Experience

CULT Artisan Beverage Company

• United States
• Food & Beverages
• 1 - 100 Employee

• Vice President National Sales

  • Apr 2019 - Present

  About CULT Artisan Beverage Company CULT is a long time Phoenix, Arizona specialty coffee roasting, tea blending, botanical beverage, cold brew coffee, nitro coffee, nitro botanical, botanical RTD producer serving both the Foodservice and Retail channels throughout the U.S. We work closely with coffee shops, cafe's, restaurant chains, retail grocery chains, independent restaurants, healthcare, country clubs, hotels, and resorts to elevate their beverage programs. www.Ilovecult.com Show less



White Lion Tea

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Vice-President Business Development

  • Nov 2015 - Aug 2018

  • Developed and executed a diversified new business, sales, and marketing model to increase enterprise and shareholder value, which led to the organization achieving 120% year-over-year revenue growth with the highest monthly revenues for each month in 2018. • Raised $225K in growth capital through a Private Placement Memorandum with a personal network of accredited investors. • Used the personal network to boost revenues significantly on a national and regional scale by building new relationships with foodservice distribution and e-commerce partners such as Tradecraft Outfitters, U.S. Foods, and Reinhart Fo ods, as well as Sysco, Supplies on the Fly, Roastery 7, BeanTrees Coffee, and RISE North America. • Provided support to local and national distribution partners and accelerated revenue growth through new business partnerships with Grand Canyon University, Gila River Casinos, The Scot Hotel, Mountain Shadows Resort, Original Chop Shop, Craft Culinary (Arizona Cardinals), Best Buy Corporate, Medtronic Corporate. • Cultivated high growth private label sales and distribution partnerships with fast growing Detox Tea entities. • Partnered with key supply chain network and supply chain alliance partners to create a new high growth product line, which has positioned White Lion Tea into fast growing CBD Health and Wellness marketplace. • Led development and testing protocols to ensure highest quality product with proven lab tested results. • Developed a strategic broker network to represent White Lion in the retail health and wellness marketplace. • Spearheaded product development and related investments in equipment to reduce labor increase margins and to help with Food Safety. Show less



J&J Distributing

• Wholesale
• 1 - 100 Employee

• Director of Business Development

  • Sep 2011 - Mar 2015

  Directed the $5M Foodservice Division, which generated close to $90K in weekly sales within a $40M multistate organic and fresh-cut produce wholesaler. Conducted research and developed relationships with suppliers to provide new foodservice and retail product offerings for regional and national rollouts. Delivered sales support for regional and national product promotions to 120 Sales Representatives and ensured high levels of customer satisfaction. Key Achievements: • Built exclusive relationships with prominent third-party retail and foodservice purveyors such as Robinson Fresh and US Foods and produced over $8M in new revenue through a partnership with Robinson Fresh. • Oversaw the food safety protocol and EDI ordering integration for sales into over 130 TGI Friday’s, Papa Murphy’s and Chick-Fil-A restaurants throughout Minnesota and Iowa. • Collaborated with outsourced partners to create successful practices for the integration of limited shelf-life products into leading foodservice channels such as Lunds & Byerly’s, U.S. Foods and Kowalski’s Markets. • Led daily sales and marketing for over 350 generic label SKUs for the US Foods Midwest Regional division private label, Cross Valley Farms and worked with Regional Senior Managers to develop supply chain solutions for branded and non-branded produce SKUs. • Implemented strategic business integration in line with Company SQF Level 2000 standards, which included supply chain management, product specifications, new product development, food safety and traceability. Show less



E-Meals LLC

• Food and Beverage Services

• Owner/CEO

  • Mar 2006 - 2011

  Established profitable re-seller agreements with progressive technology partners and implemented innovative e-commerce solutions for restaurants and restaurant chains such as Ling and Louie’s, Baja-Sol, Davanni’s Pizza, Champps Americana, Restaurant Bibo, and Stubbs BBQ. Worked with the IT Development Team to deliver client requirements. Key Achievements: • Designed integrated custom-built client solutions that generated $100K in added revenue through a subscription-based revenue model, which streamlined operations to deliver a reliable and secure online/mobile ordering experience to restaurant patrons. • Partnered with SYSCO iCare and US Foods to provide value-added products and services, which generated national exposure and recruited and trained Account Managers in the advantages of online ordering solutions. • Established and nurtured productive business relationships, which doubled revenues and led to lucrative contracts with multiple restaurants and restaurant chains in the Midwest region. Show less