Experience

DFWChild

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Associate Publisher

  • Apr 2021 - Present



DFWChild

• United States
• Book and Periodical Publishing
• 1 - 100 Employee

• Creative Director at Large

  • May 2019 - Feb 2020

  Consult on branding and design.

• Creative Director

  • Mar 2010 - May 2019

  I developed the creative and editorial strategies for the brand and individual titles, ensuring its execution throughout print, digital and live event platforms. Under my direction, the company completed a full redesign and rebuilt the website in May 2012 and September 2018. Highlights:• Oversaw the art and editorial departments• Managed a team of seven (3 designers; 4 editors)• Awarded PMA’s General Excellence in 2012, 2014, 2015, 2016Additional Responsibilities:• Developed a stable of freelance photographers and illustrators• Maintain the art and editorial department budgets• Art directed all interior shoots for the print platform• Art directed and designed marketing materials

• Art Director

  • May 2008 - Feb 2010

  I led a complete rebranding and redesign of DallasChild and its sister publications, which won Most Improved Magazine as well as General Excellence at the Parenting Publications of America (now Parenting Media Association [PMA]) annual awards in 2008. Responsibilities included:• Concept, produce, style and art direct cover shoots • Manage workflow of art and editorial departments • Write editorial headlines• Design feature layouts, select departments and covers for all magazines

• Managing Editor

  • Oct 2007 - May 2008

  • Managed the copy flow of the editorial department• Managed a team of two• Cast, styled and produced all cover shoots

• Style Editor

  • May 2006 - Oct 2007

  • Wrote briefs and blog posts on women’s and kids’ style• Wrote other briefs as assigned• Cast and styled all cover shoots