Johannes Diebig

Chief Revenue Officer (CRO) at Tradebyte
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Contact Information
us****@****om
(386) 825-5501
Location
Munich, DE
Languages
  • Englisch Full professional proficiency
  • Französisch Limited working proficiency

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5.0

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LinkedIn User

Johannes is one of the best managers I have ever worked for! Not only is he 100 % passionate with what he is doing - he also walks his talk. To manage a Team that focuses on New Logos is not easy and can be very challenging, especially with the current economic challenges and COVID in the past. Johannes was able to create a

David Burnand

Johannes is a highly intelligent, highly-driven marketer, who naturally builds relationships with senior stakeholders. I saw him manage an extremely complex set of relationships within Atos very effectively: in the most demanding circumstances. He works extremely hard and has a strong ability to focus on the most important commercial targets of his marketing strategy to drive the best possible return on investment. I would recommend Johannes to any organisation seeking to build teams that can drive strong demand-led marketing strategies.

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Experience

    • Germany
    • IT Services and IT Consulting
    • 200 - 300 Employee
    • Chief Revenue Officer (CRO)
      • Oct 2023 - Present

    • Member Of The Board Of Advisors
      • Feb 2022 - Oct 2023

    • United States
    • Software Development
    • 700 & Above Employee
    • Senior Area Vice President - Head of Strategic/Invest Accounts Germany
      • Feb 2022 - Oct 2023

    • Area Vice President - Head of Strategic/Invest Accounts Germany
      • Feb 2021 - Feb 2022

    • Area Vice President - Head of Marketing Cloud Germany
      • Jun 2020 - Feb 2021

    • VP, CMO Germany and Austria
      • Feb 2018 - Jun 2020

    • Head Of Marketing EMEA Central
      • Apr 2015 - Feb 2018

      Helped to turn this region into one of the fastest growing regions within Salesforce; part of management board. Transformed team and entire marketing setup and turned into probably the best B2B marketing team ever.

    • France
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Group SVP - Global Head of Marketing/CMO & Head of IBM and Microsoft Alliances
      • Apr 2014 - Mar 2015

      Management - Created group marketing function as part of change program (TOP) reporting into group SEVP Operations - Managed function (120+ headcount) as global CMO, reporting into EVP Sales and Marketing - Integrated and merged marketing teams, tools, processes at acquisitions (Siemens IT services (2011) and Bull (2014)) - Defined and implemented marketing plan/strategy/team for cloud start up (Canopy - JV with EMC and VMware) - Strong management/leadership skills (360… Show more Management - Created group marketing function as part of change program (TOP) reporting into group SEVP Operations - Managed function (120+ headcount) as global CMO, reporting into EVP Sales and Marketing - Integrated and merged marketing teams, tools, processes at acquisitions (Siemens IT services (2011) and Bull (2014)) - Defined and implemented marketing plan/strategy/team for cloud start up (Canopy - JV with EMC and VMware) - Strong management/leadership skills (360 degree feedback); became SVP at the age of 35 (youngest SVP of the group) Marketing: Brand and awareness - Group wide rebranding (2011) - Led various integrated multichannel campaigns and events at global scale Marketing: Sales Enablement - Defined and implemented global sales enablement program (portals, tools, ...): 6.000+ trainings delivered to sales force / year), 4.000+ assets, 200.000+ downloads p.a. - Created global reference programs - Created market and customer intelligence team (onshore/offshore) Marketing: Demand generation - Generated incremental/net new order entry of EUR 500 m per year and supported/touched orders of > 2 EUR bn at a cost below industry benchmarks - Created global network of 7 executive briefing centers worldwide hosting > 1.000 client innovation workshops per year (generating a pipe of EUR 1+ m each) - Created demand generation factory compromising of market intelligence, segmentation, campaigning and telesales resources (EUR 800 m of pipeline and EUR 100 m of order entry p.a.) - Global roll out of SaaS marketing automation solution (Oracle marketing cloud / Eloqua) integrated with SAP CRM and web applications Sales - Managed sales org transformation towards new Atos sales model (2014); integration of Bull sales force into Atos sales framework (people, processes, tools; reporting into Chief Commercial Officer) Alliances and partners - Established global alliance marketing function/team - Global management of alliances with Microsoft and IBM

    • Global Head of Marketing, CMO
      • Oct 2009 - Mar 2015

    • Director Global Marketing
      • Apr 2008 - Sep 2009

      - Led corporate marketing team (based in Brussels) - Marketing program for 2008 Beijing Olympic Games - Reporting into Group SVP Communications

    • Head of Marketing & Communications Germany & Central Europe
      • Jul 2007 - Mar 2008

      - Led marketing & communications teams for Germany and Central Europe - Reporting into region CEO

    • Sales Advisor Region South
      • Jan 2007 - Jun 2007

    • Manager Business Development
      • Aug 2006 - Dec 2006

      - Contributed to various internal growth / profitability initiatives - Bid financials for EUR 150 m bid - Reporting into VP business development

    • Executive assistent to the CEO
      • Jan 2006 - Jul 2006

      - Internal CEO communications - Preparation of board meetings - Various other tasks

    • Germany
    • Residential Building Construction
    • 1 - 100 Employee
    • Claims Manager
      • Jan 2003 - Dec 2005

      - In charge of claim management of Wobak - In charge of claim management of Wobak

Education

  • Universität Konstanz
    Master of Economics, Diplom Volkswirt
    1999 - 2005
  • Université du Québec à Montréal
    Master of Economics, Economics
    2000 - 2001

Community

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