David Russo

VP of Sales and Marketing, North America at MAMMUT Sports Group AG
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Contact Information
us****@****om
(386) 825-5501
Location
बर्लिंगटन, वरमॉण्ट, संयुक्त राज्य

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Maddie P.

If you know David, you know what a profound privilege it is to work alongside him. I was fortunate to have had the opportunity to work with David at Mammut where I learned an immense amount about sales tactics and strategies. His drive, contribution, and overall view of the consumer/customer relationship to the brand made David a huge asset to not only the regional team but also the global group at Mammut. While David has a wealth of knowledge and skills that would make him an asset to any organization, what I appreciate most is his leadership skills. David exudes empathy while driving his team to reach targets, be accountable for their work, and have passion for each and every task they take on. His leadership skills combined with work ethic and drive would make David an invaluable candidate + asset to any company and brand.

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Credentials

  • Lean Six Sigma Green Belt
    MAMMUT Sports Group AG

Experience

    • Switzerland
    • Sporting Goods Manufacturing
    • 300 - 400 Employee
    • VP of Sales and Marketing, North America
      • जून 2021 - - वर्तमान

      -I lead and manage the Director of Sales, Commercial Director, Director of Brand & Consumer, overall responsible for 40 internal/external team members across Sales, Product/Planning, Dealer Service, and Marketing departments.-Launched Resort Partnerships with Jackson Hole Resort and Powdr Corporation providing uniform product for over 20K mountain professionals.-Created Mammut business plan and sales/marketing strategy that led to achieving highest revenue year for Mammut North America in 2021 and 2022

    • Director of Sales North America
      • जन॰ 2020 - जून 2021

      -Built and led internal and external sales teams, restructured and optimized buying & demand planning processes for North America.-Led, managed and executed strategy for all B2B and Corporate sales distribution (preorder, at once, clearance), Go To Market strategy, forecasting and margin goals .-Owned the management of all Key Accounts and Specialty Reps to ensure assortments are in line with brand positioning.

    • Ecommerce and Digital Marketing Manager
      • अग॰ 2017 - जन॰ 2020

      -Coordinated and launched Mammut.com in United States.-Planned, developed and managed Mammut's Amazon, Ecom, and Marketplaces D2C business channels growing them from 2M to 12M from 2017-2020.-Managed Mammut North America Social Media channels and coordinated Display, Email, Search, and paid digital channels with team in Europe and ad agency.

    • Retail
    • 1 - 100 Employee
    • Ecommerce and Marketing Coordinator/ Senior Content Writer
      • जुल॰ 2014 - जुल॰ 2017

      -Managed all ecom product listings and PDP pages for gearx.com-Led a team of copywriters to write product copy and ensure accuracy of Product Detail pages-SEO optimization of Category, Product Detail, and Blog web pages-Managed social media and affiliate programs and collaborated on all digital marketing channels including paid, email, etc-Led digital merchandising efforts for 13+ product categories and over 100 brand vendors.

    • Web Fulfillment/Consumer Service
      • फ़र॰ 2014 - जुल॰ 2014

      -Gearx.com Consumer Service involving daily order management, web chat, email, phone communications with consumers-Became a product expert to provide gear recommendations and product knowledge to ensure consumer happiness-Problem solving and conflict resolution with unhappy consumers over the phone and email.

    • Men's and Women's Softgoods Coordinator and Visual Merchandiser
      • जून 2012 - फ़र॰ 2014

      -Create and execute seasonal changeover strategy including: sales, promotional markdowns and general inventory management.-Manage and distribute merchandising plan for the large assortment of brands within the soft goods department.-Assist in buying strategy using dynamic sales reports, analyzing sales and tracking trends within the outdoor industry -Management of analytics from web and in store sales for decisions with regards to buying, inventory management, and merchandising-Meet with regional vendor sales representatives to ensure proper brand representation in store and on gearX.com-Train employees in customer relations, soft goods technical knowledge and store operations along with daily management of a team of sales associates and daily allocation of tasks to help achieve merchandising goals-Expert in outdoor lifestyle/technical apparel and accessories

    • United States
    • Retail
    • 700 & Above Employee
    • Retail Sales Representative
      • जुल॰ 2009 - जून 2012

Education

  • Champlain College
    Professional, Technical, Business, and Scientific Writing
    -
  • Emmanuel College (Boston)
    Political Science and International Relations
    -
  • Community College of Vermont
    Associate's degree, Liberal Arts and Sciences/Liberal Studies
    -
  • Westford Academy
    2003 - 2007

Community

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