Sr. Manager, Acquisition Marketing

• Feb 2022 - Present

Helping eCommerce companies scale with proven media strategies with a focus on ROAS, (Return On Ad Spend), CAC (Cost Per Acquisition), LTV (Lifetime Value). ✅ Paid Media Management ✅ SMS Marketing ✅ Advanced Attribution Helping eCommerce companies scale with proven media strategies with a focus on ROAS, (Return On Ad Spend), CAC (Cost Per Acquisition), LTV (Lifetime Value). ✅ Paid Media Management ✅ SMS Marketing ✅ Advanced Attribution

Founder & Chief Marketing Strategist

• Oct 2015 - Present

All-in-one demand gen and e-commerce marketing at your service. ✅ Meta Ads ✅ TikTok Ads ✅ Google Ads ✅ Video Editing ✅ Sales Funnels ✅ Graphic Design ✅ Email Marketing All-in-one demand gen and e-commerce marketing at your service. ✅ Meta Ads ✅ TikTok Ads ✅ Google Ads ✅ Video Editing ✅ Sales Funnels ✅ Graphic Design ✅ Email Marketing

Senior Digital Strategist

• Aug 2019 - Feb 2022

Digital Caffeine partners with under-staffed marketing directors who need to over deliver on results and show a return on every cent spent. WHO DIGITAL CAFFEINE WORKS WITH • Marketing directors who are responsible for everything yet have a tiny staff • Marketing directors who work for schools (universities, private schools, online certification) • Marketing directors who work for medium and small businesses that deal directly with consumers (B to C) WHY DIGITAL CAFFEINE IS DIFFERENT FROM OTHER AGENCIES • Measurable results. We focus on Google Ads, Facebook Advertising and other platforms that show a clear return on investment • Clear communication, no technospeak. We explain everything so our moms can understand it • Full Transparency. You own all your accounts, no media markup (you pay directly since it’s your account), simple flat monthly management fee. Show less

Content Coordinator

• Oct 2015 - May 2016

Digital Strategist

• Feb 2014 - Oct 2015

• Blogging • Link building • Graphic design • Lead generation • Content strategy • Google Adwords • Google Analytics • Video production • Project management • Social media marketing • Website development and management • Blogging • Link building • Graphic design • Lead generation • Content strategy • Google Adwords • Google Analytics • Video production • Project management • Social media marketing • Website development and management

Customer Service Representative

• Apr 2013 - Feb 2014

• Engage with customers • Process daily transactions • Update and manage client portfolios • Review and comply with all current regulations and procedures • Properly represent and refer Sterling Bank products and services at various events • Understand and refer Sterling Bank products and services best suited for our clientele • Engage with customers • Process daily transactions • Update and manage client portfolios • Review and comply with all current regulations and procedures • Properly represent and refer Sterling Bank products and services at various events • Understand and refer Sterling Bank products and services best suited for our clientele

Personal Banker

• Feb 2012 - Mar 2013

• Process daily transactions • Manage closing procedures • Update and manage client portfolios • Understand financial goals of clients • Represent the bank at various events • Track and manage monthly sales goals • Manage commercial and consumer accounts • Explain and refer products and services to current and potential clientele • Process daily transactions • Manage closing procedures • Update and manage client portfolios • Understand financial goals of clients • Represent the bank at various events • Track and manage monthly sales goals • Manage commercial and consumer accounts • Explain and refer products and services to current and potential clientele

Production Assistant

• Dec 2012 - Dec 2012

• Wrangle talent • Call out & lock-up set before shots • Deliver the Dailies HDs each morning • Execute multiple task and duties on set • Coordinate travel arrangements for talent to and from studio • Work alongside the Art Director to help set upcoming scenes • Meet with Executive Producer at the end of each day to evaluate the necessary tasks for the following day • Wrangle talent • Call out & lock-up set before shots • Deliver the Dailies HDs each morning • Execute multiple task and duties on set • Coordinate travel arrangements for talent to and from studio • Work alongside the Art Director to help set upcoming scenes • Meet with Executive Producer at the end of each day to evaluate the necessary tasks for the following day

Marketing Coordinator

• Sep 2011 - Feb 2012

• Program & event coordination • Compile and report sales data • In-depth program and sales research and tracking • Design and coordinate all marketing material used by the sales team • Execution and daily management of multiple programs and deadlines • Design and coordinate all marketing material used by the sales team • Develop and present program concepts to current and prospective clients • Program & event coordination • Compile and report sales data • In-depth program and sales research and tracking • Design and coordinate all marketing material used by the sales team • Execution and daily management of multiple programs and deadlines • Design and coordinate all marketing material used by the sales team • Develop and present program concepts to current and prospective clients

Production Intern

• Sep 2010 - Sep 2011

• Direct live news broadcast • Coordinate, record & edit news stories • Conduct interviews both on location and in studio • Direct live news broadcast • Coordinate, record & edit news stories • Conduct interviews both on location and in studio

Marketing Intern

• Jun 2010 - Sep 2011

• Market research and analysis • New client prospecting and research • Database and case study management • Market research and analysis • New client prospecting and research • Database and case study management