Sheila Prud'homme-Lemmons
Director -Trade Marketing at Independent Distillers, USA- Claim this Profile
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Bio
Amber Leong
I worked with Sheila for a couple of years- she is enthusiastic, and always positive presence at DPSG. She is detail oriented, yet a broad based thinker. Sheila's combination of business smarts, creativity and warm personality made her the perfect facilitator for our partnership. She made sure we got the very best out of her team and ours.
LeAnne Williams
From day one of meeting Sheila, I was impressed with her drive, tenacity and charming professionalism. She is an energetic, highly focused marketer with a proven ability to get results have a direct impact on growing revenue. Using her natural talent as a relationship builder and marketing savvy, Sheila has been able to create partnerships with and gain the respect of executives at leading US retail chains and CPG manufacturers. In managing the relationship with my agency, she was able tap into her own client-side and agency-side experience to provide clear direction and goals. Whether she is winning over route-to-market business partners or fostering the engagement and growth of her own team members, her enthusiasm and drive are contagious.
Amber Leong
I worked with Sheila for a couple of years- she is enthusiastic, and always positive presence at DPSG. She is detail oriented, yet a broad based thinker. Sheila's combination of business smarts, creativity and warm personality made her the perfect facilitator for our partnership. She made sure we got the very best out of her team and ours.
LeAnne Williams
From day one of meeting Sheila, I was impressed with her drive, tenacity and charming professionalism. She is an energetic, highly focused marketer with a proven ability to get results have a direct impact on growing revenue. Using her natural talent as a relationship builder and marketing savvy, Sheila has been able to create partnerships with and gain the respect of executives at leading US retail chains and CPG manufacturers. In managing the relationship with my agency, she was able tap into her own client-side and agency-side experience to provide clear direction and goals. Whether she is winning over route-to-market business partners or fostering the engagement and growth of her own team members, her enthusiasm and drive are contagious.
Amber Leong
I worked with Sheila for a couple of years- she is enthusiastic, and always positive presence at DPSG. She is detail oriented, yet a broad based thinker. Sheila's combination of business smarts, creativity and warm personality made her the perfect facilitator for our partnership. She made sure we got the very best out of her team and ours.
LeAnne Williams
From day one of meeting Sheila, I was impressed with her drive, tenacity and charming professionalism. She is an energetic, highly focused marketer with a proven ability to get results have a direct impact on growing revenue. Using her natural talent as a relationship builder and marketing savvy, Sheila has been able to create partnerships with and gain the respect of executives at leading US retail chains and CPG manufacturers. In managing the relationship with my agency, she was able tap into her own client-side and agency-side experience to provide clear direction and goals. Whether she is winning over route-to-market business partners or fostering the engagement and growth of her own team members, her enthusiasm and drive are contagious.
Amber Leong
I worked with Sheila for a couple of years- she is enthusiastic, and always positive presence at DPSG. She is detail oriented, yet a broad based thinker. Sheila's combination of business smarts, creativity and warm personality made her the perfect facilitator for our partnership. She made sure we got the very best out of her team and ours.
LeAnne Williams
From day one of meeting Sheila, I was impressed with her drive, tenacity and charming professionalism. She is an energetic, highly focused marketer with a proven ability to get results have a direct impact on growing revenue. Using her natural talent as a relationship builder and marketing savvy, Sheila has been able to create partnerships with and gain the respect of executives at leading US retail chains and CPG manufacturers. In managing the relationship with my agency, she was able tap into her own client-side and agency-side experience to provide clear direction and goals. Whether she is winning over route-to-market business partners or fostering the engagement and growth of her own team members, her enthusiasm and drive are contagious.
Experience
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Independent Distillers, USA
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United States
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Beverage Manufacturing
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1 - 100 Employee
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Director -Trade Marketing
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Jul 2015 - Present
Responsible for the growth of sales of all brands through development and execution of innovative consumer and trade programming. Responsible for the growth of sales of all brands through development and execution of innovative consumer and trade programming.
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Dr Pepper Snapple Group
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United States
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Food and Beverage Services
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700 & Above Employee
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Sr. Marketing Manager- Strategic Alliances
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Jan 2011 - Jul 2015
Drove to improve business results, brand equity, and loyalty for DPSG and retailer partners through insights-driven marketing and merchandising initiatives to satisfy the needs of targeted shoppers while enhancing the shopping experience by collaborating and securing strategic long term CPG company partners for DPS.
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Shopper Marketing Manager
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May 2004 - Jan 2011
Contributes to growing Dr Pepper Snapple Group’s sales and profit by partnering with Retailers to develop, execution and analyze strategic platforms. These activities increase our brands’ distribution and accelerate sales velocity where we have distribution. Key accounts include Safeway and H-E-B grocery.
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Consultant Services
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Dallas, Texas
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Marketing Consultant
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Nov 2001 - May 2004
Provided strategic marketing expertise to firms and organizations on a consulting basis. Clients included: VHA, Fogarty Klein Monroe (FKM), 7P Ranch and Society of Petroleum Engineers (SPE • Developed Marketing strategies that best align with the objectives and goals established as well as implementing current programs. Included assessing market, developing product strategy and implementing cost effective Marketing plans Provided strategic marketing expertise to firms and organizations on a consulting basis. Clients included: VHA, Fogarty Klein Monroe (FKM), 7P Ranch and Society of Petroleum Engineers (SPE • Developed Marketing strategies that best align with the objectives and goals established as well as implementing current programs. Included assessing market, developing product strategy and implementing cost effective Marketing plans
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Marketing Manager
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Nov 2000 - Oct 2001
Developed and executed all Marketing initiatives for a network telecommunications equipment product division also assigned and managed allocated resources to achieve marketing results Developed and executed all Marketing initiatives for a network telecommunications equipment product division also assigned and managed allocated resources to achieve marketing results
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AT&T
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United States
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Telecommunications
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700 & Above Employee
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Visual Merchandising Project Manager- Marcomm
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May 2000 - Nov 2000
Managed and created all Marketing Communications activities for the retail channels with a focus on in-store marketing materials, visual merchandising and store design Managed and created all Marketing Communications activities for the retail channels with a focus on in-store marketing materials, visual merchandising and store design
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The Marketing Continuum, Inc
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Dallas, TX
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Senior Acccount Executive
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May 1995 - May 2000
Develop strategic national and local promotional marketing campaigns for Labatt Beer brands along with all POP and merchandising.Specifically- Dos Equis, Bohemia and Sol Develop strategic national and local promotional marketing campaigns for Labatt Beer brands along with all POP and merchandising.Specifically- Dos Equis, Bohemia and Sol
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Mars Promotional Services
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Dallas Texas
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Account Executive
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Apr 1995 - Jan 1998
Created and implemented corporate merchandise catalog and sales incentive programs for Fortune 500 Companies Created and implemented corporate merchandise catalog and sales incentive programs for Fortune 500 Companies
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Education
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2003 - 2006
Naveen Jindal School of Management, UT Dallas
MBA, Marketing -
1990 - 1994
Texas A&M University
BBA, Marketing
Community
