Maíra Caldeira

Chargée de Communication Corporate et Relations Actionnaires at SEITOSEI - Corporate and Financial Communication
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Contact Information
us****@****om
(386) 825-5501
Location
Paris, Île-de-France, France, FR
Languages
  • Inglês Full professional proficiency
  • Francês Full professional proficiency
  • Espanhol Limited working proficiency
  • Português Native or bilingual proficiency

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Experience

    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Chargée de Communication Corporate et Relations Actionnaires
      • May 2022 - Present

    • France
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Chargée des Formations en Œnologie et WSET et Costumer Manager
      • Aug 2021 - Feb 2022

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Expert E-Commerce
      • Mar 2018 - Jun 2021

      Conseillère web sur campagne de communication de la marque Paris City Vision. Support client, aide navigation et suivi des commandes e-commerce Conseillère web sur campagne de communication de la marque Paris City Vision. Support client, aide navigation et suivi des commandes e-commerce

    • France
    • Beverage Manufacturing
    • 700 & Above Employee
    • Chargée d'Études Marketing - Trends & Competitive Intelligence
      • Mar 2017 - Oct 2017

      Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence… Show more Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence Quarterly Digest (benchmarking focusing in the wine and spirits industry) according to Pernod Ricard’s Business Priorities ( creation, developement and communication plan for the affiliates) -Editorial content production of “Marketing and Innovation initiatives” of Pernod Ricard and development of workshop material production related to Innovation, Retail, and Luxury. -Update Nielsen’s global sales coverage rates database of Pernod Ricard and concurrence. Show less Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence… Show more Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence Quarterly Digest (benchmarking focusing in the wine and spirits industry) according to Pernod Ricard’s Business Priorities ( creation, developement and communication plan for the affiliates) -Editorial content production of “Marketing and Innovation initiatives” of Pernod Ricard and development of workshop material production related to Innovation, Retail, and Luxury. -Update Nielsen’s global sales coverage rates database of Pernod Ricard and concurrence. Show less

    • Brazil
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Content Writer
      • Jun 2015 - Dec 2015

      Création de contenu numérique pour les médias sociaux et analyse de métriques pour la création des stratégies publicitaires. Création de contenu numérique pour les médias sociaux et analyse de métriques pour la création des stratégies publicitaires.

    • Advertising Services
    • Chef de Projet Digital
      • Oct 2013 - May 2015

      Conception des projets de marketing numérique, création des produits médiatiques pour le web. Gestion de la présence de la marque sur Facebook, Instagram et Youtube. Conception des projets de marketing numérique, création des produits médiatiques pour le web. Gestion de la présence de la marque sur Facebook, Instagram et Youtube.

    • Brazil
    • Media Production
    • 1 - 100 Employee
    • Production de Contenus Audiovisuels et Assistante de Production Exécutive
      • Dec 2009 - Aug 2013

      Scénarisation de contenus audiovisuels. Responsable de la production des supports à destination de la presse. Organisation des tournages et interviews. Négociation des programmes sur des chaînes comme TruTV, National Geographic, BBC Brasil et Fox. Préparation des contenus pour les marchés professionnels (MIPTV, Natpe et Mipcom) Scénarisation de contenus audiovisuels. Responsable de la production des supports à destination de la presse. Organisation des tournages et interviews. Négociation des programmes sur des chaînes comme TruTV, National Geographic, BBC Brasil et Fox. Préparation des contenus pour les marchés professionnels (MIPTV, Natpe et Mipcom)

    • Brazil
    • Civic and Social Organizations
    • 700 & Above Employee
    • Stagiaire Arts et Éducation
      • Mar 2009 - Aug 2009

  • Ideia Forte
    • São Paulo e Região, Brasil
    • Stagiaire Monteur
      • Jun 2008 - Dec 2008

      Responsable pour l’édition des contenus audiovisuels pour la télévision et le web. Responsable pour l’édition des contenus audiovisuels pour la télévision et le web.

Education

  • CELSA - Ecole des hautes études en sciences de l'information et de la communication
    Master 2 Médias et Numérique, Digital Media - Strategy Communication
    2016 - 2017
  • Escola Superior de Propaganda e Marketing
    Communication et Marketing Numérique, Marketing
    2014 - 2014
  • Fundação Armando Alvares Penteado
    Master's Degree - Executive Production and Television Management, Communication, Business and Media Studies
    2012 - 2014
  • Fundação Armando Alvares Penteado
    Bachelor's degree - Communication, Communication et Médias
    2007 - 2010
  • Fundação Getulio Vargas
    Management Communication, Comunicação
    2014 - 2014
  • Wine & Spirit Education Trust
    WSET 2 en Vins, Wine

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