Brad Webb
Chief Yield & Audience Development Officer at American Hometown Media- Claim this Profile
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Topline Score
Bio
Tara Schmitt
Since the first day he started, Brad has been an integral part of the success SheKnows has had during his tenure. Brad is a wonderful leader to both his team and the entire SheKnows organization. I love working with Brad!
Keith Bonnici
A talented leader who understands that the value of a technology/product is not just the idea itself as it sits on a shelf, but the execution of that idea so that the technology/product can exist in reality and when needed. Brad's ability to work within budget and time constraints to deliver a product that fits the needs of the business are unparalleled. A clear communicator who sets goals that fit the needs of our business and who fosters a team that is driven to efficiently deliver on those goals. Brad's talent as a developer/leader quickly become apparent to those who he works with, but perhaps a more important quality is that Brad is a straight forward but likable guy who brings a positive attitude to our organization. I look forward to working with Brad and his team for a long time to come.
Tara Schmitt
Since the first day he started, Brad has been an integral part of the success SheKnows has had during his tenure. Brad is a wonderful leader to both his team and the entire SheKnows organization. I love working with Brad!
Keith Bonnici
A talented leader who understands that the value of a technology/product is not just the idea itself as it sits on a shelf, but the execution of that idea so that the technology/product can exist in reality and when needed. Brad's ability to work within budget and time constraints to deliver a product that fits the needs of the business are unparalleled. A clear communicator who sets goals that fit the needs of our business and who fosters a team that is driven to efficiently deliver on those goals. Brad's talent as a developer/leader quickly become apparent to those who he works with, but perhaps a more important quality is that Brad is a straight forward but likable guy who brings a positive attitude to our organization. I look forward to working with Brad and his team for a long time to come.
Tara Schmitt
Since the first day he started, Brad has been an integral part of the success SheKnows has had during his tenure. Brad is a wonderful leader to both his team and the entire SheKnows organization. I love working with Brad!
Keith Bonnici
A talented leader who understands that the value of a technology/product is not just the idea itself as it sits on a shelf, but the execution of that idea so that the technology/product can exist in reality and when needed. Brad's ability to work within budget and time constraints to deliver a product that fits the needs of the business are unparalleled. A clear communicator who sets goals that fit the needs of our business and who fosters a team that is driven to efficiently deliver on those goals. Brad's talent as a developer/leader quickly become apparent to those who he works with, but perhaps a more important quality is that Brad is a straight forward but likable guy who brings a positive attitude to our organization. I look forward to working with Brad and his team for a long time to come.
Tara Schmitt
Since the first day he started, Brad has been an integral part of the success SheKnows has had during his tenure. Brad is a wonderful leader to both his team and the entire SheKnows organization. I love working with Brad!
Keith Bonnici
A talented leader who understands that the value of a technology/product is not just the idea itself as it sits on a shelf, but the execution of that idea so that the technology/product can exist in reality and when needed. Brad's ability to work within budget and time constraints to deliver a product that fits the needs of the business are unparalleled. A clear communicator who sets goals that fit the needs of our business and who fosters a team that is driven to efficiently deliver on those goals. Brad's talent as a developer/leader quickly become apparent to those who he works with, but perhaps a more important quality is that Brad is a straight forward but likable guy who brings a positive attitude to our organization. I look forward to working with Brad and his team for a long time to come.
Experience
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American Hometown Media
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United States
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Internet Publishing
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1 - 100 Employee
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Chief Yield & Audience Development Officer
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May 2019 - Present
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founder.media
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Canada
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Design Services
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Co-founder & CEO
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Jan 2018 - Present
Responsible for product development, technology and operations; simplifying & automating the business of content, empowering creators to create. Our job is the successful conversion of influencers, musicians, YouTubers and bloggers into Creatrepreneurs. Responsible for product development, technology and operations; simplifying & automating the business of content, empowering creators to create. Our job is the successful conversion of influencers, musicians, YouTubers and bloggers into Creatrepreneurs.
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Aural.Studio
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India
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Fashion Accessories Manufacturing
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Co-Founder
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Apr 2018 - Present
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WomensForum.com
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Head of Product
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Apr 2014 - Mar 2018
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bridjis
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IT Services and IT Consulting
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Head strategic consultant/founder
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Oct 2012 - Jan 2018
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CEO/Founder
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Jan 2010 - Dec 2017
Social product consulting & product development strategy.
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General Manager
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Jan 2013 - Apr 2016
Lead all management of product, editorial & revenue for medium-sized publisher. Worked with vendors of all sizes and types including revenue, traffic & services. Developed sales support materials. Lead drive to build and deliver re-launched websites, new features (sweepstakes, contests, user system, etc) within accountable budgets & timelines. Lead all management of product, editorial & revenue for medium-sized publisher. Worked with vendors of all sizes and types including revenue, traffic & services. Developed sales support materials. Lead drive to build and deliver re-launched websites, new features (sweepstakes, contests, user system, etc) within accountable budgets & timelines.
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SheKnows, LLC
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United States
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IT Services and IT Consulting
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Head of Corporate Development
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May 2012 - Oct 2012
Lead all corporate & business development efforts including, but not limited to:- Relationship building from initial contact through long-term contractual arrangements- Vendor selection & negotiation- New product & partner evaluation and negotiation- Initiate and execute strategic corporate initiatives including locations, joint ventures, M&A- Mentored multi-function outreach & management team to become a comprehensive one-stop-shop for working with the company in multiple facetsAll of that being said, I own and am held accountable for transaction deal-flow, partner retention, vendor ROI & employee growth. Show less
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Director of Product
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Apr 2010 - May 2012
Lead a 40+ member cross-functional product (engineering, design, editorial, video production, product management, etc) team to operate, build, support, scale and accelerate the fastest growing online women's media company. Responsible for all aspects of the product, mentored department heads, product management and senior team members, negotiated between sales and brand owners, owned sign-off on all new releases, process conflict resolution, cross-department function, product strategy & direction and offerings for the product.Worked with executive stack to deliver success metrics, and owned the upward trends of those metrics including:- Audience- Quality of product- User engagement- Social growth- Custom execution performance- Search rank & growth Show less
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Buddy Media
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Germany
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Media Production
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1 - 100 Employee
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Systems Architect
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Oct 2008 - Jan 2010
Worked with the VP, Engineering to set, enforce and improve standards, baseline products and overall offering. Saw company move from primarily a professional services model (branded applications) to a SaaS model (brand management platform); lead & ran high-profile R&D projects as directed from CEO. Worked with the VP, Engineering to set, enforce and improve standards, baseline products and overall offering. Saw company move from primarily a professional services model (branded applications) to a SaaS model (brand management platform); lead & ran high-profile R&D projects as directed from CEO.
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vSocial, inc
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United States
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CTO/Co-founder
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Mar 2002 - Oct 2008
Founded, directed and ran all aspects of technology, product, pre-sales, post-sales & product operations. Grew staff according to plan, under budget, above talent expectations. Expanded product offering from professional services based platform to fully-automated platform product offering. Built, designed & launched initial SaaS platform. Hired and mentored 10+ engineers including a VP, Engineering & Lead Architect. Worked on multiple projects and at multiple companies with previous hires; most previous hires now in lead, architecture, management or executive roles currently. Worked with co-founders to raise $4+MM through syndicated venture rounds. Show less
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VP, Product Development
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2001 - 2003
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Statistics and monitoring engineer
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2000 - 2002
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President
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Aug 1998 - Dec 2001
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