom & inventory management.-Recruited, trained and managed interns.-Photo shoot logistics and artistic direction assistance. On-set styling assistant.

• Showroom/Production Assistant Intern

  • Sep 2014 - Jan 2015

  -Assisted in producing social media content and calendar.-Digital marketing asset management, ecommerce asset management. -Showroom merchandising & inventory management.-Photo shoot logistics and artistic direction assistance. On-set styling assistant.



EXPRESS

• United States
• Retail
• 700 & Above Employee

• Flagship Sales

  • May 2014 - Aug 2015

  -Served as a stylist and fashion consultant assisting in client wardrobe development. -Successfully handled customer concerns in a fast-paced environment while demonstrating exceptional customer service. -Served as a stylist and fashion consultant assisting in client wardrobe development. -Successfully handled customer concerns in a fast-paced environment while demonstrating exceptional customer service.



Dinamit Jeans USA

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Marketing Intern

  • Apr 2014 - Aug 2014

  -Optimized the redesign of the company website, increasing online traffic 50%. -Created content for Instagram, Facebook, Twitter, Pinterest and the website's blog. -Optimized SEO for the website using Google Adwords. -Produced email marketing content, developed CRM tools. -Optimized the redesign of the company website, increasing online traffic 50%. -Created content for Instagram, Facebook, Twitter, Pinterest and the website's blog. -Optimized SEO for the website using Google Adwords. -Produced email marketing content, developed CRM tools.