Kristin Borst
Senior Account Manager at HLK- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
HLK
-
United States
-
Advertising Services
-
200 - 300 Employee
-
Senior Account Manager
-
Oct 2021 - Present
-
-
-
Marketing Werks
-
United States
-
Advertising Services
-
700 & Above Employee
-
Senior Account Executive
-
Sep 2018 - Oct 2021
Lead experiential marketing activations for various brands such as US Cellular, Verizon, Sperry, & Kraft Heinz, etc. from ideation through execution, working across internal departments and teams to bring virtual & in-person campaigns to life. Managed event detail, client & team communication, timeline & budget. Developed and orchestrate creative briefs with creative team and gather client feedback through the development process. Analyzed, prepared, and presented event recaps and results to clients. Oversaw social media, internal & external communication and advertising for multiple channels. Project managed 15+ creative, social media, and marketing deliverables simultaneously, including quarterly Town Halls and the creation and launch of a new company website. Cultivated a relationship with senior clients to promote growth strategies and long-term planning. Managed a field team of 22 sales representatives & ongoing program execution by tracking results to drive continuous improvement. Assisted in new business research, development, and pitches. Managed field direct reports, in office Account Executives, and Assistant Account Executives. Developed Excel and Powerpoint tools to facilitate program management. Show less
-
-
-
Skokie Country Club
-
United States
-
Hospitality
-
1 - 100 Employee
-
F&B Special Events Manager
-
Jun 2017 - Sep 2018
Strived to create personal and memorable events for clients, members, and their guests from start to finish Planned and executed all member and club events including weddings, meetings, club parties, fundraisers, luncheons, etc. Worked within budgets and limitations by utilizing connections with florists, linen rentals, AV, etc. Clearly communicated event details to the staff, assign roles, and ensure events run as planned with the client Oversaw the dining room & staff to ensure all members are receiving consistent service every time they dine Delegated tasks, monitored performance, and resolved all conflicts or complaints that occurred Show less
-
-
-
AB InBev
-
Belgium
-
Manufacturing
-
700 & Above Employee
-
Brand Activation Manager
-
Feb 2016 - Apr 2017
Created and maintained relationships with account managers and employeesAssisted with company event set up and execution and perform site visits for potential brand execution or event spacesResponsible for conducting secondary sales calls at 88 On-Premise retail accountsScheduled and executed activations and events at assigned accountsWorked with the New York AB Wholesaler to plan and implement Anheuser-Busch budget in order to maximize ROIStrived to increase sales volume, number of draughts, and points of distribution of AB product through consistent targeted account visits Show less
-
-
Special Events Team Representative
-
Aug 2015 - Feb 2016
Assisted completion of brand, geographic, and local programsProvided Wholesalers resources to help execute marketing programsUtilized trade spending where legal to expose consumers to AB brandsEnhanced retailer relationships by performing promotions on premiseStrived to make A-B brands consumers first choiceWorked on events such as: Super Bowl, Made In America Festival, Jimmy Buffett Key West, Fantasy Fest, SXSW conference, etc.
-
-
-
Flyer Enterprises
-
United States
-
Food and Beverage Services
-
100 - 200 Employee
-
Director of Human Resources The CHILL
-
Feb 2013 - Apr 2015
Managed all hiring, discipline, training, scheduling, and payroll for a staff of 20 employeesCreated and implemented an incentive program that encourages employee involvementBuilt a culture and environment that was fun for both employees and customersEmpowered employees by encouraging them to take on additional responsibilities and roles such as buyers, manager assistants, social activities coordinators, community outreach coordinators, financial assistants, etc.
-
-
Sales Associate at ArtStreet Café
-
Feb 2012 - May 2013
A division of the University of Dayton's Flyer Enterprises, a student run businessPrepared meals for customers while creating a fun and family oriented working environment with 26 other employees. Together we make about 1200-1300 weekly orders.
-
-
Assistant HR
-
Sep 2012 - Feb 2013
Worked hand in hand with the HR to perform manager-level HR projectsConstructed and executed my own HR ideas and tasks within Flyer Enterprises
-
-
-
Greenbriar Hills Country Club
-
Saint Louis, MO
-
Patio Manager/Supervisor
-
May 2014 - Aug 2014
Supervised a staff of 15 summer patio waitresses and waiters. Delegated tasks, monitored performance, prepared and managed patio events. Utilized hospitality and customer service skills to ensure that all members were completely satisfied. Resolved all member complaints and order issues on the patio. Supervised a staff of 15 summer patio waitresses and waiters. Delegated tasks, monitored performance, prepared and managed patio events. Utilized hospitality and customer service skills to ensure that all members were completely satisfied. Resolved all member complaints and order issues on the patio.
-
-
-
AB InBev
-
Belgium
-
Manufacturing
-
700 & Above Employee
-
Tour Guide and Sales Associate
-
Apr 2012 - Aug 2013
Led tours advertising the company’s products, educating guests on the corporation’s past, and teaching the processes used to brew the renowned beer today. Presented four 60-minute tours per day each consisting of approximately 90 guests. Promoted the company’s goal, “making friends is our business,” by striving to create an environment where the guests feel comfortable, informed, and welcomed. Maintained stock supply in the gift shop and record transactions through a POS system while keeping the main focus of providing strong customer service. Show less
-
-
-
ArtStreet Café
-
University of Dayton
-
Social Activities Coordinator
-
Jun 2012 - May 2013
Encouraged employee bonding and togetherness within ArtStreet Café and the other 8 Flyer Enterprise divisions by organizing and implementing about 15 social events and activities throughout the year. Direct communicator between venue, event team, and attendees Encouraged employee bonding and togetherness within ArtStreet Café and the other 8 Flyer Enterprise divisions by organizing and implementing about 15 social events and activities throughout the year. Direct communicator between venue, event team, and attendees
-
-
Education
-
University of Dayton
Bachelor of Science in Business Administration, Marketing & Leadership (Mgmt) -
Saint Joseph's Academy High School