Karolina Charevičiūtė
Performance Marketing Consultant at Jeff.com- Claim this Profile
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Lithuanian Native or bilingual proficiency
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English Native or bilingual proficiency
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Russian Limited working proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Olivier Bracard
Karolina is a bright professional. She delivered greatly at Hosco and has been a pleasure to work with. We would hire Karolina without a doubt.
Olivier Bracard
Karolina is a bright professional. She delivered greatly at Hosco and has been a pleasure to work with. We would hire Karolina without a doubt.
Olivier Bracard
Karolina is a bright professional. She delivered greatly at Hosco and has been a pleasure to work with. We would hire Karolina without a doubt.
Olivier Bracard
Karolina is a bright professional. She delivered greatly at Hosco and has been a pleasure to work with. We would hire Karolina without a doubt.
Credentials
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Native and Search Ad Platform
Verizon MediaMar, 2018- Nov, 2024 -
Google Analytics for beginners
GoogleApr, 2019- Nov, 2024 -
Digital Sales Certificate
GoogleFeb, 2019- Nov, 2024
Experience
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Jeff
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Spain
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IT Services and IT Consulting
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1 - 100 Employee
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Performance Marketing Consultant
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Feb 2021 - Present
• Leading online marketing campaigns from the idea stage through to their execution and implementation on GoogleAds; • Campaigns strategy creation for B2C as well as lead generation strategy for SMB and Enterprise business; • Based on data analysis, monitoring and evaluating campaigns performance to keep them effective and profitable; • Marketing budget distribution across advertising channels and global markets; • Active market research and competitors analysis which leads to the new campaign strategies and advertising opportunities. Show less
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Hosco
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Spain
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Hospitality
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1 - 100 Employee
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Performance Marketing Manager
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Feb 2019 - Present
• Monitoring and optimising paid acquisition campaigns on various channels: Google Ads, Bing Ads, Yahoo, Facebook, Linkedin, Apple Search. • Gathering traffic, spend, and conversion data from various sources (publishers, google analytics, database etc.) to produce spreadsheet reports on a recurring basis. • Utilising analytics tools to get actionable insights, research potential new acquisition channels, proactively testing new campaigns to scale user acquisition and engagement. • Developing advertising strategies and content marketing plans to support and achieve business objectives. • Collaborating cross-functionally with teams spanning product, sales, integrations and marketing. Show less
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Verizon Media
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United States
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Technology, Information and Internet
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500 - 600 Employee
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Advertising Account Manager
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Dec 2017 - Feb 2019
• Creating a portfolio of client accounts and monitoring the ongoing advertising campaigns. • EMEA Mid-Market business expansion via strategic campaign management (data analysis, long term growth planning, forecasting, etc.) • Increasing ROAS by applying in-depth knowledge of the key digital advertising concepts (CPC, CPM, CPV, CPL, CPA, Programmatic, Search Retargeting, Mail Retargeting, etc.) • Analysing campaign results to provide insightful recommendations to improve efficiency. • Developing advertising strategies and content marketing plans to support and achieve the client’s business objectives. • Collaborating cross-functionally with teams spanning product, sales, integrations and marketing Show less
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Hilton
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United States
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Hospitality
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700 & Above Employee
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Events and Marketing Coordinator
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Jan 2016 - Nov 2017
• Understanding the complex needs of different events, and diverse clients. • Planning with the clients event aspects, such as venue, seating, dining, and guest list. • Creating event proposals and presenting proposals to prospective clients. • Taking clients on tours of venue possibilities. • Coordinating event entertainment, including music, performers, and guest speakers. • Managing and overseeing events on the day of, including problem-solving, welcoming guests, directing event set-up, communicating with staff, and organising vendors, and managing take-down. • Anticipating and planning for possible different scenarios. • Creating sales opportunities for future events during client liaisons and during events. • Looking after Hotel´s social media and marketing side by creating effective advertisements for each event. • Liaising with media influencers and journalists for marketing and advertising prospects. Show less
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Hewlett Packard Enterprise
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Account Manager
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May 2013 - Sep 2015
• Implementing strategic business plan that expands company’s customer base and ensure it’s strong presence • Achieving growth and hitting sales targets • Following the sellout of the clients in East Europe • Following HP projects and providing price support for clients • Updating clients with all the latest HP related news: new HP promotions, newly released HP products, technical characteristics, selling advises • Collaboration and negotiation with HP headquarters and HP distributors • Making sure that campaigns run to deadline • Monitoring and reporting feedback from HP partners to Area Manager Show less
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Education
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2013 - 2014
EAE Business School
Master's Degree, Marketing and Sales Management -
2008 - 2012
Vilnius University
Bachelor's degree, Literature and Philology
Community
