Ivan Cogliati
CEO & Co-Founder at SuperfluidTeam- Claim this Profile
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Bio
Experience
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SuperfluidTeam
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Italy
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Marketing Services
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1 - 100 Employee
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CEO & Co-Founder
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Apr 2020 - Present
Our mission: empower brands to stay at the top of the marketing game. Assess. First of all we identify, quantify and expose opportunities for you across 30+ marketing areas. Execute. We can join your company and execute like an extension of your own team, incentivized by results. We can do this because we have first-hand experience in building marketing teams and marketing machines. A track record in solving C-level problems and delivering results. The best talent… Show more Our mission: empower brands to stay at the top of the marketing game. Assess. First of all we identify, quantify and expose opportunities for you across 30+ marketing areas. Execute. We can join your company and execute like an extension of your own team, incentivized by results. We can do this because we have first-hand experience in building marketing teams and marketing machines. A track record in solving C-level problems and delivering results. The best talent, insights and execution capabilities can come from everywhere in the world. That's why we pull them from an international network of 50+ vetted professionals and microcompanies on top of our nimble full-time team. Show less Our mission: empower brands to stay at the top of the marketing game. Assess. First of all we identify, quantify and expose opportunities for you across 30+ marketing areas. Execute. We can join your company and execute like an extension of your own team, incentivized by results. We can do this because we have first-hand experience in building marketing teams and marketing machines. A track record in solving C-level problems and delivering results. The best talent… Show more Our mission: empower brands to stay at the top of the marketing game. Assess. First of all we identify, quantify and expose opportunities for you across 30+ marketing areas. Execute. We can join your company and execute like an extension of your own team, incentivized by results. We can do this because we have first-hand experience in building marketing teams and marketing machines. A track record in solving C-level problems and delivering results. The best talent, insights and execution capabilities can come from everywhere in the world. That's why we pull them from an international network of 50+ vetted professionals and microcompanies on top of our nimble full-time team. Show less
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Scalapay
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Ireland
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Financial Services
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100 - 200 Employee
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Shareholder
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Jun 2022 - Present
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ARTKNIT STUDIOS
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Italy
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Retail Apparel and Fashion
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1 - 100 Employee
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Shareholder
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2020 - Present
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Kampaay
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Italy
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Software Development
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1 - 100 Employee
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Shareholder
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2019 - Present
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Everli
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Italy
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Internet Marketplace Platforms
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100 - 200 Employee
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Shareholder
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2017 - Present
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Chief Marketing, Analytics and Product Officer
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Jan 2017 - Nov 2018
Everli allows customers to shop groceries online from any retailer like Carrefour and Lidl and get them in one hour. I joined the company at its early stage, contributed to the scale-up phase and the €11M Series B fundraising. During this period Gross Merchandise Value annual run rate went from €3M to €17M while employees went from 15 to 90. Call-outs - Creation of 3 functions (Marketing, Product, Analytics), hiring and management of ~20 people - Lead the International… Show more Everli allows customers to shop groceries online from any retailer like Carrefour and Lidl and get them in one hour. I joined the company at its early stage, contributed to the scale-up phase and the €11M Series B fundraising. During this period Gross Merchandise Value annual run rate went from €3M to €17M while employees went from 15 to 90. Call-outs - Creation of 3 functions (Marketing, Product, Analytics), hiring and management of ~20 people - Lead the International Expansion. Market-entry scoring across 40 countries, business plan and presentation to the board - Creation of a new business line with the CEO called ‘Market Research’, i.e. selling insights to Consumer Brands - Marketing Management Covered areas like customer awareness/acquisition/retention across online/offline channels and PR Resul example: Monthly New Customers +400% (industry average at +30% per year) - Product Management Managed Designers and Product Managers, defined roadmap for all products, ongoing delivery management Result example: established an agile process that increased Tech Team efficiency by 30% - Analytics Management Prioritize analytical tools and insights for all functions Result example: created the first Cohort, CLTV, P&L reports
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Manebí
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Italy
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Retail Apparel and Fashion
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1 - 100 Employee
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Chief Operating Officer
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Sep 2019 - Apr 2020
