Susan Esparza
Content Marketing Writer at DELVE | Data Action Company- Claim this Profile
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Bio
Experience
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DELVE
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United States
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Business Consulting and Services
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100 - 200 Employee
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Content Marketing Writer
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Oct 2017 - May 2018
Managed social media, developed content marketing, built brand voice.
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Avanoo
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United States
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Human Resources Services
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1 - 100 Employee
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Head of Story
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Jan 2016 - Oct 2017
Boulder, CO Avanoo helps employees adopt behaviors and mindsets that improve individual and team performance in just 3 minutes a day. Avanoo’s courses are all 3 minutes a day for a month. Employees can do them with their morning coffee. It’s a way for your team to ensure that the culture, initiatives and competencies important to you are a part of employees’ daily lives. I research, write and tell the stories that form the core of the daily lessons.
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Content Writer/Editor
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Jul 2011 - Dec 2015
Assisted multiple clients in developing content, brand voice, and social presence Collaborated with graphic design to create infographics that drove traffic and social media buzz Ghost-authored blog posts for multiple clients with attention to brand and personal voice Researched, ghost-wrote, edited and assisted to publication 100+ page book Developed case studies Created web page content and assisted in the launch of two iterations of client website
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Bruce Clay, Inc.
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United States
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Internet Publishing
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1 - 100 Employee
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Managing Editor
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Nov 2004 - Jul 2011
Simi Valley, CA Built audience for company newsletter, taking distribution from <300 to over 10k. Coordinated team of writers on internal projects including blog, white papers, conference coverage including industry recognized liveblog coverage. Developed social media policies for company use Contributed to SEM Synergy - a weekly internet radio show focused on all things search marketing
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