Sofia Bogunovic

Marketing & Communications Manager at Kovalee
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Contact Information
us****@****om
(386) 825-5501
Location
Madrid, Community of Madrid, Spain, ES

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Experience

    • France
    • Internet Publishing
    • 1 - 100 Employee
    • Marketing & Communications Manager
      • Apr 2023 - Present

    • Spain
    • Technology, Information and Internet
    • 700 & Above Employee
      • Oct 2021 - Apr 2023

      • Oct 2020 - Oct 2021

    • Spain
    • Education Administration Programs
    • 700 & Above Employee
    • Corporate Brand & Marketing Specialist
      • Aug 2018 - Jun 2020

      * Part of the team working to define the brand relaunch strategy for IE University by adapting the value proposition per stakeholder, establishing clear visual identities and developing a PR strategy. * Participating in the process of translating market insights into useable marketing materials, and managing budgets. * Branding campaign generation and planning: developing branding materials, focusing on corporate communications aimed at partner companies (B2B) and stakeholders of the IE Foundation (B2B and B2C). * Media & social media planning: preparing and implementing content and paid campaigns on LinkedIn, Facebook, Instagram and Twitter. Managing advertisements in the most important sectoral publications on & offline. * Managing creative agencies, media and social media agencies and content creation agencies. Managing freelancers (videographers, photographers, graphic designers) * Directly report to the Head of Branding and the Directors of all corporate departments at IE. Show less

    • Switzerland
    • Tobacco Manufacturing
    • 700 & Above Employee
    • Corporate Affairs
      • Apr 2017 - Apr 2018

      Worked as part of a team focused on external & internal communications, public & corporate affairs, government relations and corporate social responsibility. Primary responsibilities included assisting in the planning of external communications strategies, building media relations and gaining exposure for the company through articles and featured pieces, preparing position papers and regulatory status reports, maintaining relationships with external CSR partners. Focused on two markets - Spain & Portugal. Show less

    • Spain
    • Business Consulting and Services
    • 1 - 100 Employee
    • Public Affairs & PR Consultant
      • Jan 2017 - Apr 2017

      Worked on managing government relationships and developing strategic public affairs campaigns for large multinational companies operating on the Spanish market. Responsibilities to that end included monitoring legislation and regulatory changes that affect our clients, communicating this information to them and assisting them to adapt their strategy accordingly. Some other responsibilities also included developing comprehensive stakeholder maps and databases that correlate specific policymakers, regulators, NGO's and associations, with the areas of interest highlighted by our clients. Worked on corporate affairs, assisting in reputation protection campaigns and public relations initiatives. Show less

    • United Kingdom
    • Law Practice
    • 700 & Above Employee
    • Business Development, Marketing & Communications Intern
      • Sep 2016 - Dec 2016

      Integrative internship in the world’s biggest law firm. Responsibilities included maintaining business relationships between clients and lawyers, organising and running corporate events, external and internal communication, media relations. Integrative internship in the world’s biggest law firm. Responsibilities included maintaining business relationships between clients and lawyers, organising and running corporate events, external and internal communication, media relations.

    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • Assistant Account Executive (Intern)
      • Aug 2016 - Sep 2016

      Work abroad internship in the FleishmanHillard's Prague office, assisting the team in the execution of high-impact campaigns for leading international and local companies such as Swiss Life and P&G. Worked on building media relations, corporate communications and public affairs skills in a fast paced, dynamic environment. Supported content production by drafting press releases, articles, social media content, briefing documents; conducted research for clients on competitor products and services; and assisted in the coordination of events (managing press conferences, writing media briefings, setting up analyst meetings, media tours and trade shows). Show less

  • TATLER
    • London, United Kingdom
    • Editorial Intern
      • Dec 2013 - Jan 2014

      Condé Nast's internationally acclaimed fashion and society magazine. - Office & administrative duties - Fact-checking - Research - Correspondence with individuals being featured in magazine - Assisting in events planning Condé Nast's internationally acclaimed fashion and society magazine. - Office & administrative duties - Fact-checking - Research - Correspondence with individuals being featured in magazine - Assisting in events planning

    • United States
    • Book and Periodical Publishing
    • 700 & Above Employee
    • Short Term Intern
      • Aug 2010 - Aug 2010

      Leading fashion magazine around the world. - Assisted in the organisation of Fashion's Night Out - Administrative and secretarial duties - Acted as English-speaking liaison in organising celebrity photo shoot Leading fashion magazine around the world. - Assisted in the organisation of Fashion's Night Out - Administrative and secretarial duties - Acted as English-speaking liaison in organising celebrity photo shoot

Education

  • University College London, U. of London
    Bachelor's Degree, Modern Language Plus
    2010 - 2014
  • IE Business School
    Master’s Degree, Business/Corporate Communications
    2015 - 2016
  • BPP Law School
    Graduate Diploma in Law, Law
    2014 - 2015
  • American International School in Cyprus
    High School, International Baccalaureate Diploma
    2002 - 2009

Community

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