Amit Kalia
Vice President Marketing at Tribute- Claim this Profile
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English Native or bilingual proficiency
Topline Score
Bio
Vipin Singh
Amit is a great team player to be around. He has lot of conviction in his ideas and drives them with great zeal and passion. He is a strategic thinker and has clarity on what he wants to do.
LinkedIn User
Amit is extremely insightful & a keen observer of consumer behaviour - an ideal blend of a true marketer. He has been instrumental in coming up with excellent lateral ideas & move the ideation to a win-win fruition for many a campaign that he planned and executed for mobile phone category at Flipkart. It's always been a pleasure to work with Amit on those campaigns, especially the entire suite of NPD's (New Product Development) work flows....his understanding in the varied categories is especially commendable. Some other key traits about him that set him aside are: His attitude towards accepting feedback and working on them; his acute sense of business numbers and his "making-work-easy" jovial nature, that genuinely, makes the ever-stressed work environment very congenial. I can only see Amit rise up the ladder from here. Here's wishing him all the success.
Vipin Singh
Amit is a great team player to be around. He has lot of conviction in his ideas and drives them with great zeal and passion. He is a strategic thinker and has clarity on what he wants to do.
LinkedIn User
Amit is extremely insightful & a keen observer of consumer behaviour - an ideal blend of a true marketer. He has been instrumental in coming up with excellent lateral ideas & move the ideation to a win-win fruition for many a campaign that he planned and executed for mobile phone category at Flipkart. It's always been a pleasure to work with Amit on those campaigns, especially the entire suite of NPD's (New Product Development) work flows....his understanding in the varied categories is especially commendable. Some other key traits about him that set him aside are: His attitude towards accepting feedback and working on them; his acute sense of business numbers and his "making-work-easy" jovial nature, that genuinely, makes the ever-stressed work environment very congenial. I can only see Amit rise up the ladder from here. Here's wishing him all the success.
Vipin Singh
Amit is a great team player to be around. He has lot of conviction in his ideas and drives them with great zeal and passion. He is a strategic thinker and has clarity on what he wants to do.
LinkedIn User
Amit is extremely insightful & a keen observer of consumer behaviour - an ideal blend of a true marketer. He has been instrumental in coming up with excellent lateral ideas & move the ideation to a win-win fruition for many a campaign that he planned and executed for mobile phone category at Flipkart. It's always been a pleasure to work with Amit on those campaigns, especially the entire suite of NPD's (New Product Development) work flows....his understanding in the varied categories is especially commendable. Some other key traits about him that set him aside are: His attitude towards accepting feedback and working on them; his acute sense of business numbers and his "making-work-easy" jovial nature, that genuinely, makes the ever-stressed work environment very congenial. I can only see Amit rise up the ladder from here. Here's wishing him all the success.
Vipin Singh
Amit is a great team player to be around. He has lot of conviction in his ideas and drives them with great zeal and passion. He is a strategic thinker and has clarity on what he wants to do.
LinkedIn User
Amit is extremely insightful & a keen observer of consumer behaviour - an ideal blend of a true marketer. He has been instrumental in coming up with excellent lateral ideas & move the ideation to a win-win fruition for many a campaign that he planned and executed for mobile phone category at Flipkart. It's always been a pleasure to work with Amit on those campaigns, especially the entire suite of NPD's (New Product Development) work flows....his understanding in the varied categories is especially commendable. Some other key traits about him that set him aside are: His attitude towards accepting feedback and working on them; his acute sense of business numbers and his "making-work-easy" jovial nature, that genuinely, makes the ever-stressed work environment very congenial. I can only see Amit rise up the ladder from here. Here's wishing him all the success.
Credentials
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Viral Marketing
University of PennsylvaniaJan, 2022- Nov, 2024 -
Facebook Social Media Marketing Professional Certificate
CourseraNov, 2021- Nov, 2024 -
Facebook Certified Digital Marketing Associate
MetaNov, 2021- Nov, 2024 -
Creative Certification Exam
GoogleApr, 2022- Nov, 2024 -
Advertising with Facebook
Facebook
Experience
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Tribute
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Vice President Marketing
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Jun 2022 - Present
Drive & lead brand, communications, new user acquisition, retention, paid and social charters. Drive & lead brand, communications, new user acquisition, retention, paid and social charters.
