Digital Shelf Expert

• May 2022 - Present

- Perform digital shelf audits for brands within the alcohol industry- Provide strategic feedback on how to improve product listings, and ultimately sales, on retailer sites- Prepare brand assets and data for initial Salsify upload during implementation - Perform digital shelf audits for brands within the alcohol industry- Provide strategic feedback on how to improve product listings, and ultimately sales, on retailer sites- Prepare brand assets and data for initial Salsify upload during implementation

Independent Contractor

• Aug 2021 - Aug 2022

Online Marketing Coordinator

• Jun 2018 - Feb 2022

- Coordinated the creation of a new global website and retailer asset library, increasing monthly site traffic by 132% since 2019.- Managed a digital agency for 2 years to design and implement organization-wide business solutions.- Handled all troubleshooting and continued development of our internal online systems including our consumer response system, online asset library, and Shopify stores.- Identified inefficiencies in our current process and shifted email creation in-house to allow for design flexibility and an increased efficiency in sending campaigns.- Consistently added and monitored product listings across our top 15 Key Retailers.- Successfully created and implemented a fully automated, custom email analytics dashboard based on an API to streamline and improve reporting.

Running Specialty Sales Associate

• Jul 2015 - May 2018

- Fitted customers through their gait analysis and injury history- Provided training and fueling advice for endurance sports- Used retail merchandising strategies when composing displays- Represented the store at promotional events and races- Designed website and created social media content - Fitted customers through their gait analysis and injury history- Provided training and fueling advice for endurance sports- Used retail merchandising strategies when composing displays- Represented the store at promotional events and races- Designed website and created social media content

Marketing and Social Media Intern

• May 2017 - Aug 2017

- Implemented social media strategies to build online presence- Created flyers and social media content- Introduced Hootsuite and other content creation and management platforms - Implemented social media strategies to build online presence- Created flyers and social media content- Introduced Hootsuite and other content creation and management platforms

Customer Service Manager

• Apr 2014 - Nov 2014

- Supervised all cashiers and resolved any transaction issues- Assisted with scheduling and coordinating employee breaks- Consistently addressed negative customer feedback immediately

Sales Associate

• Jan 2013 - Apr 2014

Ski Instructor

• Dec 2009 - Feb 2013