Marketing / Growth

• Aug 2022 - Present

Jupiter

• Mar 2021 - Aug 2022

A new way to buy and sell real estate. Find your place and live there, too. - Built, from scratch, a 2-sided real estate marketplace using web languages such as Ruby, Ruby on Rails, Javascript, React, HTML and CSS. Wrote all frontend and backend code. - Worked closely with cross-functional professionals to build a product and brand that provided an entirely new function within a strictly-regulated industry. - Responsible for writing all internal and external company documents. Show less

Founder and CEO

• May 2019 - Mar 2021

The content marketing agency that uses data to build brands. A technique uncommon in the creative marketing world, Spondent takes a data-first approach to help brands find their place in the world today, tomorrow and for years to come. From planning to implementation, brands trust us to write their content and make sure it's seen by people around the globe. The content marketing agency that uses data to build brands. A technique uncommon in the creative marketing world, Spondent takes a data-first approach to help brands find their place in the world today, tomorrow and for years to come. From planning to implementation, brands trust us to write their content and make sure it's seen by people around the globe.

Growth

• May 2018 - May 2019

- In charge of leading the organic growth strategy at a high-growth, action-packed startup. - Tasked with creating a well-rounded content strategy to acquire new customers. - Within one year, built a team that increased monthly organic search traffic by 4,688%, helping Tenzo Tea to become the fastest-growing matcha tea company on the internet. - Lots of hats, lots of fun. - In charge of leading the organic growth strategy at a high-growth, action-packed startup. - Tasked with creating a well-rounded content strategy to acquire new customers. - Within one year, built a team that increased monthly organic search traffic by 4,688%, helping Tenzo Tea to become the fastest-growing matcha tea company on the internet. - Lots of hats, lots of fun.

President

• Mar 2018 - Dec 2018

When I joined the Syracuse University Entrepreneurship Club, there were only about 8 members (on a good week). By the time I graduated, the club was 500+ members strong and earned its spot as the largest collegiate entrepreneurship organization in the US.As President, it was critical that we built the right infrastructure in anticipation of the growth. Over time, many hats were worn. Here's what I did:- Built and launched the organization's first website.- Created a sign-in system for weekly meetings.- Consistently grew membership year-over-year.- Designed and implemented the club's first membership/loyalty program.- Collaborated with other organizations across campus to increase membership.- Planned, organized and operated the organization's first-ever live pitch event.- Convinced some of the nation's top entrepreneurs to fly to Syracuse (a place with few direct flights) to speak with our members for an hour every week.- Provided the club's members with direct knowledge and insights that are rarely found in the traditional classroom environment. Show less

Vice President

• Nov 2017 - Mar 2018

Technology Officer

• Nov 2016 - Nov 2017

Founder

• Aug 2016 - Dec 2016

Founder

• Jul 2016 - Jul 2016

Featured on PCWORLD - Viral Pokémon Go website acquired within one week of launch. Built a geography-based mapping website to help users find certain items in Pokémon Go. Within 24 hours of launching, the website was featured in PCWorld and suddenly became much bigger than expected. In an explosion of growth, we were soon seeing 25,000+ unique visitors every day. Though it was never our intention to give up the reigns, several unsolicited offers had been made. By the end of the first week, the website was acquired by an outside party. As the sole employee, I built, managed and marketed the website from inception to sale. You can find the article here: https://www.pcworld.com/article/415674/new-pokmon-go-maps-show-you-where-to-catch-em-all.html Show less

Founder

• Oct 2012 - Aug 2015

Kicktrades was an online marketplace I built where people could buy and sell the world's most coveted sneakers. In high school at the time, it was a constant battle between trying to run the business and not having my phone confiscated. It was terribly fun. Ultimately, we grew the brand almost entirely on Instagram and learned a lot along the way. Over time, we realized there was a huge opportunity to turn Kicktrades into a software company. This inspired us to build and ship features that enabled people around the world to buy the products they wanted without having to pay high reseller markups. This pivot changed the business entirely, and it was thrilling to successfully navigate this change at the age of 15. Show less