Experience

Poppy Jasper International Film Festival

• United States
• Movies, Videos, and Sound
• 1 - 100 Employee

• Creative Director

  • Oct 2022 - Present

  Creative direction and brand strategy for one of Moviemaker's '50 Film Festivals worth the entry fee' Creative direction and brand strategy for one of Moviemaker's '50 Film Festivals worth the entry fee'



Roku Inc.

• United States
• Technology, Information and Media
• 700 & Above Employee

• Creative Lead

  • Jul 2020 - Present

  Creative Direction and Strategy, Graphic / Motion / Brand Design, Creative Management. Spearheaded the concept, creative development and execution of a 'world-building' on-platform ad experience for partner content releases. Notable experiences include House of The Dragon season premiere for HBO Max, Weird: The Al Yankovic Story for Roku Originals and a partnership with NBC for The 2021 Tokyo Olympics. Creative Direction and Strategy, Graphic / Motion / Brand Design, Creative Management. Spearheaded the concept, creative development and execution of a 'world-building' on-platform ad experience for partner content releases. Notable experiences include House of The Dragon season premiere for HBO Max, Weird: The Al Yankovic Story for Roku Originals and a partnership with NBC for The 2021 Tokyo Olympics.



Apple

• United States
• Computers and Electronics Manufacturing
• 700 & Above Employee

• Art Director: Apple TV+, Apple TV App

  • Mar 2019 - Jun 2020

  Content + conceptual design, brief-writing + art strategy and production. Art directed leading LA-based agencies such as Elastic, Buck and Imaginary Forces for Apple TV+ platform art and motion campaigns. Was a key part of the creative team involved in the global launch of Apple TV+ in Nov 2019.Was a part of a small think-tank team of designers responsible for exploring a new branded design system for the Apple TV app across editorial, promotional and collected content, incorporating branded design, illustration, motion and video.

• Art Director: International Promotional Campaigns,  Media Products

  • Jan 2016 - Oct 2019

  Conceptual & strategic design thinking & high-level implementation of promotional product releases on a global level across  Music, iTunes, Apple TV app, Apple Books and App Store. Specialist promotion territories cover Europe, Middle East & Africa.

• Movies + TV Creative Lead

  • Dec 2013 - Jan 2016

  Content and conceptual design for the Movies & TV stores for Great Britain, Ireland, Germany, Austria and Switzerland.



OTMentertain

• London, United Kingdom

• Creative Director / Co-Head of Company

  • May 2010 - Dec 2013

  Monterey Design developed into OTMentertain, a sub-brand of a brand and advertising agency. Built a specialised team of designers, editors and artworkers to create captivating, memorable and holistic film campaigns, across digital, print, motion and A/V: Everything from international theatrical key-art origination to home entertainment digital release to trailer editing and titles design. Creative Direction & Strategy / Lead Design / Client Account Management / Copywriting / Art Direction in Talent Photoshoots, Motion Graphics & Trailers / Scriptwriting / Strategic Planning / Illustration



Monterey Design for Film

• London, United Kingdom

• Creative Director / Co-Founder

  • Apr 2008 - May 2010

  Set up Monterey Design with a business colleague. We combined our skills as well-rounded film campaign design directors, creative thinkers and account managers to strike out on our own and make a name for ourselves. Rapidly grew our client base, creating memorable key film campaigns, sales art and client brand projects. Developed our broader creative skills as well as becoming fully involved in day to day aspects of running of small company, including invoicing, projections, hiring staff and studio management.



One Screen Communication

• London, United Kingdom

• Senior Creative / Account Manager

  • 2006 - 2008

  Brought on-board to develop the client roster, work to monthly targets and spearhead creative advertising campaigns for a new film design agency. As well as developing my design skills through middle-weight and senior design positions at the company, I was able to develop art direction skills in film trailers and campaign photoshoots. Brought on-board to develop the client roster, work to monthly targets and spearhead creative advertising campaigns for a new film design agency. As well as developing my design skills through middle-weight and senior design positions at the company, I was able to develop art direction skills in film trailers and campaign photoshoots.



AllCity Media

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Graphic Designer

  • 2004 - 2006

  Designer in charge of press ad campaign design & production. Developed skills in film key art and campaign strategy and execution. Learned to cultivate good working relationships with new and current clients. Designer in charge of press ad campaign design & production. Developed skills in film key art and campaign strategy and execution. Learned to cultivate good working relationships with new and current clients.



Clarks

• United Kingdom
• Retail
• 700 & Above Employee

• Graphic Designer

  • 2003 - 2004

  Straight out of university. First taste of working in-house with a team of graphic designers, footwear designers and marketing teams. Brought on-board to help develop Clarks' Originals youthful tone-of-voice. Designed internal brochures and in-store POS branding as well as actual footwear and helped a small team of in-house innovation designers in re-designing Clarks' famous in-store foot measuring device. The final product, the FootGauge is still being used across the UK now in stores. Straight out of university. First taste of working in-house with a team of graphic designers, footwear designers and marketing teams. Brought on-board to help develop Clarks' Originals youthful tone-of-voice. Designed internal brochures and in-store POS branding as well as actual footwear and helped a small team of in-house innovation designers in re-designing Clarks' famous in-store foot measuring device. The final product, the FootGauge is still being used across the UK now in stores.