Allison Cimo
Senior Social Media Manager at Pepper- Claim this Profile
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French Professional working proficiency
Topline Score
Bio
Carol Chan
How do I fit all of Allison's remarkable qualities into one simple LinkedIn recommendation? Hint: It's really impossible because being her manager at Pepper has been one of the highlights of my decade-long career. Allison is a unicorn who has an extraordinary talent for strategic thinking, creative storytelling, and next-level social media executions. She consistently incorporates data and platform insights into her work, resulting in content that achieves KPIs and goals. Her level of rigorous organization and attention to detail is truly unmatched, and always appreciated by all her team members. Beyond her exceptional set of skills, Allison is also the best kind of human to work with. She's empathetic, kind-hearted, dependable, cares hard, and always energized to do her best. If given the opportunity, I'd hire Allison again and again without hesitation.
Taylor Berringer
Allison is truly a best-in-class social expert and creative leader. With a constant pulse on relevant pop culture and industry trends, she excels at navigating the nuance within a well-rounded and effective social media strategy, composed of equal parts brand education, cultural relevance and awareness, and aspirational lifestyle content. I had the pleasure of collaborating closely with Allison and was constantly impressed and inspired by the high level of thought and care that went into her social plans. She is a master of iteration; always eager to listen, learn, and pivot quickly in efforts to push creative and strategic boundaries (exceeding goals as she does so!). As a team member, she’s personable, empathetic, and truly cares about the people she works with and the work being done. Without a doubt, Allison will make an amazing addition to any team!
Carol Chan
How do I fit all of Allison's remarkable qualities into one simple LinkedIn recommendation? Hint: It's really impossible because being her manager at Pepper has been one of the highlights of my decade-long career. Allison is a unicorn who has an extraordinary talent for strategic thinking, creative storytelling, and next-level social media executions. She consistently incorporates data and platform insights into her work, resulting in content that achieves KPIs and goals. Her level of rigorous organization and attention to detail is truly unmatched, and always appreciated by all her team members. Beyond her exceptional set of skills, Allison is also the best kind of human to work with. She's empathetic, kind-hearted, dependable, cares hard, and always energized to do her best. If given the opportunity, I'd hire Allison again and again without hesitation.
Taylor Berringer
Allison is truly a best-in-class social expert and creative leader. With a constant pulse on relevant pop culture and industry trends, she excels at navigating the nuance within a well-rounded and effective social media strategy, composed of equal parts brand education, cultural relevance and awareness, and aspirational lifestyle content. I had the pleasure of collaborating closely with Allison and was constantly impressed and inspired by the high level of thought and care that went into her social plans. She is a master of iteration; always eager to listen, learn, and pivot quickly in efforts to push creative and strategic boundaries (exceeding goals as she does so!). As a team member, she’s personable, empathetic, and truly cares about the people she works with and the work being done. Without a doubt, Allison will make an amazing addition to any team!
Carol Chan
How do I fit all of Allison's remarkable qualities into one simple LinkedIn recommendation? Hint: It's really impossible because being her manager at Pepper has been one of the highlights of my decade-long career. Allison is a unicorn who has an extraordinary talent for strategic thinking, creative storytelling, and next-level social media executions. She consistently incorporates data and platform insights into her work, resulting in content that achieves KPIs and goals. Her level of rigorous organization and attention to detail is truly unmatched, and always appreciated by all her team members. Beyond her exceptional set of skills, Allison is also the best kind of human to work with. She's empathetic, kind-hearted, dependable, cares hard, and always energized to do her best. If given the opportunity, I'd hire Allison again and again without hesitation.
Taylor Berringer
Allison is truly a best-in-class social expert and creative leader. With a constant pulse on relevant pop culture and industry trends, she excels at navigating the nuance within a well-rounded and effective social media strategy, composed of equal parts brand education, cultural relevance and awareness, and aspirational lifestyle content. I had the pleasure of collaborating closely with Allison and was constantly impressed and inspired by the high level of thought and care that went into her social plans. She is a master of iteration; always eager to listen, learn, and pivot quickly in efforts to push creative and strategic boundaries (exceeding goals as she does so!). As a team member, she’s personable, empathetic, and truly cares about the people she works with and the work being done. Without a doubt, Allison will make an amazing addition to any team!
Carol Chan
How do I fit all of Allison's remarkable qualities into one simple LinkedIn recommendation? Hint: It's really impossible because being her manager at Pepper has been one of the highlights of my decade-long career. Allison is a unicorn who has an extraordinary talent for strategic thinking, creative storytelling, and next-level social media executions. She consistently incorporates data and platform insights into her work, resulting in content that achieves KPIs and goals. Her level of rigorous organization and attention to detail is truly unmatched, and always appreciated by all her team members. Beyond her exceptional set of skills, Allison is also the best kind of human to work with. She's empathetic, kind-hearted, dependable, cares hard, and always energized to do her best. If given the opportunity, I'd hire Allison again and again without hesitation.
