Luke Stapley

Marketing Director - Overseas at Cocos
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Contact Information
us****@****om
(386) 825-5501
Location
Beijing, China, CN
Languages
  • English Native or bilingual proficiency
  • Japanese Elementary proficiency
  • Chinese Elementary proficiency
  • C++ Limited working proficiency
  • TypeScript Elementary proficiency
Skills

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Bio

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5.0

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Joy(Lingling) Fan

I had the pleasure working with Luke as colleguages when we were at Game Hollywood, he has a very deep understanding of the global online games market and he’s passionate, professional, dedicated in working, very nice and kind, always willing to help and make people around him cheerful. I look forward to working with him again and highly recommend him to any potential client or employer.

陈亮

Luke 有很强的责任心，也很敬业，感谢他帮助我完成了公司客户服务的监督机制，以及后续乃至整个游戏事业中心的月度工作质量监管机制。

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Credentials

  • TESOL Certificate
    -
    Jul, 2010
    - Nov, 2024

Experience

  • Cocos
    • China
    • Software Development
    • 1 - 100 Employee
    • Marketing Director - Overseas
      • Nov 2020 - Present

      Continued overseeing the overseas marketing for the company. Bringing 10 - 20% YoY subscriber increases to social media as well as with our YouTube channel. Some highlights from the work include:* Major Acomplishments *• Curated relationships with new game developers by giving talks and moderating discussions at events such as Xsolla, Gamesforum, Casual Connect, Hyper Games Conference, White Nights, and Full Sail (China)• Collaborated with Nintendo product managers, and legal team to facilitate Cocos’ game engine approval for Switch developers. Spearheaded campaign strategy, including written and video content, and developer outreach• Created a 3-hour game tutorial on the Cocos Creator software and shared on YouTube and Udemy, including a handbook on the process.• Wrote Subject Matter Expertise article on Developers Bringing Games to China, including complementary work with an APPTUTTi ebook on the Chinese market*Main Responsibilities*• Wrote weekly blog posts, press releases, document guides that engaged with the community, and audio/video content for updates, tutorials, and relevant topics. Produced standalone video promotions and product tutorials• Initiated partnership outreach with Nintendo, Google, Live2D, Poki, and other Western companies, played a liaison role in collaborating on common goals• Monitored roadmaps and KPIs for social media engagement and monitored customer and potential customers discussions using Google Analytics, Meta tools• Collaborated with external partners and industry members to create educational videos, ebooks, and other materials for customers Show less

    • Senior Marketing Manager
      • Jun 2019 - Nov 2020

  • Synative
    • Beijing City, China
    • Senior Overseas Marketing Manager
      • Apr 2018 - Jun 2019

  • Castbox
    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Social Media Manager
      • Nov 2017 - Jan 2018

  • Game Hollywood
    • China
    • Computer Games
    • 1 - 100 Employee
    • Customer Support Supervisor
      • Jun 2016 - Oct 2017

  • IObit
    • Software Development
    • 1 - 100 Employee
    • Marketing Specialist (Part-time)
      • Mar 2016 - Jun 2016

  • TestBird
    • China
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Global Marketing Director
      • May 2015 - Mar 2016

  • Guangzhou Medical University
    • Guangzhou, China
    • Lecturer
      • Jul 2012 - Jun 2015

  • Sun Yat-sen University
    • Research
    • 500 - 600 Employee
    • Lecturer
      • Feb 2011 - Jul 2012

  • Foundation 9 Entertainment
    • United States
    • Computer Games
    • 1 - 100 Employee
    • Game Tester
      • May 2009 - Jul 2009

  • Game Addict Hotline
    • Podcaster
      • Sep 2005 - May 2009

  • Volt
    • United States
    • Staffing and Recruiting
    • 700 & Above Employee
    • Content Writer
      • Oct 2008 - Feb 2009

  • Parker Staffing
    • United States
    • Staffing and Recruiting
    • 100 - 200 Employee
    • Consumer Service Support
      • Oct 2006 - Jan 2007

Education

  • Western Washington University
    Bachelor's of Arts, General Studies
    2007 - 2008
  • Edmonds Community College
    Associates of Arts, Computer Science / General
    2002 - 2006

Community

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