Senior Account Manager

• Jan 2021 - Present

Partnership Executive

• Apr 2017 - Jul 2020

• I forged the way for partnerships within Whittard and I have built up the strategy and contacts for successful delivery of campaign relevant brand partnerships. • I coordinated all of our partner relationships and delivered multi-channel campaigns ensuring effective management of time lines, budgets, internal and external stakeholders and deliverables. • Working within a retailer has given me great experience of a fast paced, reactive business and internal marketing strategies. • Through one of my partnership campaigns I was able to deliver a 30 point increase on our Net Promoter Score versus 2017. • Most recently I also launched and ran a series of successful events, including an influencer event with a partner and our Christmas customer events in stores.

Account Manager

• Feb 2014 - Nov 2016

At Miramar I was able to experience everything that an integrated marketing agency can offer. From day one I was managing all the activity for Miramar’s key account whose sales exceeded £500 million. The turnover of work was incredibly quick which meant I had to react well under pressure and have a keen eye for detail when proofing under a deadline. During my time at Miramar I pitched for and won two new accounts for the agency and then proceeded to manage complete rebrands for these clients. At Miramar I was able to experience everything that an integrated marketing agency can offer. From day one I was managing all the activity for Miramar’s key account whose sales exceeded £500 million. The turnover of work was incredibly quick which meant I had to react well under pressure and have a keen eye for detail when proofing under a deadline. During my time at Miramar I pitched for and won two new accounts for the agency and then proceeded to manage complete rebrands for these clients.

Account Manager

• Jun 2011 - Feb 2014

My role was to ensure that the media budgets of my premium and luxury brand clients worked as hard as possible for them. I joined Cream in June 2011 and worked across a wide range of clients including Pandora, Abercrombie & Kent, UGG and Daks.Working as an account manager across some of the UK’s top luxury & fashion brands allowed me to take my career to the next level. Managing these top accounts has allowed me to develop even stronger client and media owner relationships enabling me to work collaboratively with clients and their other partner agencies to deliver even better results. This is even more significant when working on small budgets where I have had to utilise my creativity skills to identify new opportunities and in turn build leading media strategies that have made a real difference to my clients businesses. My main role at Cream was to provide fully integrated communications planning & buying for my clients but ever more the lines between all the marketing agency partners is becoming blurred. This has then allowed me to build on my knowledge of all aspects of the marketing function where I have been involved in sponsorship, events, PR and creative testing & advising.

Planner Buyer

• Mar 2011 - Jun 2011

Working across all offline media as a planner/buyer on Hewlett Packard, Welch's & Icelandair

TV Planner Buyer

• Jan 2011 - Mar 2011

Working on campaigns for Yakult, Welch's, Estee Lauder & Clinique

Media Account Executive

• Aug 2008 - Dec 2010

Media planner/ buyer across all media channels for a varied array of luxury, travel, healthcare, pet, fitness and international clients. Media planner/ buyer across all media channels for a varied array of luxury, travel, healthcare, pet, fitness and international clients.

Assistant to Commercial Notebook Product Manager

• Jul 2006 - Jul 2007