Experience

Spindle Communications

• South Africa
• Advertising Services
• 1 - 100 Employee

• Managing member

  • Nov 2010 - Present

  Spindle Communications is an employee-owned, boutique corporate public relations and investor relations advisory firm based in Johannesburg. As a strategic corporate communications consulting organisation, it offers value-enhancing counsel in public relations, investor relations, media management, and events. Founder Suza Adam has more than 20 years of public relations, investor relations, media liaison and event management experience. Her frame of reference includes IPO support, public relations and investor relations programme development, corporate repositioning, investment marketing, and an in-depth knowledge of the financial community and qualities the marketplace is seeking. She has consulted on investor relations to the boards of more than 50 JSE listed companies, across South Africa. Suza's expertise lies in developing tailored public relations and investor relations strategies and implementing action plants that achieve demonstrable results and an enhanced return on investment. She has directed numerous investor relations programs that have resulted in millions of Rand of share value enhancement for both vendors and shareholders. These activities include developing strategic investor relations programmes in positioning companies or portfolios for prospective investment, preparing exchange announcements, developing content for presentation at investment seminars and Investment Analyst Society presentations, facilitating investor presentations during capital raising road shows to local life insurance and asset management companies, private equity firms, stockbrokers, venture capital firms and or independent financial advisors. Spindle Communications specialises in public relations, media relations, investor relations and event management. It focuses on the life sciences, biotechnology, pharmaceutical, green PR, clean technology, renewable energy, mining, ICTE, infrastructural (property & construction), investment / financial, and mining sectors. Show less



Rapid Technologies cc

• Johannesburg Area, South Africa

• Marketing consultant

  • Jun 2007 - Present

  Rapid Technologies co-develops and offers high quality low priced rapid diagnostic tests and supporting devices for monitoring human and animal health, as well as tests for food, soil, water and air quality, and plant pathogens. Our online-store and products provide healthcare professionals and veterinarians with accurate and cost-effective diagnostic information at the point-of-care. We also provide tests for forensic laboratories and to corporates as part of their workplace safety testings, social responsibility, health and community outreach programs. We sell our products for home-use, in physician's offices, hospitals, research, reference and clinical laboratories. Our goal is to market throughout southern Africa medical devices, industrial, agricultural and environmental test kits which are quick and comparable to tests used in laboratories, and to offer ease of use since trained professionals may not be available and/or the analytical equipment is too expensive. Show less



RapidDiscovery cc

• Johannesburg

• Marketing consultant

  • Jan 2007 - Present

  Online rapid dignostic shop located at www.rapiddiscovery.biz. Distributor of South African diagnostic brand, LifeAssay Diagnostics. Online rapid dignostic shop located at www.rapiddiscovery.biz. Distributor of South African diagnostic brand, LifeAssay Diagnostics.



TanzaniteOne

• Corporate Affairs & Investor Relations

  • Mar 2006 - Jun 2007

  Developed and deliver a strategic marketing and advertising plan crafted in cooperation with key stakeholders. Effectively managed and communicate all marketing, PR and advertising programs including multi-phased campaigns. Successfully cultivate strong working relationships with functional groups (product management, sales, marketing, legal/compliance) residing across business groups. Identified and managed outside vendors and resources, e.g., creative agencies, research. Prepare material for and participate in any regular executive management sessions. Lead the development of web-based programs. Project management – responsible for developing schedules and managing projects to meet deadlines and budgets Show less



Southgro Investor Relations

• Managing Director

  • Apr 1994 - Dec 2005

  Southgro - boutique investor relations advisory firm and life sciences / health care marketing agency based in Johannesburg. It focused on small to mid-cap tech-intensive companies. Practice helped publicly traded corporations communicate with the private client managers, portfolio managers, stock brokers, traders and analysts at institutions who buy, sell or recommend exchange-listed securities. For healthcare companies, focus on niche marketing opportunities in database marketing, Internet outreach strategies, advertising campaigns for new products, and stakeholder relations. Strategic health care marketing and trend analysis was centred around advertising and brand management, care management, patient satisfaction, community and public relations, special markets, positioning of new products and physician relations. Show less



Genbel Investments

• Investor Relations officer

  • Apr 2002 - Sep 2004

  Listed on the JSE stock exchange, Genbel was a diversified closed end investment fund focused on the Top 40 ALSI stocks. At the time, it was part of the Gencor group (BHP Billiton) comprising Gengold, Malbak, Engen, Samancor, etc. It has since been amalgamated with Sanlam Investments. Reported to Brian Gilbertson (MD - Gencor), Anton Botha (MD - Genbel) and Peter Cronshaw (Executive Director). Responsible for investor relations strategy and program development, shareholder communications (interim results announcements, SENS announcements, annual report, local and international investor roadshows, preparing investor value proposition presentations to analysts and fund managers, share register and company secretarial duties, corporate communications, marketing, publicity, crisis management, board relations, stakeholder relations. Show less