Belen Catalan
Manager at Distell- Claim this Profile
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Bio
Belen is a highly conscientious and very organised manager who approaches her work with great enthusiasm and unfailing good humour. Her methodical approach to complex topics such as the organisation of VisitScotland's international Expo is a great asset, combined with flexibility and ambition to progress and do her very best at all times.
Belen is a highly conscientious and very organised manager who approaches her work with great enthusiasm and unfailing good humour. Her methodical approach to complex topics such as the organisation of VisitScotland's international Expo is a great asset, combined with flexibility and ambition to progress and do her very best at all times.
Belen is a highly conscientious and very organised manager who approaches her work with great enthusiasm and unfailing good humour. Her methodical approach to complex topics such as the organisation of VisitScotland's international Expo is a great asset, combined with flexibility and ambition to progress and do her very best at all times.
Belen is a highly conscientious and very organised manager who approaches her work with great enthusiasm and unfailing good humour. Her methodical approach to complex topics such as the organisation of VisitScotland's international Expo is a great asset, combined with flexibility and ambition to progress and do her very best at all times.
Experience
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Distell
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South Africa
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Beverage Manufacturing
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700 & Above Employee
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Manager
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May 2018 - Present
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Assistant Manager Deanston Distillery Visitor Centre
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Aug 2013 - May 2018
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VisitScotland
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United Kingdom
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Travel Arrangements
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400 - 500 Employee
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Assistant Marketing Manager - Trade, Southern EUR
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Jan 2012 - Aug 2013
As a member of the International Marketing team I contributed to targeted growth from the international markets through the development and implementation of travel trade and partnership strategies, aimed at increasing availability and visibility of saleable Scotland product in the assigned territories. My main duty included managing key account relationships with wholesalers, operators and carriers (when applicable) to ensure that Scotland product was more widely promoted and that sales were increased. I extended the reach and relevance of VisitScotland promotions by engaging the investment of appropriate operators and carriers.I dedicated 70% of my time to trade and partnership activities and 30% to consumer marketing activity.
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Marketing Executive Business Tourism Unit
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Apr 2010 - Jan 2012
I represented the Business Scottish industry to increase the amount of conferences, meetings, events and incentives held in Scotland and promote Scotland as a Business tourism destination maintaining its brand identity and influencing to consider Scotland as a destination where to organise their next conference or event.I represented the Business tourist department during our road show in India identifying key accounts to work with to develop Scotland as a MICE destination.
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Trade Promotions Assistant Emerging Markets
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Apr 2008 - Apr 2010
Managment of the SCOTS online learning program and assisted with the Indian and Brazilian markets for tour operators to develop Scotland as a tourism destination and include it in their programs.Coached temporary members of staff in the run up and during our annual B2B trade show, VisitScotland expo.
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Edinburgh Visitor Information Centre
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Apr 2006 - Apr 2008
Provided excellent customer service through delivering accurate local and national information to customers either in person, by telephone or by post.Promoting all areas of Scotland and identifying customer needs to experience Scotland on the best possible way.Other duties included cash handling, banking and completing daily income records at the airport VIC
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Education
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2003 - 2005
Napier University
MSc International Tourism Management -
1998 - 2001
Universidad de Zaragoza
Tourism
Community
