Celine Ariniello
SEM Account Manager at WITHIN- Claim this Profile
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Bio
Experience
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WITHIN
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United States
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Advertising Services
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100 - 200 Employee
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SEM Account Manager
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Jul 2022 - Present
Led strategy on paid search, shopping, display/discovery, and video advertising for clients.Worked closely with paid social, programmatic, and creative teams.Owned communication with clients.Trained newly-hired SEM employees.Managed direct-reports.
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SEM Strategist
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Feb 2022 - Jul 2022
Managed paid search, shopping, display, and video advertising for clients.Worked closely with paid social, programmatic, and creative teams.Communicated proposals, tactics, and results to clients.Managed and trained newly-hired SEM employees.
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Crealytics
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Germany
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Internet Publishing
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100 - 200 Employee
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Paid Search Marketing Associate
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Apr 2021 - Feb 2022
Managed paid search campaigns in Google and Microsoft Ads including shopping, discovery, video, and display formats. Wrote ad copy, and provided feedback on client-generated creative. Worked closely with B2C and B2B branches of client to achieve stated goals. Analyzed and presented data in readable format to stakeholders familiar and unfamiliar with paid search marketing. Managed paid search campaigns in Google and Microsoft Ads including shopping, discovery, video, and display formats. Wrote ad copy, and provided feedback on client-generated creative. Worked closely with B2C and B2B branches of client to achieve stated goals. Analyzed and presented data in readable format to stakeholders familiar and unfamiliar with paid search marketing.
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Molière in the Park
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United States
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Performing Arts
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1 - 100 Employee
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Marketing And Development Associate
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Mar 2019 - Apr 2021
Advertised in-person and live streamed events through paid and owned social media, email, search ads, press outlets, and community newsletters. Created artwork and wrote copy. Researched institutional giving opportunities and wrote grant letters. Supervised and taught a marketing intern. Advertised in-person and live streamed events through paid and owned social media, email, search ads, press outlets, and community newsletters. Created artwork and wrote copy. Researched institutional giving opportunities and wrote grant letters. Supervised and taught a marketing intern.
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Capacity Interactive
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United States
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Advertising Services
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1 - 100 Employee
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Digital Marketing Analyst
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Mar 2020 - Mar 2020
*Laid off due to COVID Trained in digital marketing: Google Search Ads, Display Network, Youtube, Analytics, Facebook/Instagram Ads. *Laid off due to COVID Trained in digital marketing: Google Search Ads, Display Network, Youtube, Analytics, Facebook/Instagram Ads.
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Penguin Random House
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United States
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Book Publishing
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700 & Above Employee
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Temporary Sales Assistant
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Jun 2019 - Dec 2019
Wrote promotional email copy. Compiled and analyzed sales data to target individual universities and professors most likely to adopt certain titles. Wrote promotional email copy. Compiled and analyzed sales data to target individual universities and professors most likely to adopt certain titles.
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Nativity: Faith & Reason
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Broomfield, CO
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Middle School English Teacher
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Aug 2018 - Dec 2018
Taught reading and writing skills to students aged 11-14. Constantly evaluated and improved teaching methods and lesson plans. Taught reading and writing skills to students aged 11-14. Constantly evaluated and improved teaching methods and lesson plans.
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Winchester Mystery House, LLC
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United States
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Hospitality
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1 - 100 Employee
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Tour Guide
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Sep 2017 - Jun 2018
Gave tours daily to local, national, and international tourists. Read and reacted to each specific audience. Learned and led several different types of tours including normal tours, seasonal tours, and behind the scenes tours. Gave tours daily to local, national, and international tourists. Read and reacted to each specific audience. Learned and led several different types of tours including normal tours, seasonal tours, and behind the scenes tours.
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HUGO BOSS
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Germany
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Retail Apparel and Fashion
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700 & Above Employee
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Sales Associate
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Feb 2017 - Sep 2017
Provided stellar customer service. Sold men's and women's clothing and accessories. Built and maintained relationships with clients to generate repeat sales. Provided stellar customer service. Sold men's and women's clothing and accessories. Built and maintained relationships with clients to generate repeat sales.
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Playwrights Foundation
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United States
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Entertainment
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1 - 100 Employee
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Production Assistant
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Jun 2017 - Aug 2017
Contacted community organizations to promote Bay Area Playwrights Festival to specific demographics. Worked with visiting playwrights and directors to produce a staged reading of new plays. Solicited other theatre companies for free ticket vouchers that could be won in a fundraising raffle. Worked in team to design, propose, and implement online marketing campaign involving promotional emails, social media, SEM, and website redesign. Contacted community organizations to promote Bay Area Playwrights Festival to specific demographics. Worked with visiting playwrights and directors to produce a staged reading of new plays. Solicited other theatre companies for free ticket vouchers that could be won in a fundraising raffle. Worked in team to design, propose, and implement online marketing campaign involving promotional emails, social media, SEM, and website redesign.
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Bloomingdale's
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United States
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Retail
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700 & Above Employee
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Sales Associate
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Sep 2016 - Jan 2017
Sold men's clothing and accessories. Upheld customer service standards of Bloomingdale's. Sold men's clothing and accessories. Upheld customer service standards of Bloomingdale's.
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Vector Marketing
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United States
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Manufacturing
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700 & Above Employee
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Branch Manager
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May 2016 - Sep 2016
Opened temporary sales/recruiting office in South San Jose territory. Trained, managed, and coached sales team.Average summer sales per representative: $5,232 (company wide: $1999).
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Sales Representative
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Sep 2014 - Sep 2016
Sold Cutco products through in-person and virtual product demonstrations.Career sales over 2 years: $60,000 (company average:$10,000).
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Education
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Santa Clara University
Bachelor’s Degree, Marketing; Theatre Arts -
Holy Family High School
High School