Taylor Berringer
Allison is truly a best-in-class social expert and creative leader. With a constant pulse on relevant pop culture and industry trends, she excels at navigating the nuance within a well-rounded and effective social media strategy, composed of equal parts brand education, cultural relevance and awareness, and aspirational lifestyle content. I had the pleasure of collaborating closely with Allison and was constantly impressed and inspired by the high level of thought and care that went into her social plans. She is a master of iteration; always eager to listen, learn, and pivot quickly in efforts to push creative and strategic boundaries (exceeding goals as she does so!). As a team member, she’s personable, empathetic, and truly cares about the people she works with and the work being done. Without a doubt, Allison will make an amazing addition to any team!
Experience
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Pepper
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United States
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Retail
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1 - 100 Employee
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Senior Social Media Manager
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May 2022 - Present
→ Pepper is a direct-to-consumer bra brand. • Lead new product launches on social media focusing on social-first ideas and concepts while working closely with Creative, Influencer, and Customer Experience Teams • Craft strategic ways to connect with online audiences to provide product educational moments, entertainment, and brand messaging • Coordinate strategic branded social partnerships • Oversee Influencer Marketing to ensure consistent cadence of UGC • Measure and analyze social impact + Deliver retrospective social media analytic reports to inform marketing strategy • Collaborate with Customer Experience to deliver streamlined community management • Audience sizes: 171k on IG, 80k on Tiktok Show less
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Brit + Co
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Social Media Manager
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Jan 2021 - May 2022
→ Brit + Co is a digital media company for women. • Managed the creation, development, and deployment of best-in-class social media strategies & content for 5 social channels with large followings: 360k on Instagram, 550k on Pinterest, 1.2m on Facebook, 28k on Twitter, and 12k on TikTok • Implemented consistent, actionable social media reports packed full of insights • Collaborated on brand partnerships and secured talent • Supported the founder in her other ventures from a social media perspective Show less
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Melville House
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Social Media Manager - Contract
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Aug 2020 - Feb 2021
→ Melville House is an indie book publisher. • Managed the social editorial calendar primarily supporting new book release campaigns • Directed authors during live Q&As and other media broadcasts • Created analytics reports on a regular cadence • Strengthened the online presence of the publisher by implementing social engagement and growth tactics → Melville House is an indie book publisher. • Managed the social editorial calendar primarily supporting new book release campaigns • Directed authors during live Q&As and other media broadcasts • Created analytics reports on a regular cadence • Strengthened the online presence of the publisher by implementing social engagement and growth tactics
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NBCUniversal
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United States
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Entertainment Providers
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700 & Above Employee
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Associate Social Media Editor
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Jul 2019 - Aug 2020
→ NBCUniversal's Bluprint is a subscription video on demand platform offering a suite of online classes. • Managed social channels with large followings: 455k on Instagram, 738K on Pinterest, and 1.4m on Facebook • Analyzed performance data and delivered actionable insights and recommendations to optimize social strategy • Provided thought leadership on emerging platforms and trends for adoption • Coordinated live social media events • Captured social content at photo/video shoots and other in person events Show less
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Kirkland Museum of Fine & Decorative Art
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United States
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Museums, Historical Sites, and Zoos
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1 - 100 Employee
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Marketing & Event Coordinator - Contract
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Jun 2019 - Sep 2019
→ Kirkland Museum is a 501(c)(3) nonprofit with a collection of 30,000+ rare artworks. • Developed and implemented digital marketing plans • Crafted compelling pitches and secured fundraising opportunities • Coordinated event details and logistics with vendors • Created and distributed press releases for exhibitions and events • Conducted on-site management and post-event analysis → Kirkland Museum is a 501(c)(3) nonprofit with a collection of 30,000+ rare artworks. • Developed and implemented digital marketing plans • Crafted compelling pitches and secured fundraising opportunities • Coordinated event details and logistics with vendors • Created and distributed press releases for exhibitions and events • Conducted on-site management and post-event analysis
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Shambhala Publications
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Marketing & PR Associate
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Jul 2018 - Jun 2019
→ Shambhala Publications is an indie book publisher. • Created and coordinated promotional materials, including press releases, mailed PR kits, and social posts • Assisted Marketing Team with paid advertising and organic social media marketing initiatives • Coordinated influencer outreach • Assisted with creation and deployment of e-newsletters and lead generation campaigns • Tracked earned media and testimonials • Assisted with metadata management • Optimized blog posts for SEO Show less
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Georgia Review
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United States
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Writing and Editing
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1 - 100 Employee
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Editorial Intern
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Jul 2016 - Jun 2017
→ The Georgia Review is one of America's most highly regarded literary journals. • Crafted reader's reports and offered creative input as needed • Prepared manuscripts for production → The Georgia Review is one of America's most highly regarded literary journals. • Crafted reader's reports and offered creative input as needed • Prepared manuscripts for production
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Education
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University of Denver
Master's, Publishing -
University of Georgia - Franklin College of Arts and Sciences
Bachelor of Arts - BA, English Language and Literature, General
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