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Revv Self Drive Car Rental
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India
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Travel Arrangements
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100 - 200 Employee
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Vice President Marketing
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Oct 2018 - Jun 2022
Head marketing, growth & product marketing for *Hyundai* backed start up• Acquisition Marketing: Driving m-o-m growth targets, via traditional + digital marketing initiatives. deploy UAC/Rn'F campaigns, lookalike audience, work with affiliate partners, banking/payment partners, conversion acceleration measures, brand positioning and communication.Retention Marketing: Leverage internal audience. Drive activation & engagement via crm (push notifications/emailers etc.), data analytics and offer led communication• Launched India's 1st OEM led subscription based program, i.e. Hyundai Subscription (with Hyundai) and then followed it up with Mahindra Subscription
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Smartron
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India
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Computers and Electronics Manufacturing
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1 - 100 Employee
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Director Marketing
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Aug 2017 - Oct 2018
Head marketing for electronics start up, backed by cricketer 'Sachin Tendulkar'• Drove demand generation, acquisition charters of lead digital marketing, performance and partnerships• Owned Brand, Social, digital, MarCom, Creative, Media, PR, Budgets and Consumer Research Head marketing for electronics start up, backed by cricketer 'Sachin Tendulkar'• Drove demand generation, acquisition charters of lead digital marketing, performance and partnerships• Owned Brand, Social, digital, MarCom, Creative, Media, PR, Budgets and Consumer Research
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Flipkart
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India
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Technology, Information and Internet
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700 & Above Employee
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Head Marketing - Fashion Category
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Aug 2015 - Jul 2017
Heading growth hacking, category marketing, conversion improvisations for Fashion product verticals.• Responsible for demand generation and acquisition + retention channels (emailers, push notifications, SEM, SEO, affiliate partners, discount strategy etc.)• Drove key business metrics i.e. visits, visitors, traffic/visibility, engagement
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Senior Manager Marketing
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Feb 2014 - Aug 2015
End to end India launch & marketing for Motorola devices exclusively at FK.com. • Owning brand mgmt, IMC, Offline (TV, Print, OOH) & Online (digital, social) media strategy, content and agency coordination• Motorola reached no.3 within 3 quarters in 10 Billion $ Indian smartphone market. Within a year of its re-launch, sold more than 3.5 Million handsets exclusively at Flipkart.
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Marketing Manager
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Oct 2012 - Feb 2014
Managed brand, category launches, demand gen for FK.com• Aided repeat visits (by visitor) by launching multiple categories (i.e. clothing, e-Kart, Flyte (Flipkart Music Store) mobiles, sports, footage and Flipkart eBooks) and creating category affinity led campaigns to bring consumer awareness.• Solved new customers acquisition & price perception issues by launching ‘FlipkartOfferZone’, DealOfTheDay properties. Gained robust traction for both within the 1st quarter
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DIAGEO India
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India
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Consumer Goods
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700 & Above Employee
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Brand Manager
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Sep 2010 - Oct 2012
Brand management, marketing communication & advertising, digital strategy for McDowell's No.1 Platinum and McDowell's No.1 Diet Mate whisky brands. Brand management, marketing communication & advertising, digital strategy for McDowell's No.1 Platinum and McDowell's No.1 Diet Mate whisky brands.
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Citizen Watch America
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United States
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Retail Luxury Goods and Jewelry
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300 - 400 Employee
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Marketing Manager
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Oct 2007 - Aug 2010
Brand management, communication, merchandising, annual marketing initiatives, consumer research and PR• Initiated online selling platform, develop website, merchandising online and enabled e-com Brand management, communication, merchandising, annual marketing initiatives, consumer research and PR• Initiated online selling platform, develop website, merchandising online and enabled e-com
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Cogniter Technologies
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India
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Software Development
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100 - 200 Employee
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SEO - Digital Marketing
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Apr 2005 - Jul 2006
Handled SEO projects and provided offline support to sales team based out of US.• SEO included application of on-page/off-page, web page optimization, blog updated, link building/directory submissions. Handled SEO projects and provided offline support to sales team based out of US.• SEO included application of on-page/off-page, web page optimization, blog updated, link building/directory submissions.
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Education
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2006 - 2007
Bharathidasan Institute of Management Tiruchirapalli
PGDBM, Marketing -
2001 - 2004
Panjab University
B. Sc, Mathematics
Community
