Experience

Funifier

• Canada
• IT Services and IT Consulting
• 1 - 100 Employee

• Customer Success Manager

  • Jan 2016 - Present

  Given my passion for contemporary web, mobile and game development with an insatiable appetite for new technologies including mixed reality and new forms of user experience design such as voice interfaces, I produce Funification Learning Programs for leadership teams, that are delivered as certified workshops and conferences across the MENA (Middle East and North Africa) region, and powered by the Funifier Gamification Engine. Funifications are game techniques based on the Octalysis Framework which are used to leverage and enhance the customer/employee experience in the context of corporate business for achieving desired results. Show less



White Palm

• Business Consulting and Services

• Gamification Consultant

  • Jun 2015 - Present

  I drive oversight for the design of business leadership and new Gamification applications (using the *Funifier Gamification Engine) that propels the Technology Practice of White Palm into a new market space, hence owning responsibility for launching agile customer solutions spanning mobile, enterprise web and the Internet of Things. Leveraging loyalty and best practices in incentive-driven programs that drive high vendor engagement for industry-leading analysts' Innovation Markets research offerings, I transform customers' existing education success programs into a unified, effective revenue acquisition and user engagement platform. *White Palm is Funifier's exclusive and strategic partner for the Gulf region. Show less



The Coca-Cola Company

• United States
• Food and Beverage Services
• 700 & Above Employee

• Digital Media Intern

  • Dec 2014 - Feb 2015

  Successfully built a content generation and social ad distribution network that operated at scale, and comprised of influencer marketing with top-tier thought leaders across business and research. Combined with a Gamification mechanism which leveraged marketing automation and retargeting channels for financial and non-financial rewards to incentivize action, I led the targeting of digital traffic acquisition, personalized content marketing and compelling storytelling for select Fortune 500 consumer brands. Show less