Experience

MBI Inc.

• United States
• Technology, Information and Internet
• 100 - 200 Employee

• Senior Product Manager

  • Sep 2022 - Present

  Norwalk, Connecticut, United States

• Product Manager

  • Aug 2020 - Sep 2022

  Norwalk, Connecticut, United States MBI is a direct marketing consumer products marketing company with annual sales of over $300 million. •Managed the life cycle of 100+ products generating over $7 million in annual sales for the Danbury Mint division. •Analyzed market segments and sales data to maximize conversions in marketing campaigns resulting in over $400K in profit in FY21. •Regularly collaborated with 6 teams (Advertising, Product Development, Product Ordering, Print Production, Operations, and Customer… Show more MBI is a direct marketing consumer products marketing company with annual sales of over $300 million. •Managed the life cycle of 100+ products generating over $7 million in annual sales for the Danbury Mint division. •Analyzed market segments and sales data to maximize conversions in marketing campaigns resulting in over $400K in profit in FY21. •Regularly collaborated with 6 teams (Advertising, Product Development, Product Ordering, Print Production, Operations, and Customer Service) to develop and execute 100+ annual marketing campaigns while balancing overlapping deadlines. •Led internal consulting projects to improve efficiency for multiple departments, including Marketing, Print Production, Web, and Product Ordering.



CollegeVine

• Internet Marketplace Platforms
• 1 - 100 Employee

• Digital Marketing Intern

  • Sep 2018 - Dec 2018

  Cambridge, Massachusetts



Door of Clubs

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Product Management & Marketing Intern

  • Oct 2017 - Aug 2018

  Greater Boston Area Door of Clubs is the first-ever platform designed for student clubs. Through innovative features and effortless connections with top companies, the platform empowers clubs to boost retention, recruitment, and member happiness at over one hundred universities around the country. • Developed a social media plan with a student-oriented marketing strategy resulting in over 40,000 impressions on Twitter per month (200% increase) and 30,000 reach on Facebook • Redesigned a student side… Show more Door of Clubs is the first-ever platform designed for student clubs. Through innovative features and effortless connections with top companies, the platform empowers clubs to boost retention, recruitment, and member happiness at over one hundred universities around the country. • Developed a social media plan with a student-oriented marketing strategy resulting in over 40,000 impressions on Twitter per month (200% increase) and 30,000 reach on Facebook • Redesigned a student side product by leading 10 focus groups and analyzing survey data collected through email campaigns on Hubspot (40% average open rate) • Collaborated with another intern to research 40 companies’ career pages for sales calls which ultimately led to the acquisition of 7 new clients Show less



BoConcept

• Denmark
• Furniture and Home Furnishings Manufacturing
• 700 & Above Employee

• Marketing Intern

  • Sep 2017 - May 2018

  Cambridge, MA BoConcept is the brand name of Denmark's most global retail furniture chain with more than 250 stores in 60 countries around the world. • Researched and expanded customer base using Redfin and Experian and added over 5,000 potential customers to mailing list • Curated social media content and increased audience reach to over 3,000 people on Facebook (300% increase) and to over 1,000 people on Instagram (900% increase) • Used MailChimp to design newsletters resulting in an open rate… Show more BoConcept is the brand name of Denmark's most global retail furniture chain with more than 250 stores in 60 countries around the world. • Researched and expanded customer base using Redfin and Experian and added over 5,000 potential customers to mailing list • Curated social media content and increased audience reach to over 3,000 people on Facebook (300% increase) and to over 1,000 people on Instagram (900% increase) • Used MailChimp to design newsletters resulting in an open rate of 23% (Industry Average: 19%) Show less



World Savvy

• United States
• Education Administration Programs
• 1 - 100 Employee

• Mindich Service Fellow

  • Jun 2017 - Aug 2017

  San Francisco Bay Area World Savvy is a national education nonprofit that works with educators, schools, and districts to integrate the highest quality of global competence teaching and learning into K-12 classrooms, so all young people can be prepared to engage, succeed, and meet the challenges of 21st century citizenship. • Edited a Collaborator’s Guide for teachers (180 pages), vetted over 300 resources in the Resource Hub, and compiled a spreadsheet of over 50 resources for an upcoming Collaborator’s… Show more World Savvy is a national education nonprofit that works with educators, schools, and districts to integrate the highest quality of global competence teaching and learning into K-12 classrooms, so all young people can be prepared to engage, succeed, and meet the challenges of 21st century citizenship. • Edited a Collaborator’s Guide for teachers (180 pages), vetted over 300 resources in the Resource Hub, and compiled a spreadsheet of over 50 resources for an upcoming Collaborator’s Guide • Managed the social media accounts, edited media kits and event programs, assisted in data entry and organization, and posted job listings • Utilized Microsoft Office programs, Google programs, Adobe Acrobat, Salesforce, Taskray, EventBrite Show less



Let's Get Ready

• United States
• Non-profit Organization Management
• 1 - 100 Employee

• Site Director/Intern

  • Jan 2017 - Apr 2017

  Greater Boston Area Let’s Get Ready provides free SAT preparation, admission counseling, and post-enrollment mentoring to students from low-income backgrounds and first-generation-to-college students to help them get into and graduate from college • Oversaw a site comprised of 3 tutors and 20 high school students to ensure that students were receiving effective SAT prep and valuable mentoring • Utilized Salesforce and Excel sheets to organize student information and to manage attendance… Show more Let’s Get Ready provides free SAT preparation, admission counseling, and post-enrollment mentoring to students from low-income backgrounds and first-generation-to-college students to help them get into and graduate from college • Oversaw a site comprised of 3 tutors and 20 high school students to ensure that students were receiving effective SAT prep and valuable mentoring • Utilized Salesforce and Excel sheets to organize student information and to manage attendance accountability • Maintained consistent contact with both students and parents to promote and track progress Show less