Nana Agyemang Boateng

Digital Marketing Manager at Prudential Bank GH
  • Claim this Profile
Contact Information
us****@****om
(386) 825-5501
Location
Ghana, GH
Skills

Topline Score

Topline score feature will be out soon.

Bio

Generated by
Topline AI

You need to have a working account to view this content.
Join now
You need to have a working account to view this content.
Join now

Credentials

  • Squared Online
    Squared Online
    Sep, 2016
    - Nov, 2024

Experience

  • Prudential Bank Ghana
    • Ghana
    • Banking
    • 100 - 200 Employee
    • Digital Marketing Manager
      • Sep 2020 - Present

      Develop and lead the digital marketing strategy to ensure success in the digital space. Curate appropriate brand awareness campaigns to ensure that the company's brand stays positive, authentic and attractive to its target audience. Create and manage content for the company's digital channels (social, web and app). Organise and lead training sessions and workshops on digital marketing periodically. Track and manage various digital marketing KPIs to ensure positive ROI on all digital spend Develop SEO strategy to ensure the business is favourably placed for all relevant search terms Manage online engagement to ensure all customer queries and requests are adequately dealt with. Show less

  • Vodafone
    • United Kingdom
    • Telecommunications
    • 700 & Above Employee
    • Digital Marketing Specialist
      • Nov 2014 - Sep 2020

      Manage Vodafone digital properties strategically to fully harness its potential for improvement in commercial performance and brand equity. Deploy content programs that build engagement, differentiation and brand preference. Implement online marketing strategies with focus on driving traffic to Vodafone’s online interfaces. Manage key marketing channels including: social media, website updates, e-commerce, and mobile portal. Research, identify and implement new online traffic and customer acquisition opportunities. On-going planning and implementation of social media following acquisition activities. Ensure the content and information from all relevant departments, put out online is up to date accurate. Maintain an optimal relationship with Digital agency to ensure Vodafone Ghana stands out in the online space. Manage allocated expenditure digital marketing campaigns in order to meet set kpi’s and targets. Show less

  • MobileContent.com
    • Accra
    • Brands Manager
      • Feb 2011 - Nov 2014

      Concept Development and Marketing of mobile-based services SMS, IVR Research, Execution and Management of various SMS subscription services. Relationship Management with Telecom networks. Account/service activation and management of services on behalf of various third-party content owners. Identifying and taking advantage of emerging trends in the mobile industry. Concept development and marketing of Mobile applications Concept Development and Marketing of mobile-based services SMS, IVR Research, Execution and Management of various SMS subscription services. Relationship Management with Telecom networks. Account/service activation and management of services on behalf of various third-party content owners. Identifying and taking advantage of emerging trends in the mobile industry. Concept development and marketing of Mobile applications

  • TTEC
    • United States
    • Outsourcing and Offshoring Consulting
    • 700 & Above Employee
    • Customer Service Representative
      • Nov 2010 - Feb 2011

      Resolution of various complaints by customers of Vodafone Ghana Limited. Resolution of various complaints by customers of Vodafone Ghana Limited.

  • Vodafone
    • United Kingdom
    • Telecommunications
    • 700 & Above Employee
    • Technical Service Representative, Vodafone Call Center (Back Office)
      • Nov 2008 - Aug 2009

      Resolution of landline and Mobile faults reported by Vodafone Ghana costumers. Resolution of landline and Mobile faults reported by Vodafone Ghana costumers.

Education

  • Ghana Institute of Management and Public Administration
    Master of Business Administration (MBA), Project Management
    2013 - 2016
  • Kwame Nkrumah' University of Science and Technology, Kumasi
    Bachelor of Arts, Economics
    2004 - 2008
  • Presbyterian Boys' Secondary School, Legon, Accra
    SSSCE, General Arts
    2001 - 2003

Community

You need to have a working account to view this content. Click here to join now