Manebi sells fashion products across 3 channels: - wholesale (e.g. Net-a-porter, Galeries LaFayette) - retail (a dozen mono-brand shops across multiple European countries) - ecommerce Call-outs - Business plan update, forecasting and planning models improvement - Scout and launch of a list of projects to support revenues growth, profitability, business scalability - Team management and Hiring - Logistics turnaround resulting in 7 incremental percentage points of… Show more Manebi sells fashion products across 3 channels: - wholesale (e.g. Net-a-porter, Galeries LaFayette) - retail (a dozen mono-brand shops across multiple European countries) - ecommerce Call-outs - Business plan update, forecasting and planning models improvement - Scout and launch of a list of projects to support revenues growth, profitability, business scalability - Team management and Hiring - Logistics turnaround resulting in 7 incremental percentage points of e-commerce EBITDA Show less Manebi sells fashion products across 3 channels: - wholesale (e.g. Net-a-porter, Galeries LaFayette) - retail (a dozen mono-brand shops across multiple European countries) - ecommerce Call-outs - Business plan update, forecasting and planning models improvement - Scout and launch of a list of projects to support revenues growth, profitability, business scalability - Team management and Hiring - Logistics turnaround resulting in 7 incremental percentage points of… Show more Manebi sells fashion products across 3 channels: - wholesale (e.g. Net-a-porter, Galeries LaFayette) - retail (a dozen mono-brand shops across multiple European countries) - ecommerce Call-outs - Business plan update, forecasting and planning models improvement - Scout and launch of a list of projects to support revenues growth, profitability, business scalability - Team management and Hiring - Logistics turnaround resulting in 7 incremental percentage points of e-commerce EBITDA Show less
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brumbrum
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Italy
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Automotive
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1 - 100 Employee
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Chief Marketing Officer
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Apr 2019 - Sep 2019
Brumbrum wants to become the leader in online car sales by providing a hassle-free online purchase experience for leased and used cars. All sold cars are guaranteed and delivered at home. I joined after Accel led the Series B funding round of €23M. Call-outs: - Team management of 7 people from Marketing to UX - Multi-million marketing budget management spanning across online and offline media - Business Intelligence development to make the marketing team more analytical and… Show more Brumbrum wants to become the leader in online car sales by providing a hassle-free online purchase experience for leased and used cars. All sold cars are guaranteed and delivered at home. I joined after Accel led the Series B funding round of €23M. Call-outs: - Team management of 7 people from Marketing to UX - Multi-million marketing budget management spanning across online and offline media - Business Intelligence development to make the marketing team more analytical and efficient - Focus on the ‘Search Engine Marketing’ channel, grew 3x within months - Focus on the ‘Search Engine Optimization’ channel led to a €100k investment and a journalist hire Show less Brumbrum wants to become the leader in online car sales by providing a hassle-free online purchase experience for leased and used cars. All sold cars are guaranteed and delivered at home. I joined after Accel led the Series B funding round of €23M. Call-outs: - Team management of 7 people from Marketing to UX - Multi-million marketing budget management spanning across online and offline media - Business Intelligence development to make the marketing team more analytical and… Show more Brumbrum wants to become the leader in online car sales by providing a hassle-free online purchase experience for leased and used cars. All sold cars are guaranteed and delivered at home. I joined after Accel led the Series B funding round of €23M. Call-outs: - Team management of 7 people from Marketing to UX - Multi-million marketing budget management spanning across online and offline media - Business Intelligence development to make the marketing team more analytical and efficient - Focus on the ‘Search Engine Marketing’ channel, grew 3x within months - Focus on the ‘Search Engine Optimization’ channel led to a €100k investment and a journalist hire Show less
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Expedia Group
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United States
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Software Development
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700 & Above Employee
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Senior Online Marketing Analyst
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Aug 2014 - Dec 2016
- Management, analysis, optimization of a nine-digit worldwide marketing budget which led to 100% YoY revenue growth (3X marketplace benchmark) - Management of a reporting suite consisting in ETL and data validation processes, reporting views - Ongoing analysis to help top management understand performance and act on drivers - Management, analysis, optimization of a nine-digit worldwide marketing budget which led to 100% YoY revenue growth (3X marketplace benchmark) - Management of a reporting suite consisting in ETL and data validation processes, reporting views - Ongoing analysis to help top management understand performance and act on drivers
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Google
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United States
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Software Development
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700 & Above Employee
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Strategic Partnerships Manager
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Sep 2013 - Jun 2014
Responsible for establishing new partnerships in terms of ad-serving and monetization.
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Associate Product Marketing Manager
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Oct 2012 - Oct 2013
Marketing, Analytics, Mediaplan Management
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Rocket Internet SE
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Germany
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Technology, Information and Internet
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200 - 300 Employee
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Online Marketing Specialist
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Feb 2012 - Oct 2012
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Babotel
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Italy
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Technology, Information and Internet
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1 - 100 Employee
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Online Marketing & Web Development
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Sep 2011 - Jan 2012
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IRI
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United States
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Market Research
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700 & Above Employee
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Analyst Trainee
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Mar 2011 - Aug 2011
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dentsu Japan
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Japan
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Advertising Services
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700 & Above Employee
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Intern
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Oct 2008 - Dec 2008
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Education
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Stanford University
Executive Degree - Endeavor Innovation & Growth program, Entrepreneurship -
Università Commerciale 'Luigi Bocconi'
Master of Sciences, Marketing Management