Experience

Emi Labs

• United States
• Software Development
• 1 - 100 Employee

• Project Lead

  • May 2022 - Present



UMANA

• Argentina
• Health and Human Services
• 1 - 100 Employee

• Advisor

  • Jan 2022 - Present



Freelance

• Buenos Aires

• Business Marketing Consultant

  • Sep 2013 - May 2022

  I help clients build, improve and sell their products at their different business stages: -Empathic design methodologies to understand users's problems -Rapid prototyping and iteration to test and validate solutions -Online marketing execution to grow their business -General marketing and funnel optimization consulting to improve conversion rates and to build better marketing strategies -Led and worked together with teams of 2-5 people for clients from Latam, Sillicon Valley and Europe, in a wide range of industries: -Design thinking project to understand the problems of midsized online marketing users for a growing AI Advertising Solution in Latam (México, Colombia, Perú) -Desing thinkg project to develop a growth strategy focused on real estate tech for a leading online classifieds company (México & Brasil) -Marketing strategy & execution for a social media app for book lovers (Latam & Spain) -Marketing execution & funnel optimization for a disscounts app opening regional operations (Argentina) -Marketing execution for a startup that sells people's old items (SF and LA) Show less



Mi Casa Propia

• Financial Services
• 1 - 100 Employee

• Co-Founder & CEO

  • 2019 - 2021

  We help low-income families save more of their income to build or expand their homes faster with a construction materials savings plan We help low-income families save more of their income to build or expand their homes faster with a construction materials savings plan



Vos Basics

• Apparel & Fashion

• Co-Founder & CMO

  • 2017 - 2021

  *Company sold to private owner Vos Basics is a clothing ecommerce that operates in Argentina. We’re devoted to helping clientes make an effortless choice. Our durable everyday basics are made of ultra soft high-quality cotton and designed for a perfect fit. They come in limited yet timeless colors and styles. *Company sold to private owner Vos Basics is a clothing ecommerce that operates in Argentina. We’re devoted to helping clientes make an effortless choice. Our durable everyday basics are made of ultra soft high-quality cotton and designed for a perfect fit. They come in limited yet timeless colors and styles.



Snapcar Argentina

• Argentina
• Telecommunications

• CMO

  • Jan 2017 - Sep 2018

  SnapCar was founded as a company based on Telematics technology to distribute and underwrite Motor insurance policies under a Pay How you Drive business model. The company was co-founded with Quasar Builders, and was backed by Wayra Argentina (Telefonica Group). In 2017 SnapCar was selected among +500 startups worldwide by MundiLab (Munich Re) to work together offering telematics solutions to Munich Re's clients in LatAm. I was the Head of Growth (or CMO) which means intersecting marketing and product development. I was focused on customer acquisition, activation, retention and product developement (Software & Hardware). Show less



Quasar Builders

• Technology, Information and Internet
• 1 - 100 Employee

• Entrepreneur in Residence

  • Feb 2015 - Apr 2016

  Quasar is the first company builder in LATAM which creates businesses from scratch, identifying the industry, choosing the founder team and guiding it through execution. With a portfolio valued of 180M dollars in just 4 years, it has created more than 500 jobs in less than 4 years. -Built Mandapp, prototype and commercial testing: an Uber for Trucks in Sao Paulo (Brazil). -Design Thinking process in the US to experience in first hand the life of Long Haul truckers and explore businesses opportunities in the 800M dollars US truck industry. Show less



Universidad Torcuato Di Tella

• Argentina
• Higher Education
• 500 - 600 Employee

• Teaching Assistant - Starting New Ventures (DNN)

  • Aug 2014 - Dec 2014

  I worked as an assistant professor in the Entrepreneurship course. The main objective in this course is to develop a business plan and to present it to the professors. My main task was to guide the students through the process and correct the final versions of the business plans, as well as prepare and correct business pitch presentations. I worked as an assistant professor in the Entrepreneurship course. The main objective in this course is to develop a business plan and to present it to the professors. My main task was to guide the students through the process and correct the final versions of the business plans, as well as prepare and correct business pitch presentations.



Lembas

• United Kingdom
• 1 - 100 Employee

• Entrepreneur

  • Feb 2014 - Nov 2014

  Lembas wanted to end malnutrition. We made a candy containing all the nutrients needed for a proper brain development for children at first stages. The product was aimed specially for kids under poverty conditions which show the higher deficit in fundamental micronutrients. -Impactec finalist, GCBA -Awarded with a scholarship at NAVES (Universidad Austral) Lembas wanted to end malnutrition. We made a candy containing all the nutrients needed for a proper brain development for children at first stages. The product was aimed specially for kids under poverty conditions which show the higher deficit in fundamental micronutrients. -Impactec finalist, GCBA -Awarded with a scholarship at NAVES (Universidad Austral)



Nevum Solutions

• Argentina
• Software Development
• 1 - 100 Employee

• Director - Business Development

  • May 2012 - Apr 2014

  Nevum is a global company that develops and implements software solutions for Workforce Management and Productivity Control, with clientes in Argentina, México and USA such as Fiat, Carrefour, Diageo, Cinépolis and Sony. -I was the strategy leader reporting directly to the owner of the company. My responsibilities included sales and product development. With a team of 4, we built and implemented a new SaaS solution aimed at SMEs. Nevum is a global company that develops and implements software solutions for Workforce Management and Productivity Control, with clientes in Argentina, México and USA such as Fiat, Carrefour, Diageo, Cinépolis and Sony. -I was the strategy leader reporting directly to the owner of the company. My responsibilities included sales and product development. With a team of 4, we built and implemented a new SaaS solution aimed at SMEs.



CRISIL Global Research & Risk Solutions

• Financial Services
• 700 & Above Employee

• Financial Research Analyst

  • Mar 2011 - Jan 2012

  Crisil Global Research & Analytics (GR&A) is the world's largest and top-ranked provider of high-end research and analytics services. It is a subsidiary of Standard and Poor's. -Worked as a Financial analyst Crisil Global Research & Analytics (GR&A) is the world's largest and top-ranked provider of high-end research and analytics services. It is a subsidiary of Standard and Poor's. -Worked as a Financial analyst