Experience

• Created the channel PlayJam Music, based on YouTube, working as Project Manager since the choice of the artists, scenario and acting direction, also working as Art Director of the social plataforms and video. http://www.youtube.com/playjammusic Implementation of the LeoBurnett’s FAM Project (Fast adaptation Materials) and POP (Point of Purchase) for Procter & Gamble, with interface with the client I worked with processes, hiring and staff training, materials development and prospecting new projects. I worked with all the company’s brands as example: Gillette, Head & Shoulders, Pantene, Oral-B, Pampers, Ariel, Downy, Duracell, Koleston, respecting their polices and guides. Show less



• Worked as Art Director at Leo Burnett Tailor Made with emphasis on integrating ATL to BTL. Responsible of the core of Oral-B and Head & Shoulders, development of POP materials, hardware design, events and PR for the brands 'Oral-B 3DWhite'​ and 'Always Platinum', as activations of the brands on the Carnival of Salvador and Rio de Janeiro, Winter lounges on Campos de Jordão and proprietary events such as P&G Experience.



• Developed POP materials, hardware design and event communication for brands like Oral-B, Naturella, Always, Duracell and Head & Shoulders.



• Developed POP materials for brands like Nescafé, Cargill, Mattel, Barbie, Hot Wheels, Sustagen Kids and the launch event of Monster High in Brazil.



• Responsible of the development of visuals of educational books from major brands such as Scipione, Saraiva, Melhoramentos and other brands. Creation of some brands as Casa•Ambiente.



• Development of the Portal for the World Health Organization, where scientific articles and journals are made available online for universal access through the web.