Lucy Spencer
Director, Creative & Marketing Operations at Soft Surroundings- Claim this Profile
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Topline Score
Bio
Joyce MacDonald
Lucy is a strategic leader who understands business objectives and how to flawlessly execute actions that deliver. She is able to manage multiple competing priorities, shows great agility and problem solving skills, and adapts to complex situations. Lucy is a natural mentor, an insightful thought-partner, always open to listen, provide feedback or collaborate. A Star player!
Joan Ramstedt, PCC - Impact Your World
Lucy is one of the most creative and hardworking women I know. Lucy's ability to see through and bypass limitations whether it be for herself, or her teams is unsurpassed as she cuts through the noise and delves into what is important and achievable. Her capacity to master innovative technologies or approaches is noteworthy as she is committed to staying current and agile in today's hectic and dynamic workplace. If you need a talent who doesn't ruffle easily and can juggle multiple and competing priorities using her direct and effective communication style Lucy fills that need and has done so successfully for many years and in multiple industries. I count Lucy as a woman who I admire and wish every success.
Joyce MacDonald
Lucy is a strategic leader who understands business objectives and how to flawlessly execute actions that deliver. She is able to manage multiple competing priorities, shows great agility and problem solving skills, and adapts to complex situations. Lucy is a natural mentor, an insightful thought-partner, always open to listen, provide feedback or collaborate. A Star player!
Joan Ramstedt, PCC - Impact Your World
Lucy is one of the most creative and hardworking women I know. Lucy's ability to see through and bypass limitations whether it be for herself, or her teams is unsurpassed as she cuts through the noise and delves into what is important and achievable. Her capacity to master innovative technologies or approaches is noteworthy as she is committed to staying current and agile in today's hectic and dynamic workplace. If you need a talent who doesn't ruffle easily and can juggle multiple and competing priorities using her direct and effective communication style Lucy fills that need and has done so successfully for many years and in multiple industries. I count Lucy as a woman who I admire and wish every success.
Joyce MacDonald
Lucy is a strategic leader who understands business objectives and how to flawlessly execute actions that deliver. She is able to manage multiple competing priorities, shows great agility and problem solving skills, and adapts to complex situations. Lucy is a natural mentor, an insightful thought-partner, always open to listen, provide feedback or collaborate. A Star player!
Joan Ramstedt, PCC - Impact Your World
Lucy is one of the most creative and hardworking women I know. Lucy's ability to see through and bypass limitations whether it be for herself, or her teams is unsurpassed as she cuts through the noise and delves into what is important and achievable. Her capacity to master innovative technologies or approaches is noteworthy as she is committed to staying current and agile in today's hectic and dynamic workplace. If you need a talent who doesn't ruffle easily and can juggle multiple and competing priorities using her direct and effective communication style Lucy fills that need and has done so successfully for many years and in multiple industries. I count Lucy as a woman who I admire and wish every success.
Joyce MacDonald
Lucy is a strategic leader who understands business objectives and how to flawlessly execute actions that deliver. She is able to manage multiple competing priorities, shows great agility and problem solving skills, and adapts to complex situations. Lucy is a natural mentor, an insightful thought-partner, always open to listen, provide feedback or collaborate. A Star player!
Joan Ramstedt, PCC - Impact Your World
Lucy is one of the most creative and hardworking women I know. Lucy's ability to see through and bypass limitations whether it be for herself, or her teams is unsurpassed as she cuts through the noise and delves into what is important and achievable. Her capacity to master innovative technologies or approaches is noteworthy as she is committed to staying current and agile in today's hectic and dynamic workplace. If you need a talent who doesn't ruffle easily and can juggle multiple and competing priorities using her direct and effective communication style Lucy fills that need and has done so successfully for many years and in multiple industries. I count Lucy as a woman who I admire and wish every success.
Credentials
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SEO
HubSpot AcademyOct, 2022- Nov, 2024
Experience
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Soft Surroundings
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United States
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Retail
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300 - 400 Employee
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Director, Creative & Marketing Operations
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Jan 2023 - Present
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Design Milk
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United States
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Online Audio and Video Media
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100 - 200 Employee
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Marketing Director
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Apr 2019 - Aug 2022
Design Milk is an editorial content site and eCommerce marketplace dedicated to modern design, sharing what’s new in art, architecture, interior design, furniture and decor, fashion, and technology. - Created and managed content strategy and programming to align with market trends and merchandise roadmap, to drive brand awareness, traffic, customer engagement and conversion. - Defined brand and product strategy for Design Milk e-commerce marketplace, representing over 400 brands. Developing campaigns and initiatives for key brand and product launches, seasonal moments, promotions and supporting business drivers to optimize sales opportunities. - Identified and executed collaboration and partnership opportunities that align with brand values, extend brand reach, and promote sales growth. Show less
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La Senza
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Retail
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500 - 600 Employee
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Director, Marketing Operations
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Sep 2018 - Apr 2019
La Senza is a Canadian fashion retailer that sells women's lingerie and intimate apparel. - Managed end-to-end campaign execution process for in store and digital marketing programs for 120+ store locations in Canada & USA, in addition to 180+ franchise locations internationally. - Managed design and production schedules for an in-house creative and UX team of 12; and set expectations with cross-functional teams on campaign deliverables and deadlines. - Collaborated with strategic leaders to develop and optimize new product launch campaigns, promotions and seasonal events to support overall business strategies. - Partnered with in-house sourcing & procurement team, print vendors, agencies and service providers on production and execution of final campaign implementation. Show less
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L Brands
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United States
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Retail
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700 & Above Employee
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Director, Marketing - Victoria's Secret International
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Oct 2013 - Sep 2018
Victoria's Secret is the world's largest intimates specialty retailer offering a wide assortment of modern, fashion-inspired collections including signature lingerie, casual sleepwear and athleisure, as well as award-winning prestige fragrances and body care. -Developed and managed execution of scalable and localized marketing campaigns to support international merchandise strategy for Victoria’s Secret Lingerie, Beauty & PINK, in 100+ stores, across 30+ countries.- On-boarded and managed franchise partner teams for South East Asia, Middle East, and Latin America regions to deliver consistent global brand representation, in store execution and customer experience. - Researched emergent trends and market position, providing strategic recommendations and action plans to optimize sales opportunities. - Led marketing efforts for expansion of Victoria’s Secret brand into China. Show less
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Marketing Manager - Victoria's Secret Beauty & Accessories
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May 2011 - Sep 2013
- Created and managed marketing initiatives for travel retail & wholesale distribution.
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The Walt Disney Company
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United States
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Entertainment Providers
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700 & Above Employee
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Manager, Corporate Brand Management
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Jan 2008 - Nov 2010
- Led Brand Stewardship function for Disney branded initiatives, providing strategic guidance, consultation and creative direction for all internal and external advertising and marketing programs implemented by The Walt Disney Company, Licensees and Sponsorship Partners to ensure appropriate and consistent global brand representation. - Led Brand Stewardship function for Disney branded initiatives, providing strategic guidance, consultation and creative direction for all internal and external advertising and marketing programs implemented by The Walt Disney Company, Licensees and Sponsorship Partners to ensure appropriate and consistent global brand representation.
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Education
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University of the Arts London
Bachelor of Arts - BA, Design - Textiles -
Lincolnshire College of Art
Associate's degree, 1 Year Art Foundation
Community
