Vice President

• Sep 2020 - Present

Associate Vice President

• Jun 2018 - Sep 2020

Management Consultant

• Apr 2017 - Jun 2018

Client : The largest commercial automotive manufacturer in India- Built a Dynamic AMC pricing framework using survival modeling to improve AMCmargins- Developed a Segment specific Scheme-bundle-creator framework for Small and Heavy commercial vehicles through Market Mix Models (Trade spend optimization) to improve margin realizationClient : Leading hospitality organization- Developed lead prioritization models to improve conversion rates by 2x as a part of digital transformation of the marketing business function across > 10 branches in the country

Apprentice Leader

• Nov 2015 - Mar 2017

• Built an analytics platform for retail sourcing• Identified supplier negotiation opportunities in Pharma Retail - Order cycle & acquisition cost optimization of generic drugs• Shaped a supplier assessment framework to score vendors on the cost of sourcing and Quality response from customers• Led concurrent pilot engagements to success

Engagement Manager

• Mar 2015 - Oct 2015

Client : Leading retailer in AustraliaDemand optimization : Solved a delivery slot pricing problem to shape demand (maximize profitability)with minimal customer recoil (satisfaction) and frequency using system dynamicsCustomer Insights & BAU :Delivered improvements in the accuracy and increased businessconsumption of customer loyalty analytics

Manager - Analytics

• Jul 2014 - Mar 2015

• Successfully built an engagement of 35 people with a healthy pipeline from a pilot team of 8 in a span of 9 months. • Built analytical frameworks from customer analysis lens for the world’s largest retailer • Executed short and long term Analytical projects with zero deviation from timing and quality requirements • Provided analytical solutions for Campaign analysis, Customer segmentation, Customer longitudinal analysis, Customer-Store-product segment independency, traffic forecasting and merchandise analysis • Mentor and nurture a team of 35 people across three organizational bands • Drove organizational initiatives such as a knowledge management and collaboration platform for delivery Awards : Impact award - 2014 for the contribution in building a self-sustaining engagement

Associate Manager

• Jun 2012 - Jun 2014

- Provided analytics solutions for one of the largest retailers in the world- Worked with Marketing, customer insights and store operations business functions- Built solutions around campaign analysis, customer segmentation frameworks, Merchandising analytics (Assortment optimization, product attribute analysis, Merchandise sequencing)Co-Authored a thought leadership article, published in the organization’s website http://www.mu-sigma.com/analytics/thought_leadership/decision-sciences-beyond-customercentricity.html

Brand Manager

• May 2011 - May 2012

Swift Insights / Swift Ads is a brand consultancy firm which provides a gamut of brand marketing management services to SMEs.Some of my responsibilities include• Channelization of Marketing budgets• Marketing and Sales strategy development• Market Analysis, media planning and campaign execution• Brand nurturing in the Digital SpaceSkills• Predictive analytics, Metrics tracking & Dashboard creation with Google analytics and Omniture.• IBM SPSS, DBMS tools (SQL) and Office productivity tools

Analyst

• May 2008 - Apr 2010

Unisys designs, builds, and manages mission-critical environments for businesses and governments that have no room for error. I was a part a pilot project which focused on the migration of the IT infrastructure management of Baxter from Chicago to India. Responsibilities included • Requirement gathering and analysis.• Implementation of ITIL compliant processes.Clients: Pharma Major, Metropolitan transport Major

Associate Technology

• Jul 2006 - Feb 2008

Sapient is a Design oriented technology company (Valuated at $2 billion). I worked in multiple assignments on the software development and quality assurance practices.Client : A Major Hedge Fund.• Interact with the client on a continual basis to fully understand new features and enhancement requests.• Migration of Trading Platform (.Net) using the Sapient SA3 Agile methodology.Client : A telecommunications company• Use case design and drafting of scenarios in UML.• Using HP Quality center to manage testing assets