Maíra Caldeira
Chargée de Communication Corporate et Relations Actionnaires at SEITOSEI - Corporate and Financial Communication- Claim this Profile
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Inglês Full professional proficiency
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Francês Full professional proficiency
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Espanhol Limited working proficiency
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Português Native or bilingual proficiency
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Bio
Experience
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SEITOSEI - Corporate and Financial Communication
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Public Relations and Communications Services
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1 - 100 Employee
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Chargée de Communication Corporate et Relations Actionnaires
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May 2022 - Present
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DEGUST'Emoi
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France
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Professional Training and Coaching
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1 - 100 Employee
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Chargée des Formations en Œnologie et WSET et Costumer Manager
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Aug 2021 - Feb 2022
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ibbü by iAdvize
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Expert E-Commerce
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Mar 2018 - Jun 2021
Conseillère web sur campagne de communication de la marque Paris City Vision. Support client, aide navigation et suivi des commandes e-commerce Conseillère web sur campagne de communication de la marque Paris City Vision. Support client, aide navigation et suivi des commandes e-commerce
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Pernod Ricard
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France
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Beverage Manufacturing
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700 & Above Employee
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Chargée d'Études Marketing - Trends & Competitive Intelligence
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Mar 2017 - Oct 2017
Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence… Show more Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence Quarterly Digest (benchmarking focusing in the wine and spirits industry) according to Pernod Ricard’s Business Priorities ( creation, developement and communication plan for the affiliates) -Editorial content production of “Marketing and Innovation initiatives” of Pernod Ricard and development of workshop material production related to Innovation, Retail, and Luxury. -Update Nielsen’s global sales coverage rates database of Pernod Ricard and concurrence. Show less Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence… Show more Member of the “Innovation & Portfolio Strategy” team (Marketing Department) at Pernod Ricard Headquarters. - Responsible for curate insights, innovations and new business ideas to enrich an internal platform dedicated to identify key consumer trends and convert them into consumer opportunities for Pernod Ricard. -Market Research within a wide range of sources and platforms (Mintel, Kantar, NellyRodi, IWSR, Stylus, Nielsen...) -Responsible for the Competitive Intelligence Quarterly Digest (benchmarking focusing in the wine and spirits industry) according to Pernod Ricard’s Business Priorities ( creation, developement and communication plan for the affiliates) -Editorial content production of “Marketing and Innovation initiatives” of Pernod Ricard and development of workshop material production related to Innovation, Retail, and Luxury. -Update Nielsen’s global sales coverage rates database of Pernod Ricard and concurrence. Show less
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Contentt
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Brazil
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Technology, Information and Internet
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1 - 100 Employee
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Content Writer
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Jun 2015 - Dec 2015
Création de contenu numérique pour les médias sociaux et analyse de métriques pour la création des stratégies publicitaires. Création de contenu numérique pour les médias sociaux et analyse de métriques pour la création des stratégies publicitaires.
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Agência Social Ahead
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Advertising Services
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Chef de Projet Digital
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Oct 2013 - May 2015
Conception des projets de marketing numérique, création des produits médiatiques pour le web. Gestion de la présence de la marque sur Facebook, Instagram et Youtube. Conception des projets de marketing numérique, création des produits médiatiques pour le web. Gestion de la présence de la marque sur Facebook, Instagram et Youtube.
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Medialand
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Brazil
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Media Production
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1 - 100 Employee
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Production de Contenus Audiovisuels et Assistante de Production Exécutive
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Dec 2009 - Aug 2013
Scénarisation de contenus audiovisuels. Responsable de la production des supports à destination de la presse. Organisation des tournages et interviews. Négociation des programmes sur des chaînes comme TruTV, National Geographic, BBC Brasil et Fox. Préparation des contenus pour les marchés professionnels (MIPTV, Natpe et Mipcom) Scénarisation de contenus audiovisuels. Responsable de la production des supports à destination de la presse. Organisation des tournages et interviews. Négociation des programmes sur des chaînes comme TruTV, National Geographic, BBC Brasil et Fox. Préparation des contenus pour les marchés professionnels (MIPTV, Natpe et Mipcom)
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Sesc São Paulo
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Brazil
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Civic and Social Organizations
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700 & Above Employee
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Stagiaire Arts et Éducation
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Mar 2009 - Aug 2009
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Ideia Forte
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São Paulo e Região, Brasil
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Stagiaire Monteur
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Jun 2008 - Dec 2008
Responsable pour l’édition des contenus audiovisuels pour la télévision et le web. Responsable pour l’édition des contenus audiovisuels pour la télévision et le web.
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Education
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CELSA - Ecole des hautes études en sciences de l'information et de la communication
Master 2 Médias et Numérique, Digital Media - Strategy Communication -
Escola Superior de Propaganda e Marketing
Communication et Marketing Numérique, Marketing -
Fundação Armando Alvares Penteado
Master's Degree - Executive Production and Television Management, Communication, Business and Media Studies -
Fundação Armando Alvares Penteado
Bachelor's degree - Communication, Communication et Médias -
Fundação Getulio Vargas
Management Communication, Comunicação -
Wine & Spirit Education Trust
WSET 2 en Vins, Wine