Laura Djian
Effectiveness Business Director at Manning Gottlieb OMD- Claim this Profile
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French Native or bilingual proficiency
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English Native or bilingual proficiency
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Spanish Professional working proficiency
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Portuguese Elementary proficiency
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Dutch Elementary proficiency
Topline Score
Bio
Jessica Sanders
I worked with Laura for almost one year. From day 1 she showed excellent work, she worked hard, was always available and answered all questions confidently. I believe Laura expanded her horizons, learned a lot and has grown within her field of experience. She will be an asset to any company. It was a pleasure working with Laura, I am personally sad to see her go but I know she will excel anywhere.
Jennifer Capo
Laura brings fresh social ideas to marketing across EMEA and continents. She knows how to manage a project, push back as needed and make good decisions. A trusted colleague.
Jessica Sanders
I worked with Laura for almost one year. From day 1 she showed excellent work, she worked hard, was always available and answered all questions confidently. I believe Laura expanded her horizons, learned a lot and has grown within her field of experience. She will be an asset to any company. It was a pleasure working with Laura, I am personally sad to see her go but I know she will excel anywhere.
Jennifer Capo
Laura brings fresh social ideas to marketing across EMEA and continents. She knows how to manage a project, push back as needed and make good decisions. A trusted colleague.
Jessica Sanders
I worked with Laura for almost one year. From day 1 she showed excellent work, she worked hard, was always available and answered all questions confidently. I believe Laura expanded her horizons, learned a lot and has grown within her field of experience. She will be an asset to any company. It was a pleasure working with Laura, I am personally sad to see her go but I know she will excel anywhere.
Jennifer Capo
Laura brings fresh social ideas to marketing across EMEA and continents. She knows how to manage a project, push back as needed and make good decisions. A trusted colleague.
Jessica Sanders
I worked with Laura for almost one year. From day 1 she showed excellent work, she worked hard, was always available and answered all questions confidently. I believe Laura expanded her horizons, learned a lot and has grown within her field of experience. She will be an asset to any company. It was a pleasure working with Laura, I am personally sad to see her go but I know she will excel anywhere.
Jennifer Capo
Laura brings fresh social ideas to marketing across EMEA and continents. She knows how to manage a project, push back as needed and make good decisions. A trusted colleague.
Experience
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MG OMD
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United Kingdom
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Advertising Services
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200 - 300 Employee
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Effectiveness Business Director
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Apr 2021 - Present
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Effectiveness Director
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Aug 2017 - Present
• Brand Strategy & Strategic Planning: thinking holistically across all areas of business planning, insights and analytics to help clients achieve higher return on marketing investment • Brand Health: deep understanding of brand health metrics and the impact that shifting the right perceptions has on the overall brand funnel• Advertising Effectiveness: responsible for holistic campaign effectiveness & evaluation• Client services: holistic and campaign specific measurement frameworks • Behavioural Science: inspiring clients as to how behavioural science can help their business • New Business: representing Effectiveness in agency pitches
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Creata
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United States
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Advertising Services
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100 - 200 Employee
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Marketing & Insights Strategist (McDonald’s Global)
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Mar 2015 - Jul 2017
• Strategic Planning - McDonald’s Global• Client Services• Team Management & Coordination• Family and Kids trends & insights • Licensing
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Account Manager (McDonald’s Europe)
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Apr 2014 - May 2015
• Client Service - McDonald's Happy Meal (EMEA)• Project Management - McDonald's Happy Meal (EMEA)• Digital - Happy Studio & McDonald’s core campaigns (French market)• Insight & Market research: focus groups & interviews
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Kaltura
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Marketing Specialist - Consultant
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Jan 2013 - Dec 2013
• Social media strategy (Global)• Digital strategy (US, UK & Israel)• SEO Strategy (French, Spanish & German micro-sites) + performance and ROI analysis• Events management and coordination: all EMEA events • Social media strategy (Global)• Digital strategy (US, UK & Israel)• SEO Strategy (French, Spanish & German micro-sites) + performance and ROI analysis• Events management and coordination: all EMEA events
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seminaire.com
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France
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Events Services
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1 - 100 Employee
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Account Manager / Community Manager
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Mar 2012 - Sep 2012
• Digital Marketing strategy • Marketing Strategy & website launch campaign • Partnerships Management• Event Management (business events) • Digital Marketing strategy • Marketing Strategy & website launch campaign • Partnerships Management• Event Management (business events)
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Marketing Assistant
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Jun 2009 - Jul 2009
• Brand Strategy• Public Relations Officer • Brand Strategy• Public Relations Officer
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Education
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2008 - 2012
EDHEC Business School
Bachelor of Business Administration (BBA), International Business Management and Marketing -
2010 - 2011
Hogeschool Utrecht
Bachelor's degree, International Business Skills, International Marketing and Management -
2005 - 2008
Lycée Honoré d'Estienne d'Orves
Baccalauréat, Scientific section
Community
